Quick and Easy Ways to get Video on your Blog - Heather Cowper

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Quick and Easy Ways to get Video on your Blog (without the film-school training) by Heather Cowper

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Quick and Easy Ways to get Video on your Blog - Heather Cowper

  1. 1. Quick and easy ways to get Video on your blog (without the film-school training) Heather Cowper @heathercowper
  2. 2. Video – why should you care? • • • • • • Enriches the audience experience More ways for people to find you Video will help your search engine results Your sponsors will love you Everyone’s into it It’s fun and not as hard as you think @heathercowper
  3. 3. Film school v Quick & Easy videos Once upon a time you needed… Now all you need is… @heathercowper
  4. 4. Get more views – it’s more about content than quality Why is this video more popular … Than this one? 650 650 11,000 11,000 ss rince lP Roya 13,700 13,700 rg enbu Goth A ss ince Pr deus ma 1700 1700 ey erns Gu @heathercowper
  5. 5. So what gear do I need? It used to be expensive to make videos Your Smartphone is your friend @heathercowper
  6. 6. Golden rules for professional looking videos…. • • • • • • Ban the wobbles Ration the zoom and pan Vary the shots (close-up, med-shot, long-shot) Put yourself in the picture Film with your ears as well as your eyes Keep it short & snappy @heathercowper
  7. 7. Cool apps & tools • • • • • • Vine & Instagram Video I-Movie Qwiki Directr Google Hangouts Screenr, Screencast-o-matic @heathercowper
  8. 8. Easy video formats to try • Panorama • Hotel review • Music or dance • Presenter + scenes • How to/Tips
  9. 9. Where to find royalty free music that’s free • • • • • • • incompetech.com Check MyBloggingJourney.com audionautix.com for other free music resources musicalley.com Tip: Use music that’s OK with joshwoodward.com YouTube advertising if you can freemusicarchive.org soundcloud.com youtube.com/audiolibrary @heathercowper
  10. 10. Leverage the value your videos • • • • • Brand your videos & video channels Choose your titles carefully Tag your videos Locate your videos Link to your videos @heathercowper
  11. 11. Share your videos • On your blog • Via your social media channels • Youtube • Other video hosting sites Tripfilms, Vimeo • Other blogs @heathercowper
  12. 12. Your TBEX Smartphone Challenge • • • • • Download a video smartphone app Try Vine, Qwiki or Directr if you have an iPhone Make a mini video of whatever you fancy Share your mini video on Twitter #TBEXvideo I’ll feature or link to them all in my article @heathercowper
  13. 13. You can find this presentation at Mybloggingjourney.com/TBEXVideo Slideshare.net/Heathercowper You can find me in Bristol and at Heatheronhertravels.com Mybloggingjourney.com @heathercowper heather@heatheronhertravels.com

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