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Bus com01 Bus com01 Presentation Transcript

  • Achieving Success Through Effective Business Communication
  • Stronger Decision Making Improved Stakeholder Response Clearer Promotional Materials Steadier Work Flow Increased Productivity Enhanced Professional Image Quicker Problem Solving Stronger Business Relationships Effective Communication
  • Characteristics of Effective Messages Practicality Clarity and Conciseness Persuasion Factual Basis Precision Recommendations
  • Basic Communication Verbal Nonverbal Structure Intent More Spontaneous Less Control Conscious Purpose More Control Nonverbal Verbal Less Structured Harder to Classify More Structured Easier to Study
  • Receiving Sending Usage of Business Communication Channels Listening 45% Writing 9% Reading 16% Speaking 30%
  • Communication Challenges in Today’s Workplace Advances in Technology Workforce Diversity Globalization Team-Based Organizations
  • Internal Communication Official Structure Formal Chain of Command Up, Down, Across Formal Power Lines The Grapevine Informal Networking Unofficial Lines of Power
  • External Communication Formal Contacts Marketing Public Relations Informal Contacts Employees Managers
  • The Communication Process Channel And Medium Six-Phase Process Phase 1: Sender Has an Idea Phase 3: Sender Transmits Message Phase 2: Sender Encodes Idea Phase 6: Receiver Sends Feedback Phase 4: Receiver Gets Message Phase 5: Receiver Decodes Message Situation
  • Communication Barriers
    • Perception and language
    • Restrictive environments
    • Distractions
    • Deceptive tactics
    • Information overload
  • Overcoming Barriers Open Communication Efficient Messages Audience-Centered Approach Ethical Communication
  • Audience-Centered Approach Biases Education Age Status Style
  • Communication Climate Corporate Culture Flat Tall High Low Level of Feedback Overall Structure More Open Less Open
  • Make Ethical Choices Recognize Ethical Choices Motivate Ethical Choices Ethical Communication Business Principles
  • Efficient Messages Concise Business Communication Develop Communication Skills Minimize Distractions Send Fewer Messages