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3 Ways to use Send Out Cards in Your Business with Tammy de Leeuw and Robert Breiner

3 Ways to use Send Out Cards in Your Business with Tammy de Leeuw and Robert Breiner

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    3wayssoc 3wayssoc Presentation Transcript

    • Tammy de Leeuw- The Grouchy Marketing Lady 925-219-5748 Advice is what we ask for when we already know the answer but wish we didn't. Erica Jong
    • Rob B reiner NOT Rob Reiner
      • Rob “Meathead” Reiner
    • Robert “Cabeza de Carne” Breiner Cousin Roberto
    • Robert the Cabana Boy
    • Join us…
    • As We Proudly Present
      • Three MORE Ways to Use Send Out Cards to Become More Socially Acceptable, Popular, Better-Looking and Attractive to Clients of the Opposite Wealth
    • Last time on the Bob and Grouchy Show…
      • Using Send Out Cards to remind clients that you are every bit as wonderful as you think you are.. RETENTION TOOL
      • Use to GET MORE REFERRALS
      • To get awesome joint venture partners
    • Now For Your LISTENING AND VIEWING PLEASURE
      • 3 More Ways to Use Cards to Grow Your Business
    • Do You Speak? The Ultimate Seminar and Speaking Engagement Tool You’re Invited Looking for a safer place To stash your nest egg?
    • Start Your Own Speaker Referral System
    • Can you really use this system for direct mail and invitations?... Let’s Do Lunch! Man invented language to satisfy his deep need to complain. Lily Tomlin
    • “Wedding Style” Invitations
      • $1.05 x 3,000= $3,150
      • Response Rate: (Best case scenario 2%)=60
      • 30-40% SHOW UP= 24
      • Cost per BUTT=$125.00
    • “Postcard” Style Invitations
      • .52 X 3,000 = $1,560
      • Response Rate: 1-1.5% =45
      • 30- 40 % SHOW UP=18
      • $86.00 and change per BUTT
    • Cost of Send Out Cards
      • Catalogue cards cost only $1.06 each
      • including postage! ($3,000 x $1.06=$3,180)
      • Custom Cards $1.37= $4,110.00
      • However…
      • Factor in a Higher than Usual “OPEN RATE”
      • Usually well over 80%!
      • I am betting that you could get the
      • same or better response rate by sending only
      • HALF the cards. ($2,055.00)
    • Beyond the Cost…
      • Full control of the process: No waiting for proofs,
      • printing delays.. Having to keep up with the
      • progress of an order
      • You control the creative side of things- choose
      • your own designs, choose what to write inside..
      • Easier to “test” a particular invitation or marketing
      • piece.. Solicit the opinions of a select group of your
      • best customers or clients
    • Join Us…
    • Join us…
    • You’re Invited
    • A special invitation
    • A Second Way..
      • As a direct mail FOLLOWUP piece for those
      • who:
      • Attended your seminar, event, or presentation
      • Requested your information
      • Visited you online
      • Met with you in your office (with gift, perhaps)
    • You’re Invited! Heard the news?
    • Themed to your group…work with teachers? Thanks for coming to Our Seminar
    • The affluent? Thank you
    • Thanks for Coming…
    • And A Final Way…(for today)
      • David Frey passed on this very good idea:
      • Send A Book Referral System
    • Try it Yourself for Free
      • Just go to www.sendoutcards.com/50147
      • Click on the banner to send a card for free.
      • Call Tammy if you want to sign up or ask a question.
      • 925-219-5748