2011國際電子書研討會暨美國書展心得分享

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台灣數位出版聯盟「2011國際電子書研討會暨美國書展」心得分享,簡報內容之文字說明,請參考聯盟網頁:
http://www.dpublishing.org.tw/2011/06/2011.html

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2011國際電子書研討會暨美國書展心得分享

  1. 1. 2011 2011.06.20
  2. 2. 1. EPUB 3
  3. 3. 1.1
  4. 4. ≠App
  5. 5. ≠AppEPUB3/HTML 5
  6. 6. 1.2
  7. 7. 1.2
  8. 8. Random House
  9. 9. 1.3 metadata ISBN ONIX OPDS
  10. 10. 1.4 EPUB3in the future
  11. 11. +Annotation
  12. 12. from: TOC2011 http://www.toccon.com/toc2011/public/schedule/detail/16308
  13. 13. from: TOC2011 http://www.toccon.com/toc2011/public/schedule/detail/16308
  14. 14. 2. convergence
  15. 15. x x
  16. 16. Cannibalization
  17. 17. Cannibalization
  18. 18. xx%
  19. 19. Keep investing in digital
  20. 20. “reinventing” the print product
  21. 21. video & graphic from: http://www.workman.com/products/9780761148258/
  22. 22. “Please turn off your electronic devices.”
  23. 23. Close your book?
  24. 24. 3. as a Publisher
  25. 25. 3.1 self-publishing
  26. 26. 7% world mkt
  27. 27. 3.2 Pure digital Publisher
  28. 28. 3.3 Agents as publishers
  29. 29. 3.4 Amazon as a publisher
  30. 30. 4. Discoverability
  31. 31. 4. Discoverability
  32. 32. CC via Flickr by kattebelletjehttp://www.flickr.com/photos/kattebelletje/5363963636/
  33. 33. CC via Flickr by moontanfrom: http://www.flickr.com/photos/axel/65644/
  34. 34. 4.1
  35. 35. Barnes & Noble
  36. 36. CC via Flickr by Aranamihttp://www.flickr.com/photos/z0/4829566428/
  37. 37. CC via Flickr by Aranamihttp://www.flickr.com/photos/z0/4829566428/
  38. 38. 4.2
  39. 39. MBA 101SNS: FB, TwitterBook video/trailerRecommendationAnalytic tools
  40. 40. 5. Devices
  41. 41. Tablet vs. E-ink
  42. 42. Nook Simple Kobo TouchTouch Reader Screen reader
  43. 43. From: http://www.engadget.com/2011/05/26/nook-wifi-and-kobo-ereader-touch-edition-assault-the-amazon-kind/
  44. 44. E-ink 15%↑ 49% ↑ 66-126% ↑
  45. 45. 6. ebook pricing
  46. 46. From Kobo’s VP Michael Tamblyn’ talk
  47. 47. graphic from http://wheelercentre.com/dailies/post/f53e545cc03d/
  48. 48. ebook vs. pbook
  49. 49. graphic from http://www.cmibooks.com/2011/03/e-books-surge-while-print-suffers-in-january-2011-vs-2010/
  50. 50. > >
  51. 51. 25%~50%
  52. 52. 25%~50% pure digital
  53. 53. 7. DRM
  54. 54. 7. DRM
  55. 55. • DRM Amazon, Apple, Adobe• streaming vs. download (streaming = DRM )• IDPF: interoperable DRM
  56. 56. 8.Power User
  57. 57. photo: cc via Flickr by Mike Licht, NotionsCapital.com http://www.flickr.com/photos/notionscapital/5000312648/
  58. 58. BISG (Book Industry Study Group) 44 Kindle
  59. 59. 18% 61% 66%2009 49% 2009 1.9%8.7% 2012 12%
  60. 60. 11%2010 10 2011 1 5% 13% 58% 20%
  61. 61. 9. Google eBooks
  62. 62. ABA IndieCommerce Web system
  63. 63. 10. Netflix-like ebook service (rental)
  64. 64. 10. Netflix-like ebook service ? (rental)
  65. 65. (purchase-based)
  66. 66. (access-based)
  67. 67. e.g.24symbols
  68. 68. video from: http://www.24symbols.com/
  69. 69. 11. international ebooks in the US market
  70. 70. 100%
  71. 71. territorial rights
  72. 72. consumers
  73. 73. +
  74. 74. ? +
  75. 75. 12. ebooks & library
  76. 76. love ebooks
  77. 77. 50 Suffolk✓ 18 3✓2011 66%OverDrive✓2010 2009✓2011 2010
  78. 78. OverDrive+ Kindle Lending
  79. 79. OverDrive ?+ Kindle Lending
  80. 80. Nooks Friends
  81. 81. 13.
  82. 82. video from: http://www.youtube.com/watch?v=EkEn3H18OLU
  83. 83. 14. Bliofrom Baker & Taylor
  84. 84. video from: http://www.youtube.com/watch?v=LpBvbQnGBRY
  85. 85. Win Dell ToshibaiOS/Android/webOS/windows phone
  86. 86. 1. “ ”
  87. 87. • App• ✓ ✓ ✓ ✓ ✓ social reading ✓ ✓ ✓ audio books...
  88. 88. 2.
  89. 89. Devices 10%eBooks 10%
  90. 90. 3. x x x
  91. 91. book can play game can readmusic can watch ...
  92. 92. 4.
  93. 93. http://www.flickr.com/photos/zieak/3217657200/
  94. 94. PC post PChttp://www.flickr.com/photos/zieak/3217657200/
  95. 95. PC post PChttp://www.flickr.com/photos/zieak/3217657200/

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