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Shop assist - Startup Weekend Mures - 24-26 may 2013
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Shop assist - Startup Weekend Mures - 24-26 may 2013



Published in Business , Technology
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  • 1. What is Shop Assist?Mobile App – native iOSSimple steps:Search → Organize →Share → Buy
  • 2. What problems it wants to solve?
  • 3. What problems it wants to solve?
  • 4. What problems it solves?Happier family environment
  • 5. CompetitionGoodGuide WalletBuzzGlobal competitionLocal competition- Local offer- Client service- Local partnerships- Unique: combining shoppinglist & offers locally
  • 6. We love shoppers- 12% Romanians use smartphones- Estimated market capture: ~30.000- 0.3% of populationTarget audience:- Young couples (with children)- 8,5 mil. households in Romania
  • 7. Customer ValidationN u3 7 %D a6 3 %H o w m a n y p e o p le d o a s h o p p in g lis tb e fo r e g o in g s h o p p in g
  • 8. Customer ValidationN u9 0 %D a1 0 %P e o p le t h a t a lr e a d y u s e a s im ila r a p p
  • 9. Customer ValidationN u3 7 %D a6 3 %H o w m a n y w o u ld u s e a s h o p p in gp la n n in g a p p
  • 10. We love shops & productsRetailersEx: Lidl, Real, Kaufland, etc.ProducersEx. Nestle, Danone, Dove, etc.Local Advertisers
  • 11. We like to buy things too- Auction product placement system- NFC – Near Field Communication- Fee for higher number of products- Surveys and statistics- Premium version for end- users (free of advertising)- Local AdvertisingRevenue model
  • 12. RevenueP r o d u c t a u c t io n5 0 %N F C1 0 %S u r v e y s &S t a t is t ic s3 0 %P r e m iu mv e r s io n1 0 %- ~ 75.000 euros revenue in the second year- Become profitable by the third year
  • 13. Estimated CostsA d m in is t r a t io n7 %A d v e r t is in g5 3 %S a le s1 6 %P r o d u c er e s o u r c e s2 1 %T e c h n o lo g y1 %L e g a l2 %
  • 14. TeamDaniela – marketing & salesZsolt - designerAdrian - developerIsidor - designer