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WS 2011/2011

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Preliminary slides for Friday

Preliminary slides for Friday


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  • 1. + Social Media Zeitvertreib und Stalking Tool?Uni Augsburg, Digitale MedienWS 2011/2012Nina Grabowskiin collaboration with Wolfgang Reinhardt
  • 2.   ARPANETBack to the future
  • 3.   Web 1.oWeb what?!
  • 4.   Web 2.oWeb what?!
  • 5.   Semantic WebWeb what?!
  • 6. So what?
  • 7. Social Media
  • 8. Social Media - Why care?
  • 9. Social Media for Business
  • 10. Social Media for Business
  • 11. Social Media Monitoring (SMM)
  • 12. SMM - Why?
  • 13. SMM - Why?
  • 14. SMM - Why?
  • 15. Our semiar Goals:
  • 16. Our seminar Implementation:
  • 17. Our seminar Hashtag: #smms11
  • 18. Our seminar   Social Media Marketing   Social CRM   Social Media Monitoring / Tools Topics:   Social Media Monitoring Case Study   Log File Analysis   Web Mining   Your ideas
  • 19. Our seminar   Gruppen, je 3-4 Personen   Referate am 27.1. und 3.2.   Hausarbeit, gemeinsam verfasst, ca. 30-40 Seiten,Course Deadline 27.1.assessment:   Anrechnung: 4LP, Modul T2a/b
  • 20. Next Steps
  • 21. ContactNina Grabowski @sywotSkype: sywot1nina@redchili.dein collaboration withWolfgang Reinhardt @wollepb