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CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"
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CIVSA 2013 - TargetX and Render Experiences present: "Visit Vision"

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Transcript

  • 1. VISIT VISION Observations, Trends and Futurecasting on the Campus Visit* *Presentation modified for the web. We wanted you to understand our photos.
  • 2. 1982 Disney World, the epitome of experiences. Where it all began.
  • 3. 1987 At his alma mater, Lee University, Jeff debuted as an admission counselor
  • 4. 1987 In Manchester, VT, Emily is born into a hospitality family.
  • 5. 1998 TargetX is founded by Brian Niles and Mike Crusi
  • 6. 1999 The Experience Economy is published and becomes key to our work.
  • 7. 2003 Jeff, Trent Gilbert, and Brian Niles all meet at SACAC in Savannah, GA
  • 8. 2006 Jeff joins the TargetX team and Rider University becomes the first Campus Visit Consulting client
  • 9. 2006 Emily starts college and becomes a Valley Ambassador and Admission Intern
  • 10. 2009 Trent Gilbert joins Jeff on the TargetX campus visit consulting team
  • 11. 2009 Jeff tours consulting client, Lebanon Valley College and meets Emily who joins the team after graduation in 2010.
  • 12. 2010 CIVSA in Lexington, KY TargetX hosted reception at Woodford Reserve
  • 13. 2011 CIVSA in San Antonio, TX Reception at Tower of the Americas
  • 14. 2012 CIVSA in Denver, Colorado and TargetX reception at Red Rocks
  • 15. University of Northern Colorado Chris Bierdeman Utilizing a Student Ambassador Leadership Team to Help Run Your Visit Operation University of Northern Kentucky Heather Burns Ty Mortensen Reservation Revolution... You Can Please Everyone Lynn University Taryn Hamill Ty Mortensen The ‘YOU’ In ‘University Tour’ Stephen F. Austin State University Ryan Horne LIFE CHANGERS! Live the Motto! Furman University Brittney Joyce Lessons from Transition The Pennsylvania State Unive Siobhan McGroarty Membership Selection...The Student’s Po Hendrix College Jenn McKenzie Let’s Talk CIVSA: Learn More and Get Involved Southern New Hampshire University Brittany Morgiewicz Bethany Perkins The Transfer Student’s Visit Experience Georgia Institute of Technology Merideth Ray Walking the Tightrope: Balancing Your Values and Managing Stress in the Real World The Ohio State University Ebony Smith Evaluations: When’s the Last Time You Took Your Own Tour? 2013 Our client sessions this year
  • 16. 2013 TargetX’s CRM Summit for current and future clients
  • 17. 2013 TargetX Campus Visit Consulting is becoming Render Experiences
  • 18. Render Experiences is based in Atlanta, GA. We can get to you.
  • 19. TREND: Visitor Center’s need to accommodate growing visit numbers.
  • 20. TREND: Admissions needs more support.
  • 21. TREND: Walking-Riding Hybrid tours are growing.
  • 22. TREND: Students are waiting until they are accepted to visit campus and the focus has shifted to Yield Events
  • 23. How are your accepted student events? Are they helping students form a connection to your institution and to one another?
  • 24. TIP: The visit begins before families get to you. How is your registration making that process simple but effective?
  • 25. TIP: Families will use their GPS devices to find you. What address are you providing them with?
  • 26. TIP: Families are suffering from information overload and relying on you to deliver basic statistics. Are you providing them effectively?
  • 27. TIP: It is all about visuals. How is the visit promoting content creation by prospective students?
  • 28. TIP: Families are becoming more rude and demanding? How are you “combatting” this? Empowering your tour guides?
  • 29. TIP: Outcomes are more important than ever. How are you revealing what your graduates do after commencement?
  • 30. TREND: More multi-generational families are visiting. How do you accommodate grandma and grandpa who come to campus?
  • 31. TIP AND TREND: Schools are going back to building traditional res halls. Stop apologizing for community style living, instead tell the story.
  • 32. TIP: Tour guides need to be treated as paraprofessionals. How are you helping them embrace their responsibility and own the visit?
  • 33. TREND: Students are choosing a school AND a location/town. How are you revealing the community your school is located in?
  • 34. TIP: Embrace the authentic side of your campus. Is your visit real? Families will find a way to find out.
  • 35. TIP: Embrace what is important. New and shiny doesn’t always mean important. Reveal authentic elements.
  • 36. TIP: Visit targetx.com to learn more about the CRM and other technology offerings.
  • 37. TIP: “Like” us on Facebook to keep up with more insights, trends, and tips. facebook.com/renderexperiences

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