The power of persuasion & motivation - Microsoft Ventures Academy
The power of persuasion & motivation
Making psychology your marketing tool
Marketer & Coach
Over 700 patents
(1856 to 1943)
1. Alternating Current
5. Remote Control
6. Electric Motor
9 and 10. Wireless
Limitless Free Energy
“It’s a sad, sad story.
The inventor (Tesla) couldn’t
He could barely fund his own
Larry Page, Google’s co-founder
“My brain is only a receiver. In the Universe there is a core from
which we obtain knowledge, strength, inspiration.” -Nikola Tesla
Some of the Sources
• How to Get People to Do Stuff - Susan
• Influence - Robert Cialdini, 1984
• Thinking Fast & Slow - Daniel Kahneman, 2002
• Predictably Irrational – Dan Ariely
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