The pilot Find Cancer Early campaign which has been running for the last 2 years is all about raising awareness of the signs and symptoms of breast, bowel, lung and prostate cancers, because they are the cancers most likely to be treated successfully if detected early.
International research clearly shows that early detection of symptomatic cancers makes a difference to patient outcomes. Breast Cancer Study: Those with symptoms for 3-6 months before going to their doctor for a diagnosis had a lower survival than those who presented earlier. Colorectal Cancer Study: Death rates were lowest in people who were diagnosed within 5 weeks of their symptoms starting. Death rates increased with longer intervals before diagnosis. This shows that delaying seeing the doctor for just 5 weeks can have a huge impact to your outcomes, which is why our message of the “earlier cancer is found, the greater the chance of successful treatment” is so important.
The Find Cancer Early campaign is all about raising awareness of the signs and symptoms of breast, bowel, lung and prostate cancers, because they are the cancers most likely to be treated successfully if detected early.
This campaign is unique because of the community engagement rather than just relying on newspaper and radio advertising. “We’ve done it all from 7am Shire Depot talks to CWA morning teas and Pharmacy displays.”
Research tells us that at least half of all cancers can be prevented with a healthy lifestyle. Education on the prevention and early detection of cancer, including women’s, and men’s cancer, bowel (colorectal), skin and smoking related cancers, is an important part of the work of the Cancer Council Western Australia.
You may have heard of Sunsmart, LiveLighter, FoodCents, Crunch and Sip
This may involve supporting the visit of a specialist to a regional area or the use of teleconferencing. The REOs can also deliver the FreshStart quit smoking course, the Parental Guidance Recommended childhood nutrition program and FOODcents.
Topics include skin cancer prevention, healthy eating and drinking, maintaining a healthy body weight, quitting smoking, and early detection of cancer. There is also a range of educational posters and DVDs and REOs may also be able to loan videos, resource kits and other materials to professionals wishing to undertake their own healthy lifestyle or cancer prevention programs.
Find Cancer Early
Find Cancer Early Project Officer
• University of Western Australia,
• Cancer Council WA,
• Department of Health WA
Have joined to promote earlier detection and
diagnosis of four main cancers : colorectal, prostate,
breast, lung in rural and regional Western Australia.
Why Find Cancer Early
The earlier cancer is found,
the greater the chance of
Find Cancer Early
• Raise awareness of the signs and symptoms
of the four common cancers:
• Help people to overcome the barriers and
excuses for seeking help and
tell their doctor
Find Cancer Early
• Karen Hansen
• Community engagement
• Activities, events, presentations
• Campaign materials - posters, postcards,
• DVD and Website –
Cancer in Regional WA
• Rural patients with cancer have
approximately 20% worse 5 year
survival than metropolitan cancer
patients for common cancers
• This is an area of national priority
• Rural Cancer Patients also present
later to their GP
• If caught early the average survival from
cancer is 84% compared to 14% if it has
spread to other parts of the body.
• This is why our find cancer early
message is really important.
• Know the signs and symptoms of the
four common cancers
• If over 40, with any symptoms for more
than 4 weeks
Tell your doctor
Regional Education Officer (REO)
• New position starting early 2014 in Wheatbelt
• REOs are located in major regional centres
throughout WA, ensure that cancer prevention and
early detection messages are delivered across WA.
• As a local face of the CCWA, work in
collaboration with local agencies to promote
healthy lifestyle choices and improve cancer
prevention through systematic changes in
policy and practice.
• Delivering seminars and workshops on cancer
prevention and early detection at a range of
community settings including schools and workplaces.
•Topics include skin cancer prevention, healthy eating
and drinking, maintaining a healthy body weight,
physical activity, quitting smoking, alcohol programs
and early detection of cancer
•Working with CCWA staff as well as local health
agencies to facilitate the delivery of professional
education sessions on cancer related issues.
•Targeted to groups such as general practitioners,
health promotion professionals and allied health
• A wide range of information and educational
resources are available to the general
community, schools, workplaces and local
For more information:
Phone: 9690 1746