is a social media outletthat allows users to organize and share photos thatthey have taken or have found online. Users create“pinboards” and then add photos to them, eitherthrough uploading the picture directly from theircomputer, a URL, or by using Pinterest’s “Pin It Button”.If a user decides to use the “Pin It Button”, the image willlink back to the website it came from. The goal ofPinterestis to “connect everyone in the world through the ‘things’they find interesting”
TermsPin – an image added to PinterestPinboard – collection of images created by the user. Usually is based on atheme such as fashion, recipes, or home décor.Pinning - the act of adding an image to Pinterest.Pin It Button – allows users to grab an image from a website and directly pin itto one of their pinboards.Repin – reposting someone else’s pin to your own board.Like – a way to show interest in a pin without repining it.
Graphic/Image Sizes and Specs -The maximum horizontal width of a picture is 554 pixels. Anything larger will be resized-A good infographic dimension is 500 x 2500+,but never larger than 5000: Be Sure Text/Images are Large an Clean,Easy to Read-Although you can use up to 500 characters in a description,users seem to enjoy shorter ones.-Settle for using main keywords and descriptors.***If you need to add more information, do so in the comment section
The Pinterest Profile: Navigation and Controls (Basics)
ProfileAdd a Pin, Upload Image or NavigationCreate a NewBoard Pinterest Information -Pinterest Guide -Help -“Pin It” Button -Tools
Profile/Logo Description160p X 160p 200 Characters Social, Etsy People you Repin or Website Links Most Often
Board and Profile Who isYour Information Editing Following You. Who You Follow. Your Interactions: -Follows -Likes -Comments
Preparing your page• Be polite Good comments:• Positivity – Love it! – Nice.• Engage Better comment:• Give thanks This recipe looks• Mention a pin delicious. I can’t wait to• Delete spam/offensive make it! Do you think I comments could substitute the all purpose flour with whole• Respond to comments wheat flour?
SEO• “Pin it” button• “Follow me” button• Pin from your webpage• Pin your business• Follow big name businesses• Cross promote Pinterest – through Twitter & Facebook
• Google now turns up Pinterest boards • Keywords/tags are important • Hashtags (#) to match Twitter • Link to your site in the description tag• Don’t hide your profile from search engines
Tracking Pinterest• Google Analytics gives you more information from Pinterest than from Facebook• Pinerly.com
Important things to do on Pinterest Copyright Issues and Protecting Your Own Assets Watermark Any of Your Images Don’t Change URL’s of Images That Aren’t Yours: They Must Always Link Back to Original Source Be Sure All Images You Own are Linked Back to Your Websites/Blogs/Social ProfilesDo Not Block Out or Modify Watermarks, Copyrights, Logos or any Other Identifying Marks Put Your Logo or Name in a Corner of the Image When in Doubt, Don’t Use it!
This presentation is available on SlideShare.net Thank you Erik@talkingfinger.com 203-491-0306 Facebook.com/talkingfinger Pinterest.com/talkingfinger Talkingfinger.com