Tampa SEO Teaches Title Tag Fundamentalsq


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Tampa SEO teaches some important fundamentals about using title tags.

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Tampa SEO Teaches Title Tag Fundamentalsq

  1. 1. Tampa SEO TeachesTitle Tag Fundamentals Presented by TampaSEO.com
  2. 2. Introduction to Tampa SEO TeachesTitle Tag Fundamentals• Title Tags are one of the most fundamental pieces of a properlyoptimized website and can play an important role in how your website isindexed.•To see an example of a title tag simply search for “NFL” and you shouldsee the NFL website come up first. Their title tag reads “NFL.com –Official Site of the National Football League.”• You can think of a title tag as a chapter title in a book says what thechapters about. In websites they tell the search engines and searcherswhat a particular web page is about.•The title tag of the homepage of the website is like the title of thebook, encompassing all that is involved in the pages that follow. Titletags are also located at the top of your browser.
  3. 3. What Is A Title Tag?In code the title tag looks like the following:NFL.com– Official Site of the National Football League• This piece of code is indexed by search engines and allows themto know what you think is the relevant information they should beindexing you for.• In a sense it tells them the relevance of your web page and this iswhy it is regarded as the most important of all HTML tags.
  4. 4. How To Use Title TagsTags can be utilized for maximum benefit and Tampa SEOwill show you how. We will go over the following keys intitle tag usage including:• Length• Keyword usage• Formatting• Use of unique titles.
  5. 5. Best Title Tag Length• Title tags cannot be too long or all the information inputted will not be indexed by the search engines.• This is why creating them takes some creativity and practice.• Tampa SEO recommends 8-10 words and/or limiting your characters to around 70.
  6. 6. Best Title Keyword Usage:• Title tags are where all the knowledge you have about keyword use and implementation is particularly important.• You will want to use the most highly searched keywords targeted to the content on your web page.• Use the words at the beginning and the end of your title tag as much as possible.• Avoid just pumping keywords into your title tags as the search engines will catch on and likely not reward you for your efforts.• Use the same keywords in your content as in your title tag so the search engines see that the page is actually about what you say it is.
  7. 7. Best Title Tag Formatting:•Proper formatting involves where to place your brand name within thetitle tag and how to construct your title tag.•In the NFL.com example they have placed their brand name firstbecause it is highly recognized and credible.•Tampa SEO suggests smaller brands or businesses place their brandname at the end of the title tag and the relevant keywords at thebeginning. Use a bar (|) to separate thoughts in the title tag. For example: Search Engine Optimization | Tampa SEO Or Search Engine Optimization | www.tampaseo.com
  8. 8. Unique Title Tags:•To avoid duplicate content issues each title tag on each page ofyour website should be unique.•If you have content that is the same try using variations ofkeywords or consider lumping content together on one webpage.•If you still have questions about good title tags or othereffective SEO practices search for the keywords you are tryingto rank for and see how your competition is doing it.•Or get professional help from Tampa SEO for all of your searchengine marketing campaigns.
  9. 9. Contact Tampa SEO Today!• Tampa SEO is a full service digital marketing agency• We are a national marketing agency Call today! (800) 975-7736