Presentations and documents tagged “psychographic”
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Psychographic Campaign Evaluation Example I Pho...
from guest5a152, posted 8 months ago in Business & Mgmt, Technology. 1319 views
An example of how psychographic analysis of blogs can be used to analyse relations between audiences and consumer brands. This example shows only the principles of using in this case the Temperament personality type and see if communication...
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Psychographic Analysis Fra In The Blogosphere
from ostmar, posted 9 months ago in Business & Mgmt, Technology. 671 views
A brief report based on psychographic analysis of the FRA debate in the Swedish Blogosphere. The debate was dominated by the blog persona Rationals (David Keirseys Temperament Theory ). Rationals are probably the most influential psychograp...
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Environment Politics
from ostmar, posted 9 months ago in Business & Mgmt, Technology. 402 views
A psychographic analysis of blogs in Swedish showing that the audiences that speaks about political parties and environment related topics are far apart.
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FRA Debate Top 20 Bloggers June
from ostmar, posted 9 months ago in Business & Mgmt, Technology. 403 views
The blogs that wrote the most blog posts about the FRA law proposal during june - ranked by number of inlinks (authority). Some bloggers were really busy!
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Links SvD Inrikes June 2008 Temperaments
from ostmar, posted 9 months ago in Business & Mgmt, Technology. 327 views
Temperaments (psychographic segments) linking to SvD national news in June 2008 when the FRA debate took off.
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FRA Debate Psychographic Analysis
from ostmar, posted 9 months ago in Business & Mgmt, Technology. 435 views
Psychographic analysis of the FRA debate in the Swedish Blogosphere using Temperament Theory.
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Personalised Audiences, Immersive Services
from hayesg31, posted 2 years ago in Entertainment. 1295 views
A presentation given at the sixth LAMP residential in Tasmania in Oct 2006. Looks at a vast range of ways to design services to make them more sticky with participatory audiences. True audience centric thinking. Broken into specific needs c...
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A Presentation About You - The Personalized Aud...
from hayesg31, posted 2 years ago in Technology. 738 views
A presentation given as part of the the first LAMP (lamp.edu.au) residential in South Australia Oct 2005. Still highly relevant tips and techniques to make services more personally resonant with audiences/participants.
"True interactivity...
