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The Belgian APP Economy - structure and link to M2M
 

The Belgian APP Economy - structure and link to M2M

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Presentation made during Orange M2M event in Brussels

Presentation made during Orange M2M event in Brussels
Inspiration session
With thanks to Visionmobile

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    The Belgian APP Economy - structure and link to M2M The Belgian APP Economy - structure and link to M2M Presentation Transcript

    • Information and Communication Technology M2M outline The Belgium M2M ecosystem: past, present, future. Tanguy De Lestré @appalliancebe @momobxl @tdelestre
    • APP ecosystem principles APP ecosystem replication ? Belgian APP economy?
    • APP ecosystem principles
    • APP ecosystem principles More needs of more users in more places and contexts adressed
    • APP ecosystem principles Mobile developers uncover these new use cases and contexts
    • APP ecosystem principles Platform connects users and developers
    • APP ecosystem principles Platform connects users and developers creates network effect positive feedback loop
    • APP ecosystem principles Role platform owner: Reduce friction Amplify network effects in service creation distribution consumption
    • Similar evolution on other sectors, also M2M?
    • Hobbyists, Startups,… will publish first, than filtering will happen
    • Belgian app economy?
    • Belgian app economy?
    • 85 companies 600 employment growing +20% annually
    • Survey app economy Belgium
    • Survey 2013- respondents profile • 1 Mobile developer • 2. Mobile marketeer • 3. Mobile App project manager
    • (survey)App categories developed Main category Business to Business 0 5 10 15 20 25
    • (survey) Segmentation mobile player (85) 1 Tailored mobile software apps 6 Mobile software product solution 2 Strategy 5 Operation support mobile app deployments 4 Lead user 7 Business proces 3 Framework (project Smartinnovator – IWT – Agoria) 0 5 10 15 20 25 30 35 activity 7 activity 3 activity 4 activity 5 activity 2 activity 6 activity 1
    • (survey) Where are you working? • 1. Startup • 2. Freelancer • 3. IT integrator
    • (survey) Main issues • 1. Mobile app discovery • 2. Funding • 3. Life Work/balance
    • App/Mobile website : www.appalliance.be 24