SEO & Social Media Marketing w/ Tumblr

3,126 views

Published on

My presentation from SMX Toronto 2013 on the "Social Sites You Shouldn't Overlook" panel, detailing how to successfully use Tumblr for social media marketing and SEO.

Published in: Technology
0 Comments
4 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
3,126
On SlideShare
0
From Embeds
0
Number of Embeds
857
Actions
Shares
0
Downloads
21
Comments
0
Likes
4
Embeds 0
No embeds

No notes for slide

SEO & Social Media Marketing w/ Tumblr

  1. 1. Social Media Marketing & SEO w/ Tumblr Takeshi Young Technical SEO Project Lead Become, Inc takeshiyoung@gmail.com
  2. 2. Tumblr
  3. 3. Tumblr202M monthly/visitors (quantcast)
  4. 4. Tumblr202M monthly/visitors (quantcast)9th Largest network of sites in the US
  5. 5. Tumblr202M monthly/visitors 96 million blogs (quantcast)9th Largest network of sites in the US
  6. 6. Tumblr202M monthly/visitors 96 million blogs (quantcast)9th Largest network of 50% under age 25 sites in the US
  7. 7. Brands on Tumblr
  8. 8. What is Tumblr?
  9. 9. What is Tumblr? +
  10. 10. What is Tumblr? +• Blogging
  11. 11. What is Tumblr? +• Blogging • Feed • Followers • Sharing
  12. 12. Tumblr Dashboard
  13. 13. Benefits of Tumblr
  14. 14. Benefits of Tumblr 1.Dofollow Links
  15. 15. Benefits of Tumblr 1.Dofollow Links2.Awesome Content Discovery
  16. 16. Benefits of Tumblr 1.Dofollow Links2.Awesome Content Discovery 3.Great Testing Ground
  17. 17. Benefits of Tumblr 1.Dofollow Links2.Awesome Content Discovery 3.Great Testing Ground
  18. 18. 1) Dofollow Links
  19. 19. 1) Dofollow Links
  20. 20. 1) Dofollow Links 1.From the Blog
  21. 21. 1) Dofollow Links 1.From the Blog 2.From Blog Posts
  22. 22. 1) Dofollow Links 1.From the Blog 2.From Blog Posts 3.From Reblogs
  23. 23. 2) Awesome Content Discovery
  24. 24. 3) Great Testing Ground
  25. 25. Benefits of Tumblr 1.Dofollow Links2.Awesome Content Discovery 3.Great Testing Ground
  26. 26. Applications
  27. 27. Applications1.Get Your Brand on Tumblr
  28. 28. Applications1.Get Your Brand on Tumblr 2.Microsites
  29. 29. Applications1.Get Your Brand on Tumblr 2.Microsites 3.Building Backlinks
  30. 30. Applications1.Get Your Brand on Tumblr 2.Microsites 3.Building Backlinks 4.Content Testing Ground
  31. 31. Content Ideas
  32. 32. 1) Memeshttp://bit.ly/seomeme
  33. 33. 2) Animated GIFsWhen a client asks me to get them number 1 rankings in Google 1.Tumblr 2.4gifs.com 3.gifbin.com
  34. 34. 3) Quotes
  35. 35. 4) Photography
  36. 36. Content Ideas1.Memes (http://bit.ly/seomeme) 2.Animated GIFs 3.Quotes (as graphics)4.Photography (especially B&W)
  37. 37. Grey Hat
  38. 38. Grey Hat1.“Curating” Content
  39. 39. Grey Hat 1.“Curating” Content2.Reblogging Content
  40. 40. Grey Hat 1.“Curating” Content 2.Reblogging Content3.Redirecting Your Tumblrog
  41. 41. Social Media Marketing & SEO w/ Tumblr Takeshi Young Technical SEO Project Lead Become, Inc takeshiyoung@gmail.com

×