It’s all about retail politics! Thank you’s, follow ups and celebrations! Give people a chance to grow LIST MAINTENANCE Your list is your source of power! Social Events outside of just electoral work People come for the cause and stay for coffee Social Networks are key They save money and time Positive use of social pressure – the bandwagon effect. Running on PEOPLE
Campaigns are a race against the clock. It’s all about counting: Who’s for you Who’s against you Who’s still making up their mind. Help turn strong supporters into Volunteers And sign them up as your new members! Why women are trusted messengers Adopt a Conservative Dad/Husband Program Running on TIME
Running on MONEY The Circle of Influence Power Ax-to-Grind Ideological Personal Candidate or Officer
Make the case by showing what donations buy Fundraising is an opportunity to own success! Helps make the pitch Makes the donation tangible Donors make the best super volunteers and officers Always follow up with thanks and recognition It paves the way for your next “ask” Running on MONEY, con’t
Workshop it! PEOPLE: Brainstorm a good opportunity to celebrate with a fellow chapter member? TIME: What would be a good first volunteer appreciate night theme? MONEY: Ask your neighbor to write a check for $100. Right now. Put this Change into ACTION!
Reporting back from the workshop. Questions? Don’t forget – WE have the POWER! How did we do?