TBEX 2013 Toronto Creative Pitching for Experienced Travel Bloggers

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TBEX 2013 Toronto Creative Pitching for Experienced Travel Bloggers, featuring Amy Moore

Published in: Education, Travel, Business
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TBEX 2013 Toronto Creative Pitching for Experienced Travel Bloggers

  1. 1. Creative Pitching forExperienced Travel BloggersAmy Moore@everywhereamy
  2. 2. Youve Got the Press TripDown.... Now What?
  3. 3. Advertising/Sponsorship Philosophies
  4. 4. Components of aSuccessful Pitch•Research•Really Clear Communication•Return on Investment (ROI)•Realism
  5. 5. Blogger CaseStudies•Mara Gordon - Back to Ski•Matt Gibson - Best in the West•Kara Williams - Sage Wanderers•Gary Arndt - German UNESCO
  6. 6. Blogger CaseStudies•Mara Gordon - Back to Ski•Matt Gibson - Best in the West•Kara Williams - Sage Wanderers•Gary Arndt - German UNESCO
  7. 7. Values• Know When to Hold Them• Know When to Fold Them• Know When to Walk Away• Know When to Run
  8. 8. Creativity• You are your own worst enemy
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