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Marketing Roles in Startups
 

Marketing Roles in Startups

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  • VP of Marketing coordinates activities amongst the functional specialists
  • Understand what the customer is saying on and off websitePromote and represent the brandUnderstand the jargon and language of the communityGathers input for future products and services
  • Represents the brand onlineHelps you shine onlineCreate a routine schedule for postingCrisis Management Plan (Grasshopper Example)Off Page SEO
  • Managing the flow of information between company and people

Marketing Roles in Startups Marketing Roles in Startups Presentation Transcript

  • Startup Marketing Roles
    Sean Zinsmeister
    July 5th, 2011
  • FunctionalMarketingOrganization
    • Customer Service Manager
    • Marketing Planning Manager
    • Market Logistics Manager
    • Direct Marketing Manager
    • Digital Marketing Manager
  • Modern MarketingOrganization
  • Startups: Marketing Roles
    Copywriter
    Copyeditor
    Digital Marketing Manager
    SEO Manager
    Community Manager
    Inbound Marketing Manager
    Web Analytics Manager
  • Digital Marketing Manager
    SEO
    Email
    Social
    Brand
    Creative
  • Community Manager
    Community Advocate
    Brand Evangelist
    Communications
    Customer Service
    Product Development
  • Inbound Marketing Manager
  • SEO Manager
  • Social Media Manager
    Risk Management
    CRM
    Customer Service
    Streamline Operations
    Content Creation
    Production Schedule
    Manage Individuals Sites & Organizations
  • PR: Public Relations
  • Creative Marketing Roles
    Graphics Designer
    Video Editor/Producer
    Copywriter
    Copyeditor
    Blogger
    Event Marketing Manager
  • Startup Marketing Roles
    Sean Zinsmeister
    July 5th, 2011