Social Commerce, Mobile Commerce, and all their variants have one thing in common – the relentless push of technology to flatten your competitive edge. To rise to the top with consumers (and hold that position when you reach it) requires rethinking where content and transactions are handled on the web. Learn how to adjust your platform strategy to accommodate the latest consumer trends, and those still emerging.
Bob Egner, VP Product Management and Global Marketing, EPiServer, has driven software companies to growth by focusing on value delivery. His blend of business expertise and technology insights have created winning product strategies and marketing programs globally.