2011國際電子書研討會暨美國書展心得分享

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台灣數位出版聯盟「2011國際電子書研討會暨美國書展」心得分享,簡報內容之文字說明,請參考聯盟網頁: …

台灣數位出版聯盟「2011國際電子書研討會暨美國書展」心得分享,簡報內容之文字說明,請參考聯盟網頁:
http://www.dpublishing.org.tw/2011/06/2011.html

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  • 1. 2011 2011.06.20
  • 2. 1. EPUB 3
  • 3. 1.1
  • 4. ≠App
  • 5. ≠AppEPUB3/HTML 5
  • 6. 1.2
  • 7. 1.2
  • 8. Random House
  • 9. 1.3 metadata ISBN ONIX OPDS
  • 10. 1.4 EPUB3in the future
  • 11. +Annotation
  • 12. from: TOC2011 http://www.toccon.com/toc2011/public/schedule/detail/16308
  • 13. from: TOC2011 http://www.toccon.com/toc2011/public/schedule/detail/16308
  • 14. 2. convergence
  • 15. x x
  • 16. Cannibalization
  • 17. Cannibalization
  • 18. xx%
  • 19. Keep investing in digital
  • 20. “reinventing” the print product
  • 21. video & graphic from: http://www.workman.com/products/9780761148258/
  • 22. “Please turn off your electronic devices.”
  • 23. Close your book?
  • 24. 3. as a Publisher
  • 25. 3.1 self-publishing
  • 26. 7% world mkt
  • 27. 3.2 Pure digital Publisher
  • 28. 3.3 Agents as publishers
  • 29. 3.4 Amazon as a publisher
  • 30. 4. Discoverability
  • 31. 4. Discoverability
  • 32. CC via Flickr by kattebelletjehttp://www.flickr.com/photos/kattebelletje/5363963636/
  • 33. CC via Flickr by moontanfrom: http://www.flickr.com/photos/axel/65644/
  • 34. 4.1
  • 35. Barnes & Noble
  • 36. CC via Flickr by Aranamihttp://www.flickr.com/photos/z0/4829566428/
  • 37. CC via Flickr by Aranamihttp://www.flickr.com/photos/z0/4829566428/
  • 38. 4.2
  • 39. MBA 101SNS: FB, TwitterBook video/trailerRecommendationAnalytic tools
  • 40. 5. Devices
  • 41. Tablet vs. E-ink
  • 42. Nook Simple Kobo TouchTouch Reader Screen reader
  • 43. From: http://www.engadget.com/2011/05/26/nook-wifi-and-kobo-ereader-touch-edition-assault-the-amazon-kind/
  • 44. E-ink 15%↑ 49% ↑ 66-126% ↑
  • 45. 6. ebook pricing
  • 46. From Kobo’s VP Michael Tamblyn’ talk
  • 47. graphic from http://wheelercentre.com/dailies/post/f53e545cc03d/
  • 48. ebook vs. pbook
  • 49. graphic from http://www.cmibooks.com/2011/03/e-books-surge-while-print-suffers-in-january-2011-vs-2010/
  • 50. > >
  • 51. 25%~50%
  • 52. 25%~50% pure digital
  • 53. 7. DRM
  • 54. 7. DRM
  • 55. • DRM Amazon, Apple, Adobe• streaming vs. download (streaming = DRM )• IDPF: interoperable DRM
  • 56. 8.Power User
  • 57. photo: cc via Flickr by Mike Licht, NotionsCapital.com http://www.flickr.com/photos/notionscapital/5000312648/
  • 58. BISG (Book Industry Study Group) 44 Kindle
  • 59. 18% 61% 66%2009 49% 2009 1.9%8.7% 2012 12%
  • 60. 11%2010 10 2011 1 5% 13% 58% 20%
  • 61. 9. Google eBooks
  • 62. ABA IndieCommerce Web system
  • 63. 10. Netflix-like ebook service (rental)
  • 64. 10. Netflix-like ebook service ? (rental)
  • 65. (purchase-based)
  • 66. (access-based)
  • 67. e.g.24symbols
  • 68. video from: http://www.24symbols.com/
  • 69. 11. international ebooks in the US market
  • 70. 100%
  • 71. territorial rights
  • 72. consumers
  • 73. +
  • 74. ? +
  • 75. 12. ebooks & library
  • 76. love ebooks
  • 77. 50 Suffolk✓ 18 3✓2011 66%OverDrive✓2010 2009✓2011 2010
  • 78. OverDrive+ Kindle Lending
  • 79. OverDrive ?+ Kindle Lending
  • 80. Nooks Friends
  • 81. 13.
  • 82. video from: http://www.youtube.com/watch?v=EkEn3H18OLU
  • 83. 14. Bliofrom Baker & Taylor
  • 84. video from: http://www.youtube.com/watch?v=LpBvbQnGBRY
  • 85. Win Dell ToshibaiOS/Android/webOS/windows phone
  • 86. 1. “ ”
  • 87. • App• ✓ ✓ ✓ ✓ ✓ social reading ✓ ✓ ✓ audio books...
  • 88. 2.
  • 89. Devices 10%eBooks 10%
  • 90. 3. x x x
  • 91. book can play game can readmusic can watch ...
  • 92. 4.
  • 93. http://www.flickr.com/photos/zieak/3217657200/
  • 94. PC post PChttp://www.flickr.com/photos/zieak/3217657200/
  • 95. PC post PChttp://www.flickr.com/photos/zieak/3217657200/