Internet marketing strategies 2013

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  • 1. Internet MarketingStrategies for 2013 By Tanner
  • 2. 2012 was the year of these 2 Google AnimalsBut you don’t have to worry of them in 2013
  • 3. Because 2013 is the Year of Brand Signals
  • 4. Content Promotion Authorship Markup – Start building strong authors for your brand. This willgenerate a strong signal for your brand. (eg. rel=“author” and rel=“publisher”) Guest Posting – Engage with your prospected link owners by offering guestpostings. This will not only increase your link profile but will also prove yourexpertise in your niche. Content Curation – Present a meaningful content by sorting high qualityinformation sources to your target audience.
  • 5. Brand Identity Google+ Brand Page – prove the authenticity of your brand in Google bycreating, verifying and maintaining an active Google+ brand page. Google+ Local Page – map yourself in the search engine to provide brandauthenticity as it will show proof that you’re an existing business with a physicaloffice address. Generate Citations – gather business reviews, business listings.
  • 6. Social InteractionBuild your communities in various social media. Take advantage of utilizingvarious type of contents across the web and turn them into a marketing material thatyou can distribute into social networks. Use them to drive traffic to your website.Build a strong follower base in social networks such as Facebook, Twitter,Pinterest and Google+. These websites provide quality brand signal that will helpyou build brand authenticity.
  • 7. Unique Selling PointList the features and benefits that are unique about your product or service.Identify all aspects of your product or service that your competitors cannotimitate.
  • 8. About MeMy name is Tanner Hawryluk and I am the man behind can view my recorded tutorials on internet marketing at follow me at G+ -