Quick Tips for Facebook Author: Sylwia Presley, June 2010
IntroductionFacebook is currently the leading social network with plenty of functionalitiesallowing brands and individuals to present themselves and engage in genuine,valuable discussions.Many individuals, organisations and brand use Facebook to engage withfriends, supporters and customers. This document contains small tips thatmight enhance the way you use this social network.
Facebook custom urlMake sure your proﬁle and fan page have a short, custom URL!
Facebook proﬁle or fan pageDo not set up a proﬁle if you are not a person – there are plenty of options forfan pages! You risk loosing your audience if your proﬁle is deleted.Facebook allows you to migrate from proﬁles to fan pages now!
Facebook page designUse page photos creatively to promote your brand!
Facebook commentsIf you delete comments from your public wall manage people’s expectations!Save comments for future reference!
Facebook outside of FacebookUse social plugins to promote your fan page outside of Facebook!
Facebook appsUse Facebook apps to enhance the experience of your fan page fans and topromote your work!
Facebook vs. TwitterAggregate wisely, do not repeat your messages, respect separate audiences!
Terms and ConditionsKeep an eye on terms and conditions! They are changing quite often!This is not allowed since May 2011 for example!
ContactIf you have any comments please contact:Sylwia PresleyE-mail: firstname.lastname@example.orgMobile: 07850 138 178Twitter: @presleysylwia and @nfpvoiceSkype: sylwia.presley
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