Twit Rhet Presentation

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This is a slideshow based on my MA thesis prospectus. I appreciate questions and comments.

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  • Introduce Twitter (hashtags, @replies, format, Twitter clients)
  • Introduce Twitter (hashtags, @replies, format, Twitter clients)
  • Introduce Twitter (hashtags, @replies, format, Twitter clients)
  • scholars might scoff at Twitter
  • it’s rhetorical, whether we study it or not . . .
  • so we really should study it
  • The Rhetorical Triangle
  • The Rhetorical Triangle
  • The Rhetorical Triangle
  • The Rhetorical Triangle
  • The Rhetorical Triangle
  • The Rhetorical Triangle
  • The Rhetorical Triangle
  • The Rhetorical Triangle
  • The Rhetorical Triangle
  • The Rhetorical Triangle
  • The Rhetorical Triangle
  • The Rhetorical Triangle
  • The Rhetorical Triangle TWITTER STYLE
  • The Rhetorical Triangle TWITTER STYLE
  • The Rhetorical Triangle TWITTER STYLE
  • The Rhetorical Triangle TWITTER STYLE
  • The Rhetorical Triangle TWITTER STYLE
  • The Rhetorical Triangle TWITTER STYLE
  • The Rhetorical Triangle TWITTER STYLE
  • The Rhetorical Triangle TWITTER STYLE
  • The Rhetorical Triangle TWITTER STYLE
  • The Rhetorical Triangle TWITTER STYLE
  • The Rhetorical Triangle TWITTER STYLE
  • The Rhetorical Triangle TWITTER STYLE
  • The Rhetorical Triangle TWITTER STYLE
  • The Rhetorical Triangle TWITTER STYLE
  • The Rhetorical Triangle TWITTER STYLE
  • The Rhetorical Triangle TWITTER STYLE
  • The Rhetorical Triangle TWITTER STYLE
  • The Rhetorical Triangle TWITTER STYLE
  • The Rhetorical Triangle TWITTER STYLE
  • The Rhetorical Triangle TWITTER STYLE
  • The Rhetorical Triangle TWITTER STYLE
  • The Rhetorical Triangle TWITTER STYLE
  • The Rhetorical Triangle TWITTER STYLE
  • The Rhetorical Triangle TWITTER STYLE
  • The Rhetorical Triangle TWITTER STYLE
  • The Rhetorical Triangle TWITTER STYLE
  • The Rhetorical Triangle TWITTER STYLE
  • The Rhetorical Triangle TWITTER STYLE
  • The Rhetorical Triangle TWITTER STYLE
  • The Rhetorical Triangle TWITTER STYLE
  • The Rhetorical Triangle TWITTER STYLE
  • The Rhetorical Triangle TWITTER STYLE
  • Bitzer’s rhetorical situation
  • Bitzer’s rhetorical situation
  • Bitzer’s rhetorical situation
  • Bitzer’s rhetorical situation
  • Bitzer’s rhetorical situation
  • Bitzer’s rhetorical situation
  • Vatz’s rhetorical situation
  • Vatz’s rhetorical situation
  • Vatz’s rhetorical situation
  • Vatz’s rhetorical situation
  • Vatz’s rhetorical situation
  • Vatz’s rhetorical situation
  • Bitzer’s rhetorical situation TWITTER STYLE
  • Bitzer’s rhetorical situation TWITTER STYLE
  • Bitzer’s rhetorical situation TWITTER STYLE
  • Bitzer’s rhetorical situation TWITTER STYLE
  • Bitzer’s rhetorical situation TWITTER STYLE
  • Bitzer’s rhetorical situation TWITTER STYLE
  • Bitzer’s rhetorical situation TWITTER STYLE
  • Bitzer’s rhetorical situation TWITTER STYLE
  • Bitzer’s rhetorical situation TWITTER STYLE
  • Bitzer’s rhetorical situation TWITTER STYLE
  • Bitzer’s rhetorical situation TWITTER STYLE
  • Bitzer’s rhetorical situation TWITTER STYLE
  • Bitzer’s rhetorical situation TWITTER STYLE
  • Bitzer’s rhetorical situation TWITTER STYLE
  • Bitzer’s rhetorical situation TWITTER STYLE
  • Bitzer’s rhetorical situation TWITTER STYLE
  • Bitzer’s rhetorical situation TWITTER STYLE
  • Bitzer’s rhetorical situation TWITTER STYLE
  • Bitzer’s rhetorical situation TWITTER STYLE
  • when exigencies create tweets
  • when exigencies create tweets
  • when exigencies create tweets
  • when exigencies create tweets
  • when exigencies create tweets
  • when exigencies create tweets
  • when exigencies create tweets
  • when exigencies create tweets
  • when exigencies create tweets
  • when exigencies create tweets
  • when exigencies create tweets
  • when exigencies create tweets
  • when exigencies create tweets
  • when exigencies create tweets
  • when exigencies create tweets
  • when exigencies create tweets
  • Vatz’s rhetorical situation TWITTER STYLE
  • Vatz’s rhetorical situation TWITTER STYLE
  • Vatz’s rhetorical situation TWITTER STYLE
  • Vatz’s rhetorical situation TWITTER STYLE
  • Vatz’s rhetorical situation TWITTER STYLE
  • Vatz’s rhetorical situation TWITTER STYLE
  • Vatz’s rhetorical situation TWITTER STYLE
  • Vatz’s rhetorical situation TWITTER STYLE
  • Vatz’s rhetorical situation TWITTER STYLE
  • Vatz’s rhetorical situation TWITTER STYLE
  • Vatz’s rhetorical situation TWITTER STYLE
  • Vatz’s rhetorical situation TWITTER STYLE
  • Vatz’s rhetorical situation TWITTER STYLE
  • Vatz’s rhetorical situation TWITTER STYLE
  • Vatz’s rhetorical situation TWITTER STYLE
  • Vatz’s rhetorical situation TWITTER STYLE
  • #AT&Tfail #cnnfail #Amazonfail etc etc
  • #AT&Tfail #cnnfail #Amazonfail etc etc
  • #AT&Tfail #cnnfail #Amazonfail etc etc
  • #AT&Tfail #cnnfail #Amazonfail etc etc
  • #AT&Tfail #cnnfail #Amazonfail etc etc
  • #AT&Tfail #cnnfail #Amazonfail etc etc
  • #AT&Tfail #cnnfail #Amazonfail etc etc
  • #AT&Tfail #cnnfail #Amazonfail etc etc
  • #AT&Tfail #cnnfail #Amazonfail etc etc
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • Tweet Cred
  • classic
  • phatic communication--communication that lets you get to know the person--digital smalltalk.
  • phatic communication--communication that lets you get to know the person--digital smalltalk.
  • phatic communication--communication that lets you get to know the person--digital smalltalk.
  • phatic communication--communication that lets you get to know the person--digital smalltalk.
  • phatic communication--communication that lets you get to know the person--digital smalltalk.
  • phatic communication--communication that lets you get to know the person--digital smalltalk.
  • phatic communication--communication that lets you get to know the person--digital smalltalk.
  • phatic communication--communication that lets you get to know the person--digital smalltalk.
  • phatic communication--communication that lets you get to know the person--digital smalltalk.
  • phatic communication--communication that lets you get to know the person--digital smalltalk.
  • phatic communication--communication that lets you get to know the person--digital smalltalk.
  • phatic communication--communication that lets you get to know the person--digital smalltalk.
  • phatic communication--communication that lets you get to know the person--digital smalltalk.
  • phatic communication--communication that lets you get to know the person--digital smalltalk.
  • phatic communication--communication that lets you get to know the person--digital smalltalk.
  • phatic communication--communication that lets you get to know the person--digital smalltalk.
  • phatic communication--communication that lets you get to know the person--digital smalltalk.
  • phatic communication--communication that lets you get to know the person--digital smalltalk.
  • phatic communication--communication that lets you get to know the person--digital smalltalk.
  • phatic communication--communication that lets you get to know the person--digital smalltalk.
  • phatic communication--communication that lets you get to know the person--digital smalltalk.
  • phatic communication--communication that lets you get to know the person--digital smalltalk.
  • the shift from a stuff-centric economy to a fluff-centric one
  • the shift from a stuff-centric economy to a fluff-centric one
  • the shift from a stuff-centric economy to a fluff-centric one
  • the shift from a stuff-centric economy to a fluff-centric one
  • the shift from a stuff-centric economy to a fluff-centric one
  • the shift from a stuff-centric economy to a fluff-centric one
  • the shift from a stuff-centric economy to a fluff-centric one
  • the shift from a stuff-centric economy to a fluff-centric one
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • The elements of the attention economy: Hashtags, @replies, Keywords. All become digital roadsigns, directing attention from one place to another.
  • “Memes” “ideaviruses” “going viral”
  • One mode of “going viral” on Twitter: Retweeting
    Description of RTs (direct quote) and via@ (w/comments)
    With this sort of “collective rhetorical consciousness,” we move from individual rhetors to a sort of group rhetoric (wisdom of crowds//persuasion of crowds).
  • One mode of “going viral” on Twitter: Retweeting
    Description of RTs (direct quote) and via@ (w/comments)
    With this sort of “collective rhetorical consciousness,” we move from individual rhetors to a sort of group rhetoric (wisdom of crowds//persuasion of crowds).
  • One mode of “going viral” on Twitter: Retweeting
    Description of RTs (direct quote) and via@ (w/comments)
    With this sort of “collective rhetorical consciousness,” we move from individual rhetors to a sort of group rhetoric (wisdom of crowds//persuasion of crowds).
  • One mode of “going viral” on Twitter: Retweeting
    Description of RTs (direct quote) and via@ (w/comments)
    With this sort of “collective rhetorical consciousness,” we move from individual rhetors to a sort of group rhetoric (wisdom of crowds//persuasion of crowds).
  • One mode of “going viral” on Twitter: Retweeting
    Description of RTs (direct quote) and via@ (w/comments)
    With this sort of “collective rhetorical consciousness,” we move from individual rhetors to a sort of group rhetoric (wisdom of crowds//persuasion of crowds).
  • One mode of “going viral” on Twitter: Retweeting
    Description of RTs (direct quote) and via@ (w/comments)
    With this sort of “collective rhetorical consciousness,” we move from individual rhetors to a sort of group rhetoric (wisdom of crowds//persuasion of crowds).
  • One mode of “going viral” on Twitter: Retweeting
    Description of RTs (direct quote) and via@ (w/comments)
    With this sort of “collective rhetorical consciousness,” we move from individual rhetors to a sort of group rhetoric (wisdom of crowds//persuasion of crowds).
  • One mode of “going viral” on Twitter: Retweeting
    Description of RTs (direct quote) and via@ (w/comments)
    With this sort of “collective rhetorical consciousness,” we move from individual rhetors to a sort of group rhetoric (wisdom of crowds//persuasion of crowds).
  • One mode of “going viral” on Twitter: Retweeting
    Description of RTs (direct quote) and via@ (w/comments)
    With this sort of “collective rhetorical consciousness,” we move from individual rhetors to a sort of group rhetoric (wisdom of crowds//persuasion of crowds).
  • One mode of “going viral” on Twitter: Retweeting
    Description of RTs (direct quote) and via@ (w/comments)
    With this sort of “collective rhetorical consciousness,” we move from individual rhetors to a sort of group rhetoric (wisdom of crowds//persuasion of crowds).
  • One mode of “going viral” on Twitter: Retweeting
    Description of RTs (direct quote) and via@ (w/comments)
    With this sort of “collective rhetorical consciousness,” we move from individual rhetors to a sort of group rhetoric (wisdom of crowds//persuasion of crowds).
  • One mode of “going viral” on Twitter: Retweeting
    Description of RTs (direct quote) and via@ (w/comments)
    With this sort of “collective rhetorical consciousness,” we move from individual rhetors to a sort of group rhetoric (wisdom of crowds//persuasion of crowds).
  • One mode of “going viral” on Twitter: Retweeting
    Description of RTs (direct quote) and via@ (w/comments)
    With this sort of “collective rhetorical consciousness,” we move from individual rhetors to a sort of group rhetoric (wisdom of crowds//persuasion of crowds).
  • One mode of “going viral” on Twitter: Retweeting
    Description of RTs (direct quote) and via@ (w/comments)
    With this sort of “collective rhetorical consciousness,” we move from individual rhetors to a sort of group rhetoric (wisdom of crowds//persuasion of crowds).
  • One mode of “going viral” on Twitter: Retweeting
    Description of RTs (direct quote) and via@ (w/comments)
    With this sort of “collective rhetorical consciousness,” we move from individual rhetors to a sort of group rhetoric (wisdom of crowds//persuasion of crowds).
  • One mode of “going viral” on Twitter: Retweeting
    Description of RTs (direct quote) and via@ (w/comments)
    With this sort of “collective rhetorical consciousness,” we move from individual rhetors to a sort of group rhetoric (wisdom of crowds//persuasion of crowds).
  • One mode of “going viral” on Twitter: Retweeting
    Description of RTs (direct quote) and via@ (w/comments)
    With this sort of “collective rhetorical consciousness,” we move from individual rhetors to a sort of group rhetoric (wisdom of crowds//persuasion of crowds).
  • One mode of “going viral” on Twitter: Retweeting
    Description of RTs (direct quote) and via@ (w/comments)
    With this sort of “collective rhetorical consciousness,” we move from individual rhetors to a sort of group rhetoric (wisdom of crowds//persuasion of crowds).
  • One mode of “going viral” on Twitter: Retweeting
    Description of RTs (direct quote) and via@ (w/comments)
    With this sort of “collective rhetorical consciousness,” we move from individual rhetors to a sort of group rhetoric (wisdom of crowds//persuasion of crowds).
  • One mode of “going viral” on Twitter: Retweeting
    Description of RTs (direct quote) and via@ (w/comments)
    With this sort of “collective rhetorical consciousness,” we move from individual rhetors to a sort of group rhetoric (wisdom of crowds//persuasion of crowds).
  • One mode of “going viral” on Twitter: Retweeting
    Description of RTs (direct quote) and via@ (w/comments)
    With this sort of “collective rhetorical consciousness,” we move from individual rhetors to a sort of group rhetoric (wisdom of crowds//persuasion of crowds).
  • Twit Rhet Presentation

    1. 1. The Rhetoric of Twitter Jeff Swift @swiftj
    2. 2. The Rhetoric of Twitter Are Twitter arguments rhetoric? Do they matter?
    3. 3. The Rhetoric of Twitter Are Twitter arguments rhetoric? Do they matter?
    4. 4. The Rhetoric of Twitter It’s been picking up speed . . . Graph courtesy of http://mashable.com
    5. 5. The Rhetoric of Twitter . . . and users.
    6. 6. The Rhetoric of Twitter
    7. 7. The Rhetoric of Twitter The Rhetorical Triangle
    8. 8. The Rhetoric of Twitter The Rhetorical Triangle Issue Kairos Speaker Audience
    9. 9. The Rhetoric of Twitter The Rhetorical Triangle Issue Logos Kairos Speaker Audience
    10. 10. The Rhetoric of Twitter The Rhetorical Triangle Issue Logos Kairos Speaker Audience Ethos
    11. 11. The Rhetoric of Twitter The Rhetorical Triangle Issue Logos Kairos Speaker Audience Ethos Pathos
    12. 12. The Rhetoric of Twitter
    13. 13. The Rhetoric of Twitter The “Twhetorical” Triangle
    14. 14. The Rhetoric of Twitter The “Twhetorical” Triangle Issue Logos Kairos Speaker Audience Ethos Pathos
    15. 15. The Rhetoric of Twitter The “Twhetorical” Triangle Issue-less tweets Logos Kairos Tweeter(s) ‘Twitterverse’ Ethos Pathos
    16. 16. The Rhetoric of Twitter The “Twhetorical” Triangle Issue-less tweets ‘Twogos’ Kairos Tweeter(s) ‘Twitterverse’ ‘Twethos’ Pathos
    17. 17. The Rhetoric of Twitter Rhetorical Kairos Situation/Kairos ‘Twethos’ ‘Twogos’
    18. 18. The ‘Twitter Situation’
    19. 19. The ‘Twitter Situation’ Lloyd Bitzer’s “Rhetorical Situation”
    20. 20. The ‘Twitter Situation’ Lloyd Bitzer’s “Rhetorical Situation” Exigence
    21. 21. The ‘Twitter Situation’ Lloyd Bitzer’s “Rhetorical Situation” Exigence “an imperfection marked by urgency”
    22. 22. The ‘Twitter Situation’ Lloyd Bitzer’s “Rhetorical Situation” Exigence “an imperfection marked by urgency”
    23. 23. The ‘Twitter Situation’ Lloyd Bitzer’s “Rhetorical Situation” Exigence Rhetoric “an imperfection marked by urgency”
    24. 24. The ‘Twitter Situation’ Lloyd Bitzer’s “Rhetorical Situation” Exigence Rhetoric “an imperfection marked Rhetorical action by urgency”
    25. 25. The ‘Twitter Situation’
    26. 26. The ‘Twitter Situation’ Richard Vatz’s “Rhetorical Situation”
    27. 27. The ‘Twitter Situation’ Richard Vatz’s “Rhetorical Situation” Rhetoric
    28. 28. The ‘Twitter Situation’ Richard Vatz’s “Rhetorical Situation” Rhetoric language
    29. 29. The ‘Twitter Situation’ Richard Vatz’s “Rhetorical Situation” Rhetoric language
    30. 30. The ‘Twitter Situation’ Richard Vatz’s “Rhetorical Situation” Rhetoric Exigence language
    31. 31. The ‘Twitter Situation’ Richard Vatz’s “Rhetorical Situation” Rhetoric Exigence language defined by language
    32. 32. The ‘Twitter Situation’
    33. 33. The ‘Twitter Situation’ Lloyd Bitzer’s “Rhetorical Situation”
    34. 34. The ‘Twitter Situation’ Twitter-style Lloyd Bitzer’s “Rhetorical Situation”
    35. 35. The ‘Twitter Situation’ Twitter-style Lloyd Bitzer’s “Rhetorical Situation” Exigence exists outside of twitter
    36. 36. The ‘Twitter Situation’ Twitter-style Lloyd Bitzer’s “Rhetorical Situation” Exigence exists outside of twitter
    37. 37. The ‘Twitter Situation’ Twitter-style Lloyd Bitzer’s “Rhetorical Situation” Exigence Rhetoric exists outside of twitter Twitter action
    38. 38. The ‘Twitter Situation’ Lloyd Bitzer’s “Rhetorical Situation” #Iranelection
    39. 39. The ‘Twitter Situation’ Lloyd Bitzer’s “Rhetorical Situation” see the Time article here: http://www.time.com/time/world/article/0,8599,1905125,00.html
    40. 40. Exigency to Tweet
    41. 41. Exigency to Tweet
    42. 42. Exigency to Tweet See also: http://mashable.com/ 2009/06/14/new-media-iran/
    43. 43. The ‘Twitter Situation’
    44. 44. The ‘Twitter Situation’ Richard Vatz’s “Rhetorical Situation”
    45. 45. The ‘Twitter Situation’ Twitter-style Richard Vatz’s “Rhetorical Situation”
    46. 46. The ‘Twitter Situation’ Twitter-style Richard Vatz’s “Rhetorical Situation” Rhetoric
    47. 47. The ‘Twitter Situation’ Twitter-style Richard Vatz’s “Rhetorical Situation” Rhetoric the tweet(s)
    48. 48. The ‘Twitter Situation’ Twitter-style Richard Vatz’s “Rhetorical Situation” Rhetoric the tweet(s)
    49. 49. The ‘Twitter Situation’ Twitter-style Richard Vatz’s “Rhetorical Situation” Rhetoric Exigence the tweet(s)
    50. 50. The ‘Twitter Situation’ Twitter-style Richard Vatz’s “Rhetorical Situation” Rhetoric Exigence the tweet(s) defined by tweets
    51. 51. The ‘Twitter Situation’ Richard Vatz’s “Rhetorical Situation”
    52. 52. Tweets to Exigency
    53. 53. Tweets to Exigency #AmazonFail
    54. 54. Tweets to Exigency #AmazonFail
    55. 55. Tweets to Exigency #AmazonFail
    56. 56. Tweets to Exigency #AmazonFail
    57. 57. Tweets to Exigency #AmazonFail
    58. 58. Tweet Cred (Twethos)
    59. 59. Tweet Cred (Twethos) Twitter Ethos
    60. 60. Tweet Cred (Twethos) Twitter Ethos Celebrities who tweet
    61. 61. Tweet Cred (Twethos) Twitter Ethos Celebrities who tweet
    62. 62. Tweet Cred (Twethos) Twitter Ethos Celebrities who tweet
    63. 63. Tweet Cred (Twethos) Twitter Ethos Celebrities who tweet
    64. 64. Tweet Cred (Twethos) Twitter Ethos Celebrities who tweet
    65. 65. Tweet Cred (Twethos) Twitter Ethos Celebrities who tweet Twitter celebrities
    66. 66. Tweet Cred (Twethos) Twitter Ethos Celebrities who tweet Twitter celebrities
    67. 67. Tweet Cred (Twethos) Twitter Ethos Celebrities who tweet Twitter celebrities
    68. 68. Tweet Cred (Twethos) Twitter Ethos Celebrities who tweet Twitter celebrities
    69. 69. Tweet Cred (Twethos) Twitter Ethos Celebrities who tweet Twitter celebrities
    70. 70. Tweet Cred
    71. 71. Tweet Cred
    72. 72. Tweet Cred Some communication exists simply to create and form relationships
    73. 73. Tweet Cred Some communication exists simply to create and form relationships • How are you doing? • What’s up? • How’s school going? • How is married life?
    74. 74. Tweet Cred
    75. 75. Tweet Cred The same is (often) true with Twitter updates
    76. 76. Tweet Cred The same is (often) true with Twitter updates
    77. 77. Tweet Cred The same is (often) true with Twitter updates
    78. 78. Tweet Cred The same is (often) true with Twitter updates
    79. 79. Tweet Cred This is called “phatic communicatoin,” a term coined by linguist Roman Jakobson
    80. 80. Twitter Logos (#Twogos)
    81. 81. Twitter Logos (#Twogos) The Attention Economy
    82. 82. Twitter Logos (#Twogos) The Attention Economy Stuff-centric Physical products (food, clothing, shelter, etc)
    83. 83. Twitter Logos (#Twogos) The Attention Economy Stuff-centric Fluff-centric Physical products Attention (food, clothing, shelter, etc)
    84. 84. Twitter Logos (#Twogos) The Attention Economy Stuff-centric Fluff-centric Physical products Attention (food, clothing, shelter, etc)
    85. 85. Twitter Logos http://mashable.com/2009/05/17/twitter-hashtags/
    86. 86. Twitter Logos Twitter The Attention Economy http://mashable.com/2009/05/17/twitter-hashtags/
    87. 87. Twitter Logos Twitter The Attention Economy Hashtags http://mashable.com/2009/05/17/twitter-hashtags/
    88. 88. Twitter Logos Twitter The Attention Economy Hashtags http://mashable.com/2009/05/17/twitter-hashtags/
    89. 89. Twitter Logos Twitter The Attention Economy Hashtags http://mashable.com/2009/05/17/twitter-hashtags/
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    104. 104. Twitter Logos questions? comments? follow me on Twitter: @swiftj jswift8@gmail.com facebook.com/swiftj linkedIn.com/in/JeffSwift http://byu.academia.edu/JeffSwift

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