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Marketing Roles in Startups
Marketing Roles in Startups
Marketing Roles in Startups
Marketing Roles in Startups
Marketing Roles in Startups
Marketing Roles in Startups
Marketing Roles in Startups
Marketing Roles in Startups
Marketing Roles in Startups
Marketing Roles in Startups
Marketing Roles in Startups
Marketing Roles in Startups
Marketing Roles in Startups
Marketing Roles in Startups
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Marketing Roles in Startups

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  • VP of Marketing coordinates activities amongst the functional specialists
  • Understand what the customer is saying on and off websitePromote and represent the brandUnderstand the jargon and language of the communityGathers input for future products and services
  • Represents the brand onlineHelps you shine onlineCreate a routine schedule for postingCrisis Management Plan (Grasshopper Example)Off Page SEO
  • Managing the flow of information between company and people
  • Transcript

    • 1. Startup Marketing Roles
      Sean Zinsmeister
      July 5th, 2011
    • 2. FunctionalMarketingOrganization
      • Customer Service Manager
      • 3. Marketing Planning Manager
      • 4. Market Logistics Manager
      • 5. Direct Marketing Manager
      • 6. Digital Marketing Manager
    • Modern MarketingOrganization
    • 7.
    • 8. Startups: Marketing Roles
      Copywriter
      Copyeditor
      Digital Marketing Manager
      SEO Manager
      Community Manager
      Inbound Marketing Manager
      Web Analytics Manager
    • 9. Digital Marketing Manager
      SEO
      Email
      Social
      Brand
      Creative
    • 10. Community Manager
      Community Advocate
      Brand Evangelist
      Communications
      Customer Service
      Product Development
    • 11. Inbound Marketing Manager
    • 12. SEO Manager
    • 13. Social Media Manager
      Risk Management
      CRM
      Customer Service
      Streamline Operations
      Content Creation
      Production Schedule
      Manage Individuals Sites & Organizations
    • 14. PR: Public Relations
    • 15. Creative Marketing Roles
      Graphics Designer
      Video Editor/Producer
      Copywriter
      Copyeditor
      Blogger
      Event Marketing Manager
    • 16.
    • 17. Startup Marketing Roles
      Sean Zinsmeister
      July 5th, 2011

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