@talemetry	  www.talemetry.com	  Learn	  How	  Organiza.ons	  Are	  Maximizing	  Their	  Reach	  Using	  Social	  Media	  ...
Introduc.on	  Mike VilimekDirector, Product MarketingTalemetryTwitter: @mikevilimekEmail: mvilimek@talemetry.comSpeaker	  
Talent	  Acquisi8on	  Has	  Two	  Important	  Func8ons	  Talent	  Talent	  Genera8on	  External	  Internal	  Applicant	  T...
Why	  Does	  Talent	  Genera8on	  MaBer?	  Source:	  2012	  State	  of	  Recrui8ng	  Survey,	  Talent	  Technology	  Corp....
Talent	  Acquisi8on	  Has	  Two	  Important	  Func8ons	  Talent	  Talent	  Genera8on	  External	  Internal	  Applicant	  T...
Copyright	  ©	  2013	  Talemetry,	  Inc.	  All	  rights	  reserved.	   6	  Applicant	  Tracking	  Talent	  Acquisi8on	  Ha...
Why	  Does	  Talent	  Genera8on	  MaBer?	  Copyright	  ©	  2013	  Talemetry,	  Inc.	  All	  rights	  reserved.	   7	  Most...
Why	  Does	  Talent	  Genera8on	  MaBer?	  Copyright	  ©	  2013	  Talemetry,	  Inc.	  All	  rights	  reserved.	   8	  Thom...
Why	  Recruit	  Using	  Social	  Media?	  •  Social	  Media	  has	  overtaken	  pornography	  as	  the	  #1	  ac8vity	  on...
Why	  Recruit	  Using	  Social	  Media?	  •  Ashton	  Kutcher	  and	  Britney	  Spears	  have	  more	  TwiBer	  followers	...
Why	  Recruit	  Using	  Social	  Media?	  Go Where the People Are
According	  to	  data	  from	  the	  bureau	  of	  labor	  and	  stats,	  here	  is	  the	  breakdown	  of	  job	  seeker	...
Social	  Recrui8ng	  is	  Now	  Mainstream	  of	  U.S.	  job	  opportuni8es	  are	  posted	  on	  at	  least	  one	  socia...
OHUG	  2013	  –	  Social	  is	  the	  Future	  Gretchen	  Alarcon	  –	  VP	  HCM	  Strategy,	  Oracle	  Chris	  Leone	  –	...
What is SocialRecruiting?
Source: Luma Partners, TerryKawaja
17	  The	  Big	  3:	  LinkedIn,	  Facebook,	  TwiBer	  Source:	  Jobvite	  2012	  Social	  Recruitment	  Survey	  
18	  Source:	  Jobvite	  2012	  Social	  Recruitment	  Survey	  The	  Big	  3:	  LinkedIn,	  Facebook,	  TwiBer	  
19	  3	  Myths	  About	  Social	  Recrui8ng	  #1	  Social	  Recrui.ng	  is	  replacing	  job	  boards.	  Fact:	  Job	  boa...
Source	  of	  Hire	  Source:	  2012	  State	  of	  Recrui8ng	  Survey,	  Talent	  Technology	  Corp.	  
Social	  is	  One	  Part	  of	  a	  Talent	  Genera8on	  Mix	  Talent	  Genera8on	  Strategy	  Social	  Recrui8ng	  Referr...
3 Ways for Oracle HCM Users to IncorporateSocial Media in their Recruiting#1. Find: Include Social Sites in your Search & ...
#1. Find: Include Social Sites in your Search & LearnMore About Candidates
Central	  Access	  to	  All	  Talent	  Sources	  Copyright	  ©	  2013	  Talemetry,	  Inc.	  All	  rights	  reserved.	   26...
#1. Sourcing: Include Social Sites in your Search &Learn More About Candidates
Job Screening Survey: Reppler 2011Do	  you	  Google	  your	  Candidates?	  
Rejec8ng	  a	  Candidate	  Top	  3	  Reasons:	  •  Lied	  about	  qualifica8ons	  •  Poor	  communica8on	  skills	  •  Inap...
Hiring	  a	  Candidate	  Top	  3	  Reasons:	  •  Gave	  a	  posi8ve	  impression	  of	  personality	  and	  fit	  •  Suppor...
Challenges	  with	  Googleing	  Candidates	  •  Do you have the right person?•  Common names vs. unique names•  Consistenc...
3 Ways for Oracle HCM Users to IncorporateSocial Media in their Recruiting#1. Find: Include Social Sites in your Search & ...
#1. Sourcing: Include Social Sites in your Search &Learn More About Candidates#2. Attract: Get the Word Out Through Social...
Recruitment	  departments	  require	  increasingly	  sophis8cated	  tools	  to	  manage	  and	  op8mize	  the	  social	  c...
39	  Job	  Pos8ng	  Aggregator	  Boards	  Interna8onal	   ANY	  OTHER	  INTERNET	  JOB	  BOARD	  OR	  WEBSITE	  Local/Regi...
Facebook	  Career	  Site	  &	  Social	  Media	  Feeds	  
Facebook	  Career	  Site	  &	  Social	  Media	  Feeds	  
3 Ways for Oracle HCM Users to IncorporateSocial Media in their Recruiting#1. Find: Include Social Sites in your Search & ...
#1. Sourcing: Include Social Sites in your Search & LearnMore About Candidates#2. Recruitment Marketing: Get the Word Out ...
Thank	  You	  Thank	  you	  for	  applying	  for	  this	  posi8on	  in	  our	  organiza8on!	  	  What	  Happens	  Next?	  ...
3 Ways for Oracle HCM Users to IncorporateSocial Media in their Recruiting#1. Find: Include Social Sites in your Search & ...
Gartner	  A	  new	  wave	  of	  vendors	  is	  disrup8ng	  the	  candidate-­‐facing	  elements	  of	  the	  recrui8ng	  pr...
Source	  &	  CRM	   Job	  Broadcast	   Career	  Sites	   Apply	  
Learn How Organizations Are Maximizing Their Reach Using Social Media For Recruiting
Learn How Organizations Are Maximizing Their Reach Using Social Media For Recruiting
Learn How Organizations Are Maximizing Their Reach Using Social Media For Recruiting
Learn How Organizations Are Maximizing Their Reach Using Social Media For Recruiting
Learn How Organizations Are Maximizing Their Reach Using Social Media For Recruiting
Learn How Organizations Are Maximizing Their Reach Using Social Media For Recruiting
Learn How Organizations Are Maximizing Their Reach Using Social Media For Recruiting
Learn How Organizations Are Maximizing Their Reach Using Social Media For Recruiting
Learn How Organizations Are Maximizing Their Reach Using Social Media For Recruiting
Learn How Organizations Are Maximizing Their Reach Using Social Media For Recruiting
Learn How Organizations Are Maximizing Their Reach Using Social Media For Recruiting
Learn How Organizations Are Maximizing Their Reach Using Social Media For Recruiting
Learn How Organizations Are Maximizing Their Reach Using Social Media For Recruiting
Learn How Organizations Are Maximizing Their Reach Using Social Media For Recruiting
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Learn How Organizations Are Maximizing Their Reach Using Social Media For Recruiting

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View the webinar recording: http://talemetry.com/resources/webinars/learn-how-organizations-are-maximizing-their-reach-using-social-media-for-recruiting/

With 84% of all workers reporting that they’d used social media to research jobs or potential employers, the opportunity to build your employer brand and a talent network has never been greater. Social recruiting presents a critical competitive advantage for employers who can make their social strategies pay off. But it isn’t easy when most talent organizations have limited time and resources to dedicate to making social recruiting work; only 3.2% of external hires last year were actually attributed to social networks.

Talemetry Social Recruiting Solutions enables employers to maximize their social recruiting programs with minimal time and effort, creating scalable, sustainable and standardized social strategies with meaningful, measurable results.

In this webinar, you will learn how Talemetry can help:

- Create a single, central tool for attracting and engaging candidates across multiple social networks, while integrating with your enterprise Applicant Tracking System
- Extend core career site capabilities through the creation and integration of fully branded Facebook career pages
- Automate feeds from corporate career pages to announce jobs in real time on Twitter and LinkedIn

Website: www.talemetry.com
Blog: www.talemetrytoday.com

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Learn How Organizations Are Maximizing Their Reach Using Social Media For Recruiting

  1. 1. @talemetry  www.talemetry.com  Learn  How  Organiza.ons  Are  Maximizing  Their  Reach  Using  Social  Media  for  Recrui.ng  
  2. 2. Introduc.on  Mike VilimekDirector, Product MarketingTalemetryTwitter: @mikevilimekEmail: mvilimek@talemetry.comSpeaker  
  3. 3. Talent  Acquisi8on  Has  Two  Important  Func8ons  Talent  Talent  Genera8on  External  Internal  Applicant  Tracking  
  4. 4. Why  Does  Talent  Genera8on  MaBer?  Source:  2012  State  of  Recrui8ng  Survey,  Talent  Technology  Corp.  WHAT  ARE  YOUR  ORGANIZATION’S  BIGGEST  RECRUITING  CHALLENGES?   (where  1  =  Easiest  and  3  =  Most  Difficult)  Finding  good  candidates        2.49/3  Lack  of  tasks        1.13/3  Filling  posi8ons  fast        2.32/3  Dedicated  hiring  managers        1.82/3  Managing  applicants        1.68/3  Sub-­‐par  job  descrip8ons        1.56/3  Nego8a8ng  offers        1.51/3  Contac8ng  candidates        1.48/3  Scheduling  interviews        1.44/3  Reading  resumes        1.43/3  Finding  good  candidates  is  the  biggest  challenge  recruiters  face  
  5. 5. Talent  Acquisi8on  Has  Two  Important  Func8ons  Talent  Talent  Genera8on  External  Internal  Applicant  Tracking  
  6. 6. Copyright  ©  2013  Talemetry,  Inc.  All  rights  reserved.   6  Applicant  Tracking  Talent  Acquisi8on  Has  Two  Important  Func8ons  External  Internal  Talent  
  7. 7. Why  Does  Talent  Genera8on  MaBer?  Copyright  ©  2013  Talemetry,  Inc.  All  rights  reserved.   7  Most  tradi8onal  applicant  tracking  vendors  have  not  met  a  strong  demand  for  improved  sourcing,  searching,  candidate  rela8onship  management,  social  channels,  referral  management  and  user  experience.    Thomas  OTer,  Gartner  Inc.  Predicts  2013:  Nexus  of  Forces  Alters  Administra8ve  ERP  Outlooks,  Gartner  Inc.,  21  November  2012  
  8. 8. Why  Does  Talent  Genera8on  MaBer?  Copyright  ©  2013  Talemetry,  Inc.  All  rights  reserved.   8  Thomas  OTer,  Gartner  Inc.  Predicts  2013:  Nexus  of  Forces  Alters  Administra8ve  ERP  Outlooks,  Gartner  Inc.,  21  November  2012  By  year-­‐end  2014,  70%  of  large  organiza8ons  seeking  recruitment  marke8ng  solu8ons  will  buy  them  from  suppliers  other  than  their  current  applica8on  tracking  system  or  talent  management  vendor.  
  9. 9. Why  Recruit  Using  Social  Media?  •  Social  Media  has  overtaken  pornography  as  the  #1  ac8vity  on  the  web    •  1  out  of  8  couples  married  in  the  U.S.  met  via  social  media  •  If  Facebook  were  a  country,  it  would  be  the  world’s  3rd  largest  •  1.  China  •  2.  India  •  3.  Facebook  •  4.  United  States  •  5.  Indonesia  
  10. 10. Why  Recruit  Using  Social  Media?  •  Ashton  Kutcher  and  Britney  Spears  have  more  TwiBer  followers  than  the  en8re  popula8ons  of:  •  Sweden,  Israel,  Switzerland  
  11. 11. Why  Recruit  Using  Social  Media?  Go Where the People Are
  12. 12. According  to  data  from  the  bureau  of  labor  and  stats,  here  is  the  breakdown  of  job  seeker  status:    34%  not  looking  32%  passively  looking  20%  casually  looking  14%  ac8vely  looking      Passive  Candidates  Potentially missing86%of candidates
  13. 13. Social  Recrui8ng  is  Now  Mainstream  of  U.S.  job  opportuni8es  are  posted  on  at  least  one  social  network  79%of  jobs  are  posted  to  two  or  more  social  networks  at  a  8me  55%Source: 2012 Bullhorn Reach Rankings Report: An Inside Look at Social Recruiting
  14. 14. OHUG  2013  –  Social  is  the  Future  Gretchen  Alarcon  –  VP  HCM  Strategy,  Oracle  Chris  Leone  –  SVP  &  GM  Oracle/Taleo  HCM  &  TM    Carolyn  Garner  –  OHUG  President  
  15. 15. What is SocialRecruiting?
  16. 16. Source: Luma Partners, TerryKawaja
  17. 17. 17  The  Big  3:  LinkedIn,  Facebook,  TwiBer  Source:  Jobvite  2012  Social  Recruitment  Survey  
  18. 18. 18  Source:  Jobvite  2012  Social  Recruitment  Survey  The  Big  3:  LinkedIn,  Facebook,  TwiBer  
  19. 19. 19  3  Myths  About  Social  Recrui8ng  #1  Social  Recrui.ng  is  replacing  job  boards.  Fact:  Job  boards  are  s8ll  (one  of)  the  leading  candidate  source.  Have  you  no8ced  that  LinkedIn  is  now  a  major  job  board?        #2  Social  Recrui.ng  makes  finding  talent  easier.  Fact:  Requires  strategy  and  open  a  significant  investment  of  8me.        #3:  Social  Recrui.ng  is  an  inexpensive  way  to  find  talent.  Fact:  Maybe,  but  only  if  you  dont  value  your  8me.  
  20. 20. Source  of  Hire  Source:  2012  State  of  Recrui8ng  Survey,  Talent  Technology  Corp.  
  21. 21. Social  is  One  Part  of  a  Talent  Genera8on  Mix  Talent  Genera8on  Strategy  Social  Recrui8ng  Referral  Program  Sourcing  Recrui8ng  Events/  Career  Fairs  Job  Boards  Career  Websites  Recrui8ng  Agency  
  22. 22. 3 Ways for Oracle HCM Users to IncorporateSocial Media in their Recruiting#1. Find: Include Social Sites in your Search & LearnMore About Candidates#2. Attract: Get the Word Out Through Social Sites#3. Engage: Allow Candidates to Apply Using SocialProfiles
  23. 23. #1. Find: Include Social Sites in your Search & LearnMore About Candidates
  24. 24. Central  Access  to  All  Talent  Sources  Copyright  ©  2013  Talemetry,  Inc.  All  rights  reserved.   26  Source  &  CRM  It  is  8me-­‐consuming  and  inefficient  to  log-­‐in  and  search  mul8ple  different  candidate  databases  The  Problem  Centralize  all  your  candidate  sources  into  one  searchable  candidate  database  Significantly  reduce  sourcing  .me  and  improve  recruiter  efficiency    The  Value  The  Solu8on  Open  Web  Talent  Networks  ATS  
  25. 25. #1. Sourcing: Include Social Sites in your Search &Learn More About Candidates
  26. 26. Job Screening Survey: Reppler 2011Do  you  Google  your  Candidates?  
  27. 27. Rejec8ng  a  Candidate  Top  3  Reasons:  •  Lied  about  qualifica8ons  •  Poor  communica8on  skills  •  Inappropriate  pos8ngs  Job Screening Survey: Reppler 2011
  28. 28. Hiring  a  Candidate  Top  3  Reasons:  •  Gave  a  posi8ve  impression  of  personality  and  fit  •  Supported  professional  qualifica8ons  •  Show  candidate  was  crea8ve  Job Screening Survey: Reppler 2011
  29. 29. Challenges  with  Googleing  Candidates  •  Do you have the right person?•  Common names vs. unique names•  Consistency among candidate searches•  How do you capture and present?•  Time consuming•  Privacy concerns
  30. 30. 3 Ways for Oracle HCM Users to IncorporateSocial Media in their Recruiting#1. Find: Include Social Sites in your Search & LearnMore About Candidates#2. Attract: Get the Word Out Through Social Sites#3. Engage: Allow Candidates to Apply Using SocialProfiles
  31. 31. #1. Sourcing: Include Social Sites in your Search &Learn More About Candidates#2. Attract: Get the Word Out Through Social Sites
  32. 32. Recruitment  departments  require  increasingly  sophis8cated  tools  to  manage  and  op8mize  the  social  channel.  The  techniques  and  solu8ons  owe  more  to  marke8ng  than  they  do  to  tradi8onal  HR.  Thomas  OTer,  Gartner  Inc.  Predicts  2013:  Nexus  of  Forces  Alters  Administra8ve  ERP  Outlooks,  Gartner  Inc.,  21  November  2012  Recruitment  Marke8ng  
  33. 33. 39  Job  Pos8ng  Aggregator  Boards  Interna8onal   ANY  OTHER  INTERNET  JOB  BOARD  OR  WEBSITE  Local/Regional  University/  College  Free  Boards  Large  Boards  Niche  Diversity  Social    Networks  JobPostingATS  
  34. 34. Facebook  Career  Site  &  Social  Media  Feeds  
  35. 35. Facebook  Career  Site  &  Social  Media  Feeds  
  36. 36. 3 Ways for Oracle HCM Users to IncorporateSocial Media in their Recruiting#1. Find: Include Social Sites in your Search & LearnMore About Candidates#2. Attract: Get the Word Out Through Social Sites#3. Engage: Allow Candidates to Apply Using SocialProfiles
  37. 37. #1. Sourcing: Include Social Sites in your Search & LearnMore About Candidates#2. Recruitment Marketing: Get the Word Out ThroughSocial Sites#3. Engage: Allow Candidates to Apply Using SocialProfiles
  38. 38. Thank  You  Thank  you  for  applying  for  this  posi8on  in  our  organiza8on!    What  Happens  Next?  We  will  be  reviewing  your  applica8on.  In  the  mean8me,  you  can  expect  an  email  from  us  acknowledging  receipt  of  your  applica8on  and  account  log-­‐in  creden8als.  The  email  will  also  contain  a  link  to  a  ques8onnaire  that  we  will  require  you  to  complete  so  that  we  can  consider  you  for  this  posi8on.  
  39. 39. 3 Ways for Oracle HCM Users to IncorporateSocial Media in their Recruiting#1. Find: Include Social Sites in your Search & LearnMore About Candidates#2. Attract: Get the Word Out Through Social Sites#3. Engage: Allow Candidates to Apply Using SocialProfiles
  40. 40. Gartner  A  new  wave  of  vendors  is  disrup8ng  the  candidate-­‐facing  elements  of  the  recrui8ng  process,  providing  viable  alterna8ves  to  tradi8onal  Applicant  Tracking  System  (ATS)  offerings  Thomas  OTer,  Gartner  Inc.  Predicts  2013:  Nexus  of  Forces  Alters  Administra8ve  ERP  Outlooks,  Gartner  Inc.,  21  November  2012  
  41. 41. Source  &  CRM   Job  Broadcast   Career  Sites   Apply  

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