Tbex 2013 Toronto You're Hired! How to Find and Hire Virtual Assistants

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Tbex 2013 Toronto You're Hired! How to Find and Hire Virtual Assistants, featuring Chris Ducker and Beth Whitman

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Tbex 2013 Toronto You're Hired! How to Find and Hire Virtual Assistants

  1. 1. You’re Hired! How to Findand Hire Virtual AssistantsChris Ducker and Beth Whitman
  2. 2. TWO TYPES OF OUTSOURCINGDesigning and Developing a WebsiteProject / Task RelatedRe-Branding of Online GraphicsTranscription of Podcasts for an Info-ProductOne-Time Tasks
  3. 3. TWO TYPES OF OUTSOURCINGBlog Maintenance & PromotionTeam Building RelatedDaily Social Media ManagementMonthly SEO Audits & MarketingRevolving Tasks
  4. 4. ROME WASN’T BUILT IN A DAY
  5. 5. Or, by just…ROME WASN’T BUILT IN A DAYone person!
  6. 6. HIRE FOR THEROLE
  7. 7. HIRE FOR THEROLENOT FOR THETASK
  8. 8. BUILDING YOUR VIRTUAL TEAM
  9. 9. GENERAL VA (GVA)Online Research & File UploadingEvery Entrepreneur’s Best Friend!Calendar & Travel ManagementSocial Media Creation & PromotionEmail Management & Blog Maintenance
  10. 10. WEB DEVELOPERWordpress CustomizationThe Headache Solver!Membership Site Build-OutLanding Page Creation‘Light’ Graphic Design
  11. 11. SEO / WEB MARKETEROn-Site & Off-Site OptimizationThe ‘New Business’ Bloodhound!Keyword Research & Link BuildingPR & Social BookmarkingReputation Management
  12. 12. CONTENT WRITERKeyword & Topic ResearchThe ‘You’ Multiplier!Competitive Content StrategyContent Spinning & SubmissionSocial Media & Blog Commenting
  13. 13. Mobile AppDeveloperAudio / VideoEditors
  14. 14. 3 LISTS TO FREEDOM
  15. 15. Things You Don’t Like3 LISTS TO FREEDOM
  16. 16. Things You Don’t Like3 LISTS TO FREEDOMThings You Can’t Do
  17. 17. Things You Don’t Like3 LISTS TO FREEDOMThings You Can’t DoThings You Shouldn’t BE Doing!
  18. 18. SAVING THE DAY,Originally Published in 2010THE VIRTUAL WAY!10,000+ Downloads in 2-YearsUpdated in May 2012 (+24 pages)Appx. 300+ Downloads a Month
  19. 19. SOCIAL MEDIATwitterFacebookGoogle+LinkedIn, etc.SEO, ETC.On-SiteOff-SiteLink BuildingBookmarkingTHE LAUNCHPre-Launch OfferReal-Time MarketingLaunch PostReal-Time MarketingEBOOKCreate ContentDesign & LayoutCover Design3D Cover ImageVIDEOShoot VideoEdit VideoUpload & OptimizePromoteMINI SITEDomain RegistrationTheme CustomizationGraphic DesignCreate Sales CopySALESShopping CartPaypal / ProcessorAffiliate ProgramCustomer ServiceMARKETINGBlog PostsArticle / PR MarketingOpt-In List EmailPress Release
  20. 20. SOCIAL MEDIASEO, ETC.THE LAUNCHLaunch PostEBOOKCreate ContentVIDEOShoot VideoMINI SITECreate Sales CopySALESMARKETINGBlog PostsPress Release
  21. 21. Contractor for Hire or Entrepreneur?
  22. 22. Contractor for Hire• Works on a per project basis
  23. 23. Contractor for Hire• Works on a per project basis• Is responsible for doing her/his own work
  24. 24. Entrepreneur• Hires out work for less than they aregetting paid for doing it themselves or…
  25. 25. Entrepreneur• Hires out work for less than they aregetting paid for doing it themselves or…• For less than the cost of other incomeproducing work
  26. 26. When to Hire – Telltale Signs
  27. 27. When to Hire – Telltale Signs• You’re losing money/opportunities
  28. 28. When to Hire – Telltale Signs• You’re losing money/opportunities• Other people can do job X better than youcan
  29. 29. Hiring Abroad or Domestic
  30. 30. Is Hiring Abroad Ethical?
  31. 31. Is Hiring Abroad Ethical?
  32. 32. Is Hiring Abroad Ethical?
  33. 33. When to Hire Domestically
  34. 34. When to Hire Domestically• You need to have regular face-to-facemeetings or training
  35. 35. When to Hire Domestically• You need to have regular face-to-facemeetings or training• You need someone who speaks yournative language
  36. 36. When to Hire Domestically• You need to have regular face-to-facemeetings or training• You need someone who speaks yournative language• The employee has a skill set you can’t findabroad
  37. 37. Examples of VA Tasks - Domestic
  38. 38. Examples of VA Tasks - Domestic• Blogger management
  39. 39. Examples of VA Tasks - Domestic• Blogger management• Client Liaison
  40. 40. Examples of VA Tasks - Domestic• Blogger management• Client Liaison• Newsletter writing
  41. 41. Examples of VA Tasks - Domestic• Blogger management• Client Liaison• Newsletter writing• Website oversight
  42. 42. Examples of VA Tasks - Domestic• Blogger management• Client Liaison• Newsletter writing• Website oversight• Social networking/marketing
  43. 43. Examples of VA Tasks - Abroad
  44. 44. Examples of VA Tasks - Abroad• Uploading posts/articles
  45. 45. Examples of VA Tasks - Abroad• Uploading posts/articles• Some writing (with oversight)
  46. 46. Examples of VA Tasks - Abroad• Uploading posts/articles• Some writing (with oversight)• Newsletter items
  47. 47. Examples of VA Tasks - Abroad• Uploading posts/articles• Some writing (with oversight)• Newsletter items• Research
  48. 48. Examples of VA Tasks - Abroad• Uploading posts/articles• Some writing (with oversight)• Newsletter items• Research• Image resizing/copyrighting
  49. 49. What to Pay Your VA
  50. 50. What to Pay Your VA• Determine what you can afford
  51. 51. What to Pay Your VA• Determine what you can afford• Pay a fair price for the work
  52. 52. Where to Find Your VA
  53. 53. Where to Find Your VA• Reach out to friends/colleagues forreferrals
  54. 54. Where to Find Your VA• Reach out to friends/colleagues forreferrals• Post on your own site/newsletter
  55. 55. Where to Find Your VA• Reach out to friends/colleagues forreferrals• Post on your own site/newsletter• Craigslist
  56. 56. Where to Find Your VA• Trade websites and journals
  57. 57. Where to Find Your VA• Trade websites and journals• Startuply
  58. 58. Where to Find Your VA• Trade websites and journals• Startuply• Chris’ list 
  59. 59. THANK YOU GIFTS!chrisducker.com/tbex@chriscducker

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