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TalkTalk Business Symposium - Getting more from your network with voice
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TalkTalk Business Symposium - Getting more from your network with voice

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  • 1. THE RISE OF BUSINESS GRADE BRITAIN GETTING MORE FROM YOUR NETWORK WITH VOICE JON NOWELL HEAD OF VOICE SERVICES
  • 2. SO WHAT IS GETTING MORE OUT OF YOUR NETWORK FOR VOICE?
  • 3. The primary VoIP protocol that enables a session or connection to be made between two end points on a network SIP DEFINITIONS SIP (SESSION INITIATION PROTOCOL) A service delivering calls directly to the end user. Either as a SIP App on mobile phone/iPad or via a SIP enabled desk phone. SIP TRUNKING A service delivering multiple SIP Trunks to a PBX SIP SUBSCRIBER (HOSTED TELEPHONY)
  • 4. How many of you use VOIPIPT on the LAN for your Telephony? STRAW POLL
  • 5. How many of you then convert this to TDM via ISDN30’s for onward call delivery? STRAW POLL
  • 6. How many of you then convert this to TDM via ISDN30’s for onward call delivery? STRAW POLL
  • 7. What are the barriers to adopting SIP Trunking within your organisations? GROUP DISCUSSION
  • 8. • Cost • Security • Available bandwidth • Solutions availability • Service Level Agreement • PBX Support • Implementation pain THE SEVEN BARRIERS TO SIP
  • 9. • Cost reduction, phone system upgrade & network rationalisation drivers are leading adoption • SIP Market is growing by 17% PA • ISDN Market is shrinking by 8% PA • UK B2B voice market is 9% SIP vs 38% in US. Source: Illume SIP Trunking Market report 2013 THE YEAR OF THE SIP TRUNK?
  • 10. • The TalkTalk Network switches 5M minutes of calls an hour - 3B minutes per month. • The TT network uses SIP to deliver service to over 4M customers • We have capacity for 1M SIP Channels today. • We will increase our network capacity by between 50-100 times over the next 5-10 years. VOICE CAPABILITY
  • 11. • Consolidates ISDN30 estate • Turnkey solution • Multi layer Security as standard • Carrier class SIP Trunks • Scalable & Flexible VOICE OVER ETHERNET
  • 12. • Business-grade voice service built on EFM • Available from unbundled exchanges, 93% UK coverage • SIP benefits with ISDN30 presentation 12-50 Channels • High availability –N+1 • Numbering – New or imported IP-ISDN30
  • 13. • Dedicated instance per customer • Resilient architecture • Guaranteed voice quality delivered over MPLS • Upgrades & flexibility as standard • Subscription model HOSTED TELEPHONY
  • 14. 2,700 ISDN30 channels over 90 bearers migrated to 2,900 channels with auto fail-over CASE STUDIES MONEY IN THE BANK SAVED 46%ON LINE RENTAL Customer demand doubled calls on Grand National day - exceeding 10,000 calls in one 15-minute period. Capacity planning & Call Admission Control ensured no calls abandoned AT THE RACES GAME CHANGER FOR BUSINESS PERFORMANCE
  • 15. Calls & Lines (TDM voice) B’band - MPF & SMPF IPVPN (off-net) Ethernet & EFM EoFTTC 2nd Gen IPVPN SIP trunks Mobile SIP apps & Hosted Telephony SFBB 2005 2010 2013 2014 2015 FTTP SIP call control •Converged Access circuits •Converged SLA, supplier & Management interfaces •Multi tier security architecture •Flexible scalable capacity for SIP trunks & Call volumes. •Self serve network with real time changes & network management. PRODUCT EVOLUTION CONVERGENCE ON EVERY LEVEL
  • 16. THANK YOU

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