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SEO On a Small Budget
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SEO On a Small Budget

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Managing to do SEO for you website can be an expensive task. These quick tips can help you if you are on a small budget for SEO.

Managing to do SEO for you website can be an expensive task. These quick tips can help you if you are on a small budget for SEO.

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    SEO On a Small Budget SEO On a Small Budget Presentation Transcript

    • SEO On A
      Small Budget
      Presented by
      TampaSEO.com
    • Introduction to SEO on a Small Budget
      You’re a small business. Your marketing budget is small, but you need SEO. What do you do?
      Read on, reader, and kick off your SEO the right way.
      (Read the full article here at Tampa SEO.)
    • Small Budget SEO Tip 1: Make Your Content Information, Targeted, and Relevant As Possible.
      Tampa SEO hears the exact same thing from every one of our clients, “We want to be number 1 on Google for _____ keywords.” But why do you deserve to be #1?
      Content is king. Make sure you’re asking these questions:
      Is your SEO content entirely unique?
      Do you have more and better content than your competition?
      Do you consistently have new and fresh content being created?
    • Small Budget SEO Tip 2: Do You Have Great Incoming Links Pointing To Your Website?
      Tampa SEO explains link building like this:
      Every time you create a link to another website, you are telling Google and the other search engines that you know and trust this other website
      This link counts as a vote towards this other website’s reputation
    • Small Budget SEO Tip 2: Do You Have Great Incoming Links Pointing To Your Website?
      To be effective at your search engine optimization campaign, you’ll need to gain as many incoming links to your website as possible.
      Here are things to keep in mind when starting your link building campaign:
      NEVERpay for incoming links in any way. This violates the search engine’s codes of ethics and is considered a black hat SEO technique that should be stayed away from at ALL COSTS.
      An incoming link from a website that is similar to yours is better than a link from a website that is completely different
      For best results, use keywords in your anchor text
      DO NOT get links to your website from websites that Google has black listed or from a website that buys links.
    • Here are a few places to get started with incoming links.
      Join the Tampa Chamber of Commerce – they will add a link to you from their website
      Become a member of any clubs or industry clubs that will link to your website from theirs
      Join forums, communities, and online resources that will link to your website
      Contact friends and colleagues with websites and ask for incoming links
      Small Budget SEO Tip 2: Do You Have Great Incoming Links Pointing To Your Website?
    • Small Budget SEO Tip 2: Do You Have Great Incoming Links Pointing To Your Website?
      Here are some more places to begin link building.
      Contact bloggers & industry experts and offer to write a guest blog post for them in exchange for a link
      List your website in any relevant directories or business listings
      Comment on other relevant blogs or posts – BUT do not spam!
    • Small Budget SEO Tip 4: Re-Purpose Your Web Content.
      With that said, we always try to get the utmost maximum use out of each piece of content we create. Here’s how Tampa SEO recommends re-purposing your content for maximum SEO.
      If your original piece of SEO content is an article:
      Create the article into a PowerPoint presentation and upload it to SlideShare
      Can you create images out of your article?
      Are you able to create video out of your article?
      Are you able to create more in-depth articles based on smaller, more niche topics in your article?
    • Small Budget SEO Tip 4: Re-Purpose Your Web Content.
      If your original piece of SEO content is a video:
      Can you write about the video?
      Can you ask someone to review the video?
      Can you get a guest blogger to add his/her comments on the video?
      If you are constantly thinking about ways to re-purpose your article, you can become more effective in the long run.
    • Contact Tampa SEO Today!
      Tampa SEO is a full service SEO & digital marketing agency
      We serve small and mid sized businesses – not just Tampa!
      Call today!
      (813) 644-9636