Presentations and documents tagged “ims08”
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Blogging for Business: Improve Your Search Engi...
from inboundmarketing, posted 2 years ago in Business & Mgmt, Technology. 698 views
Are you looking to grow smarter and faster than your competitors, connect with audiences online, boost search engine rankings and position yourself as a thought leader? You can do it all with highly relevant, keyword-centric blogs. In this ...
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Managing the Bottom of the Funnel: New Mathemat...
from inboundmarketing, posted 2 years ago in Business & Mgmt. 945 views
You've attracted those inbound leads and converted them into paying customers - now what? Existing customer marketing is an often neglected and under invested area in many businesses. This session will explore the powerful new mathematical ...
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Closed Loop Marketing: Effective Strategies to ...
from inboundmarketing, posted 2 years ago in Business & Mgmt, Technology. 1313 views
You're getting traffic to your website, you're getting people to fill out your forms. All the data in metrics reports for the boss look great, but the V.P. of Sales is complaining about the quality of the leads. There is a disconnect betwee...
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Optimizing Landing Pages to Convert More Websit...
from inboundmarketing, posted 2 years ago in Business & Mgmt, Technology. 2007 views
Well designed landing pages can make a significant difference in any marketing campaign. This session will provide practical tips, proven methodologies and real-world scenarios to help you optimize your landing pages. It will also show you ...
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Marketing Analytics for the Data-Driven Markete...
from inboundmarketing, posted 2 years ago in Business & Mgmt, Technology. 947 views
Marketing has become almost synonymous with measurement and analytics. We've moved on from the days when marketing was, by definition, resource intensive (read: we spent the most money) and not measurable (read: we were the least accountabl...
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Should Your Business Be Podcasting? - Christoph...
from inboundmarketing, posted 2 years ago in Business & Mgmt, Education. 509 views
Have you noticed that email sent to customers is going unread? Do you find yourself wishing for a more personal, more powerful way to communicate? New media is changing the ways in which your customers not only communicate to each other, bu...
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Long Live the Press Release: Powerful New Techn...
from inboundmarketing, posted 2 years ago in Business & Mgmt, Technology. 679 views
An integrated marketing program today includes a whole new approach to the press release. Going beyond the simple 400 words, today's release is supercharged with images, video, audio, and several new media elements that further amplify your...
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Avoiding Social Media Suicide: Optimizing PR fo...
from inboundmarketing, posted 2 years ago in Business & Mgmt, News & Politics. 699 views
So you've written your launch release - now what? Does anyone care? How do you get your news, your website, your messages noticed in a 'new media' world? Do you package your press for the media, or for your prospects? This real-world sessio...
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r u ready? Leveraging New Technologies to Prope...
from inboundmarketing, posted 2 years ago in Business & Mgmt, Books. 633 views
Social networks, microblogging, mobile technologies, online video, cloud computing, virtual worlds - you've heard the buzz but figure that they're just digital playgrounds for Millennials and geeks. But what if you can tap into the power of...
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SEO 101: Search Engine Optimization Basics - Dh...
from inboundmarketing, posted 2 years ago in Business & Mgmt, Technology. 858 views
What is SEO? Why is it important? The Internet has profoundly transformed the way people learn about and shop for products. Ten years ago, companies reached their consumers through trade shows, print advertising, and other traditional marke...
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Social CRM: Not Your Father's Customer Relation...
from inboundmarketing, posted 2 years ago in Business & Mgmt, Technology. 790 views
CRM is going social. CRM is no longer just about contact management and sales op automation. What we're learning is that we need to leverage the Internet - search engines, blogs, social media - to reach customers more effectively. This incl...
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Social Media Strategy - Building Business from ...
from inboundmarketing, posted 2 years ago in Business & Mgmt, Technology. 3118 views
You're reading more and more about how blogs and podcasts and social networks are driving business, but HOW people are accomplishing this isn't readily apparent. Further, for every success story you hear, there are dozens of stories of fail...
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The Ins & Outs of Viral Video - Peter Corbett
from inboundmarketing, posted 2 years ago in Business & Mgmt, Entertainment. 996 views
Viral marketing - creating compelling content that markets itself and encourages your market to spread your ideas for you - is an incredibly powerful marketing method. But how does it work? How do you make interesting content that spreads l...
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Website Redesign - When to Do It & How to Do It...
from inboundmarketing, posted 2 years ago in Business & Mgmt, Design. 791 views
A business' website is an increasingly important asset, and many companies are now embarking on website redesign projects to "improve" their websites. However, in order to really get the most out of a website redesign, companies need to con...
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Rethinking Your Marketing & The Goal of the Inb...
from inboundmarketing, posted 2 years ago in Business & Mgmt, Technology. 512 views
The Internet has transformed the purchasing process. Ten years ago, companies reached their consumers through trade shows, print advertising, and other traditional marketing methods. These Outbound Marketing methods - where you push your me...
