Case study

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Case study

  1. 1. Case Study Online knowledge
  2. 2. Current state of affairs : • • • • • There are many websites that are sources of knowledge . They all are catered towards academics. Schools/ undergrad. Question –Answer ( Java related ) Wiki information.
  3. 3. Possibilites
  4. 4. • Arrange competitions. • Make sites industry standard and cool.(Current education sites • • • • • • are very boring.) Make them motivational. Provide a conferencing /networking platform. Provide meet the teacher program. Give group puzzles, subscribed users can select their own or allow the website to random select ppl based on criteria. Provide situation rooms. One person can be a leader given a computer problem. People can post their ideas and start brain storming sessions. Paid members will be guaranteed to get 1 partner.
  5. 5. Change is needed A revolutionary website?
  6. 6. Mission Statement • Provide “BEST quality and least quantity” of “job oriented” knowledge and networking platform anywhere anytime.
  7. 7. What is it NOT • This is not about teachers not about teaching. • It is not about a monotone lecture. • Not about answering multiple choice questions and getting marks.
  8. 8. What is it ? • Experience, learning and practical application of learning • Passion to understand & about techniques to understand. • Techniques on developing a quality product not just a product. • Knowledge network platform. • Platform for employers to get the best candidates.
  9. 9. Target Customer • Students ( Graduate / Undergrad Engineering students.) • Professors/Tutors/Mentors. • Job Seekers • Constant Learners. • People who are browsing for a specific problem.
  10. 10. List of some educational Sites
  11. 11. TopCodes: http://www.topcoder.com/whatiseoi/ This is a tutorials website and the business model uses employers hiring by means of competitions. http://www.topcoder.com/leadership/ http://en.wikipedia.org/wiki/TopCoder Year : 2010
  12. 12. Stack Overflow • Launched August 2008 • http://en.wikipedia.org/wiki/Jeff_Atwood • http://en.wikipedia.org/wiki/Stack_Overflow • Funded by Union Square Ventures. Model : job postings and Ads. • Question answer website • Business
  13. 13. http://www.wiziq.com/courses/ • WIZ IQ
  14. 14. thinkaloudacademy.com • http://thinkaloudacademy.com/index.html • Algorithm related site • Amitkeerti Lagare • Niharika Kumar • Assistant Professor, RNSIT, Bangalore • No business Model • http://thinkaloudacademy.com/index.html
  15. 15. MIT_OpenCourseWare • http://en.wikipedia.org/wiki/MIT_OpenCourseWare • Business model none ?
  16. 16. Khan acedemy • Owner Salman Khan • Launched September 2006 • Owner Salman Khan • http://en.wikipedia.org/wiki/Khan_Academy • Business model non-profit • Google's Project 10100 provided $2 million
  17. 17. saurabhschool • http://www.youtube.com/user/saurabhschool • No more information. • Business model : Ads
  18. 18. myKong.com • Business Model : Ads… • No more info …
  19. 19. Mathalicious
  20. 20. Wiki How • Created by Jack Herrick and Josh Hannah
  21. 21. Coursera • http://en.wikipedia.org/wiki/Coursera
  22. 22. Gooru.com • http://en.wikipedia.org/wiki/Prasad_Ram • http://www.forbes.com/sites/jordanshapiro/2013/08/13/this-guy / • http://ccst.us/news/2012/0406gooru.php
  23. 23. TechFerry.com • Started in 2011. • Nodia based • Some good articles • Consulting Services.
  24. 24. Novaed • Stanford based professors started it. • Business Model - None
  25. 25. Wikibooks • Founder is same as that of WikiPedia • http://www.madbit.org/blog/programming/
  26. 26. Madbit.org • http://www.madbit.org/blog/programming/
  27. 27. http://thecodepath.com • UCI ICS student has done.
  28. 28. Mutable learning • Another cool site is • http://www.mutablelearning.com/public/index.html# You can use a Xul plugin for any browser and that will maintain the notes.
  29. 29. Business Model • Non – Annoying / Non – distracting ads • Subscription. • Donation. • Jobs • Affiliate marketing
  30. 30. Business Model • How to post ads that are not annoying and still solve the purpose ? • For intense readers give an entertainment link. ( This could be a watch now type add ) • Paid services/subscription. • Give book Links ( These will be minimized as referals..
  31. 31. Marketing • Set up booth in universities. • Set up a booth in Job fair events. • Send links to professors. • Bulletin boards. • Send to all consulting agencies. • Facebook, Twitter etc… • Affiliate marketing. • Give talks in companies/universities. • Talk to students./ post on their group email.
  32. 32. Networking events • https://www.facebook.com/events/337087799726817/ • http://freemindtraining.com/blog/startup-saturday-delhi-july-201 • http://yourstory.in/2013/06/startup-hatch-iit-bombays-sine-drive • http://www.edc-iitd.org/ • http://www.coolage.in/2013/04/20/startups-at-startup-showcase • http://www.nextbigwhat.com/bits-pilani-successful-startup-mach
  33. 33. References: ( Ads) • http://www.dailyblogtips.com/22-ways-to-find-advertisers-for-yo • • • • ( This link tells how to get advertizers for your website) http://www.dailyblogtips.com/22-ways-to-find-advertisers-for-yo http://www.entrepreneur.com/article/159412 ( What is Adsense ?? ) https://www.google.com/search?q=education+vertical&ie=utf-8
  34. 34. Reference ( Current sites.) • http://en.wikipedia.org/wiki/OpenCourseWare • http://en.wikipedia.org/wiki/Open_content • http://en.wikipedia.org/wiki/Open_educational_resources • http://www.forbes.com/sites/jenniferhicks/2011/06/27/the-rise-of-the-knowledge-market/ Papers • http://www.academia.edu/ 340051/Inverting_the_Classroom_A_Gateway_to_Creating_An_Inclusive_Learning_Environment • http://blogs.techsmith.com/for-educators/learning-with-technology/#.Ug8B7nASOmc • http://chip-chase.com/2012/01/ • Women in Business • http://www.rediff.com/business/slide-show/slide-show-1-tech-the-10-most-influential-women-in-technology/20130816 10 • TED • http://www.ted.com/talks/salman_khan_let_s_use_video_to_reinvent_education.html • startupWeekEnd.edu • http://www.huffingtonpost.com/startup-weekend/startup-weekend-education_b_3148622.html • http://aspiredu.com/
  35. 35. Knowledge Market • http://www.mckinsey.com/insights/strategy/making_a_market_in_kno • http://www.mckinsey.com/insights/strategy/making_a_market_in_kno • http://www.smartplanet.com/blog/bulletin/a-fascinating-business-mod • http://www.technologyreview.com/news/506656/the-cleverest- business-model-in-online-education/ • http://www.volokh.com/2013/01/02/whats-the-business-modelfor-massive-open-online-courses-moocs-and-what-does-onlineeducation-strategically-mean-for-the-long-run-rent-structure-ofhigher-education-is-this-truly-disruptive/ • ( The above is a good article ) • http://hbswk.hbs.edu/item/6591.html by Shikhar Ghosh
  36. 36. • http://www.businessinsider.com/33-startups-that-died- reveal-why-they-failed-2013-6?op=1 • http://www.businessinsider.com/sai • https://sites.google.com/site/chuckeesley/home2
  37. 37. Partner Sites • https://www.interviewstreet.com/recruit2/# • Dice/Monster etc..

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