The Social Library Twitter, Delicious and FriendFeed

The Social Web Beyond Blogging Microblogging Building your own online brand New tools give you more results in less time Easier to build community with new tools

Beyond Blogging

Microblogging

Building your own online brand

New tools give you more results in less time

Easier to build community with new tools

Conversation Engage in the conversation. Make sure you are in the right conversation! This is not the place to be defensive, arrogant, severe or any other librarian stereotype.

Engage in the conversation.

Make sure you are in the right conversation!

This is not the place to be defensive, arrogant, severe or any other librarian stereotype.

Who Are You? Library should have specific account for itself. Do not combine official library account with personal account. Build a library brand online as well as your own personal professional brand.

Library should have specific account for itself.

Do not combine official library account with personal account.

Build a library brand online as well as your own personal professional brand.

Brand Building Tips Use the same username on all social sites. Best if it is your real name. Use a real photo of yourself. Respond to comments. Be consistent. Be authentic. Link, link, link.

Use the same username on all social sites. Best if it is your real name.

Use a real photo of yourself.

Respond to comments.

Be consistent.

Be authentic.

Link, link, link.

Beware! Do not expect immediate results! Use tools to save time. Monitor what is being said about you. Be open to new applications – but not too open.

Do not expect immediate results!

Use tools to save time.

Monitor what is being said about you.

Be open to new applications – but not too open.

Delicious Social bookmarking Tagging Use for your library’s collection of websites

Social bookmarking

Tagging

Use for your library’s collection of websites

Twitter Microblogging Your patrons are already here! Flexible and easy Embeddable on your website

Microblogging

Your patrons are already here!

Flexible and easy

Embeddable on your website

Reasons Librarians Should Twitter Promote your brand Promote your library Helps with your writing skills – pare down Quick and easy Capture your ideas as they happen Easily consumed by people you want to reach Build a network of colleagues Discern trends, discuss issues, get ideas. Learn from others

Promote your brand

Promote your library

Helps with your writing skills – pare down

Quick and easy

Capture your ideas as they happen

Easily consumed by people you want to reach

Build a network of colleagues

Discern trends, discuss issues, get ideas.

Learn from others

Inspiration! Embed staff members’ Twitter feeds Get Library its own Twitter account Feed RSS feeds into Twitter – library account posts all on its own! One library has SIRSI tweet once an hour if a book on the new book shelf checks out via a custom report!

Embed staff members’ Twitter feeds

Get Library its own Twitter account

Feed RSS feeds into Twitter – library account posts all on its own!

One library has SIRSI tweet once an hour if a book on the new book shelf checks out via a custom report!

Twitter Tools TweetDeck TwitStamp TwitterFeed Tweetmarks SocialToo and FriendorFollow TwitterLit

TweetDeck

TwitStamp

TwitterFeed

Tweetmarks

SocialToo and FriendorFollow

TwitterLit

FriendFeed Promote your Lifestream Supports 49 Services Brings everything together to one place Embeddable on blogs and websites

Promote your Lifestream

Supports 49 Services

Brings everything together to one place

Embeddable on blogs and websites

Other Tools Worth Trying Facebook StumbleUpon LinkedIn Digg

Facebook

StumbleUpon

LinkedIn

Digg

THANK YOU! You can find me @ Sites & Soundbytes: http://sites.menashalibrary.org/ Kids Lit: http://kidslit.menashalibrary.org/ TashRow on Twitter and AIM [email_address] http://delicious.com/tashrow http://delicious.com/menashalibrary http://friendfeed.com/tashrow

You can find me @

Sites & Soundbytes: http://sites.menashalibrary.org/

Kids Lit: http://kidslit.menashalibrary.org/

TashRow on Twitter and AIM

[email_address]

http://delicious.com/tashrow

http://delicious.com/menashalibrary

http://friendfeed.com/tashrow