Presentations and documents tagged “consumer”

  • Brand Personality Brand Personality from alihadi, posted 1 day ago in Business & Mgmt. 0 views
  • Accenture 2009 Global Consumer Satisfaction Survey Report Accenture 2009 Global Consumer Satisfaction Sur... from twofourseven, posted 3 days ago in Business & Mgmt, Education. 16 views Accenture 2009 Global Consumer Satisfaction Survey Report
  • Medium Format Photography in decline Medium Format Photography in decline from Christiansandstrom, posted 5 days ago in Business & Mgmt. 35 views Why medium format companies like Hasselblad, Mamiya and others have faced such tough times since the rise of digital imaging.
  • Book Consumer Trends 2009 Book Consumer Trends 2009 from PubTrack, posted 1 week ago in Business & Mgmt, Books. 104 views What is the buzz in book trends for 2009? This webinar helps you to understand the changing climate of book buying in 2009 and to understand book buying behaviors. Moving beyond basic book sales data, this webinar will provide insight into ...
  • The Rise Of The Real Mum Study The Rise Of The Real Mum Study from antoniogadaleta, posted 1 week ago in Business & Mgmt, Education. 49 views A new female consumer: the rise of the real mum Advertising Age - white paper
  • GMA (Grocer Manufacturers Association) She Speaks Shopper Marketing GMA (Grocer Manufacturers Association) She Spea... from shespeaks, posted 1 week ago in Business & Mgmt, Entertainment. 46 views GMA (Grocery Manufacturers Association) SheSpeaks Shopper Marketing Study from November 2009 in association with Booz & Co.
  • Winning In The Digital World Masterclass by Peter Fisk (Part 4 of 4) "Winning In The Digital World" Masterclass by P... from geniusworks, posted 1 week ago in Business & Mgmt, Entertainment. 77 views "Winning In The Digital World" Masterclass by Peter Fisk ... How can physical companies become more digital, and digital more physical ... the latest insights and practices, leading brands and initiatives (part 4 of 4 - all available on S...
  • Winning In The Digital World Masterclass by Peter Fisk (Part 3 of 4) "Winning In The Digital World" Masterclass by P... from geniusworks, posted 1 week ago in Business & Mgmt, Technology. 58 views "Winning In The Digital World" Masterclass by Peter Fisk ... How can physical companies become more digital, and digital more physical ... the latest insights and practices, leading brands and initiatives (part 3 of 4 - all available on S...
  • HRC: Buying for Equality 2010 HRC: Buying for Equality 2010 from SWilliamsJD, posted 1 week ago. 102 views Buying for Equality 2010 helps us support businesses that support us with every purchase we make. Despite the economic downturn, more businesses than ever rated 100 percent on the HRC Foundation’s Corporate Equality Index — the basis for...
  • Digital Strategy for Shakespeare fishing tackle Digital Strategy for Shakespeare fishing tackle from Paris_d, posted 2 weeks ago in Business & Mgmt, Books. 135 views This is my digital strategy for the Shakespeare fishing tackle company. Currently their online presence is a FAIL. This digital strategy is the result of fourteen weeks of research and articulation. Hopefully you enjoy my solution for Shak...
  • Innovative Media for a Digital Ecnonmy (imde) 2009 Innovative Media for a Digital Ecnonmy (imde) 2009 from mazphd, posted 2 weeks ago in Technology. 174 views Final report for the EPSRC Research Cluster, 2009. Details 'community' awareness of user-generated content, social media, location-aware social sorting and introduces construct of the Productive Consumer.
  • DDMAIlounge cross media - Microsoft DDMAIlounge cross media - Microsoft from DDMA, posted 2 weeks ago in Entertainment. 36 views Marcel Nieuwpoort (Microsoft) gives facts and figures about advertising and gaming and sketches devllopments in the nereby future. Such as Microsoft's project Natal
  • Social Media Study 2009 by People from Cossette Social Media Study 2009 by People from Cossette from luccormier, posted 2 weeks ago in Business & Mgmt. 694 views This is the summary report of a study into social media behviour by Canadian advertising agency People from Cossette. The goal of the research is to transcend trends and hype, avoid the brands and buzz of the moment, and focus on behaviour....
  • China Consumer Trends TNS Perspective 2009 Oct China Consumer Trends TNS Perspective 2009 Oct from joewheller, posted 3 weeks ago. 187 views A summary of emerging consumer trends in China
  • Productive Consumers Paper Commentary Productive Consumers Paper Commentary from mazphd, posted 3 weeks ago in Technology, Technology. 138 views This
 is a discussion piece 
based
 on
 the 
content
 digitisation 
of
 consumer 
services 
and
 business 
utilisation 
that
 have 
arisen
 from
 what 
have 
been 
labelled 
as
 ‘Web
2.0’
 technologies
......
  • The Role of the Productive Consumer for Global Digital Enterprise The Role of the Productive Consumer for Global ... from mazphd, posted 3 weeks ago in Technology, Technology. 165 views From an informed academic stand point, I consider the consequences of the influence of social media for connections and the totality of the consumer sphere for making purchasing decisions etc. In short, how we live, why we seek to make purc...
  • Building Community for Insight and WOM Building Community for Insight and WOM from shespeaks, posted 3 weeks ago in Technology, Business & Mgmt. 121 views Social media have provided brands with an opportunity to create a conversation with consumer via online communities. This presentation covers the 4 key ingredients needed to build successful communities that drive insights and WOM.
  • The Rise Of Social Media And Its Impact On Mainstream Journalism The Rise Of Social Media And Its Impact On Main... from victori98pt, posted 3 weeks ago in News & Politics, Technology. 76 views A study of how newspapers and broadcasters in the UK and US are responding to a wave of participatory social media, and a historic shift in control towards individual consumers. A working paper from Reuters Institute (September 2009)
  • Presentation: Escaping the Matrix by Justin Basini, Battle of the Big Thinking 2009 Presentation: Escaping the Matrix by Justin Bas... from justinbasini, posted 1 month ago in Business & Mgmt, Technology. 473 views Presentation slides of the presentation given by Justin Basini at the Battle of the Big Thinking, 26th November 2009. The presentation poses some questions about the role of marketing today and its impact on society and proposes some change...
  • Transcript of Escaping the Matrix presentation - Justin Basini Battle of the Big Thinking Transcript of Escaping the Matrix presentation ... from justinbasini, posted 1 month ago in Business & Mgmt, News & Politics. 128 views Transcript of the presentation given by Justin Basini at the Battle of the Big Thinking, 26th November 2009. The presentation poses some questions about the role of marketing today and its impact on society and proposes some changes to leve...