TalkTalk Business Symposium - How modern data centres are providing major advantages for bigger businesses

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  • “Old Style” multi-office implementation PBX at each office with inbound voice
  • TalkTalk Business Symposium - How modern data centres are providing major advantages for bigger businesses

    1. 1. THE RISE OF BUSINESS GRADE BRITAIN HOW MODERN DATA CENTRES ARE PROVIDING MAJOR ADVANTAGES FOR BIGGER BUSINESSES DAVE MULLENDER HEAD OF NETWORK SERVICES
    2. 2. • Challenges with dataroom ownership • The TalkTalk approach to datacentres • What our customers are up to • Debate AGENDA
    3. 3. “It is not the strongest of the species that survives, nor the most intelligent. It’s the one that is the most adaptable to change” – Charles Darwin
    4. 4. Use Investment • Business requirements spike but CAPEX investment is in blocks CHALLENGES WITH DATAROOM OWNERSHIP
    5. 5. • Low occupancy datarooms can be inefficient • Asset depreciation • Changing densities and requirements • Regulatory change and technology lock-in • Cost and importance of reliable connectivity CHALLENGES WITH DATAROOM OWNERSHIP
    6. 6. Over a 10 year room lifespan a 20 rack room can “waste” over £0.5M in power charges Racks kW/Rack PUE 1.25 PUE 2.0 Annual Saving 5 4 £21,900 £35,040 £13,140 20 4 £87,600 £140,160 £52,560 100 4 £438,000 £700,800 £262,800 5 8 £43,800 £70,080 £26,280 20 8 £175,200 £280,320 £105,120 100 8 £876,000 £1,401,600 £525,600 WHAT’S THE ACTUAL COST OF EFFICIENCY? How much does it cost to power a rack per year?
    7. 7. THE RISE OF BUSINESS GRADE BRITAIN THE TALKTALK APPROACH
    8. 8. • Power • Site • Generators • UPS • Switch Gear • Cooling • Density • Exterior Space • Power • Space • Cooling space • Rack space • Security WHAT’S REQUIRED FROM A MODERN DATACENTRE
    9. 9. • Power • 110MVA power available • Transformers per module • Generators & UPS per module • Cooling • Cool what’s needed • Adiabatic cooling • Modular design allows flexibility • Space • 14Hectares of space • Campus configuration • Multiple datacentres THE TALKTALK APPROACH
    10. 10. • Traffic stays on-net • Qos/Queueing and prioritisation • Reduced need for interconnects • Direct access to our core services, e.g. TDM voice and SIP • Simplify network design LLU exchange Planned LLU exchange Nodes 20Gbps rings 800Gbps rings 1.6Tbps rings AT THE CORE OF OUR NETWORK AND OUR CUSTOMERS
    11. 11. THE RISE OF BUSINESS GRADE BRITAIN CUSTOMER DEPLOYMENTS
    12. 12. £ REMOTE USERS OFFICE SITE OFFICE SITE VOICE SERVICES APP DELIVERY £ VOICE SERVICES INTERNET-BASED IPSEC VPN INTERNET £ VOICE SERVICES £ VOICE SERVICES HEAD OFFICE
    13. 13. £ REMOTE USERS OFFICE SITE OFFICE SITE VOICE SERVICES APP DELIVERY MPLS WAN MPLS BASED NETWORK £ VOICE SERVICES HEAD OFFICE
    14. 14. VOICE SERVICES REMOTE USERS OFFICE SITE OFFICE SITE APP DELIVERY CLOUD BASED DELIVERY ACROSS MPLS HEAD OFFICE MPLS WAN
    15. 15. • Reduce application delivery costs without re- engineering • Reduce Capex investment • Easy implementation • Scalability • End to End QoS to ensure services are reliable • Simplified assurance model • Significantly increased reliability/availability WHY BRING SERVICES INTO ‘THE CLOUD’
    16. 16. THANK YOU
    17. 17. • Is “Green” purely a marketing message – Do we think Green credentials are important to our customers? – Do people currently using Green credentials in the sales process? – Can Green have a positive financial impact – Do we believe CRC “tax” initiatives will become more onerous on UK business in the future? Discussion/Debate 1DISCUSSION/DEBATE 1
    18. 18. • Is Public Cloud the solution – What are we using public cloud for today? – What issues have been experienced? – Is integration into existing environments easy – Is always being on the latest software a blessing or a curse? – Do solutions currently provide business grade assurance? DISCUSSION/DEBATE 2

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