Digital Campaigning
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Digital Campaigning

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Digital Campaigning Digital Campaigning Presentation Transcript

  • digital. R O B @ W I LL ING TO N P A R T N ER URR ENT SWI FTCSaturday, July 23, 2011
  • EDMUND BURKE “Nobody made a greater mistake than he who did nothing because he could do only a little.”Saturday, July 23, 2011
  • THE LONG TAIL sales artists The Long Tail or long tail is a retailing concept describing the niche strategy of selling a large number of unique items in relatively small quantities – usually in addition to selling fewer popular items in large quantities.Saturday, July 23, 2011
  • THE LONG TAIL$amount donorsSaturday, July 23, 2011
  • THE LONG TAILhours volunteersSaturday, July 23, 2011
  • Saturday, July 23, 2011
  • Saturday, July 23, 2011
  • COLLECT DATA PETITIONS POLLS EVENTSSaturday, July 23, 2011
  • S PL AS HSaturday, July 23, 2011
  • Saturday, July 23, 2011
  • www.youtube.com/politicianchannel SOCIAL NETWORKSSaturday, July 23, 2011
  • Saturday, July 23, 2011
  • Saturday, July 23, 2011
  • SOCIAL NETWORKS USE DESCRIPTION USE KEYWORDS USE EMBED CODESaturday, July 23, 2011
  • CONTENT PLACEMENTSaturday, July 23, 2011
  • Saturday, July 23, 2011
  • #nygop #teaparty #GOPSaturday, July 23, 2011
  • SOCIAL NETWORKSSaturday, July 23, 2011
  • PAGES GROUPS INDEXED BY SEARCH ENGINES CAN SEND EMAILS CAN HAVE APPLICATIONS SOCIAL NETWORKSSaturday, July 23, 2011
  • Update frequently Share non-political info Give positive comments back Ask for opinions Upload pictures/videos SOCIAL NETWORKSSaturday, July 23, 2011
  • docs.google.com DOCUMENT COLLABORATIONSaturday, July 23, 2011
  • Saturday, July 23, 2011
  • docs.google.com SPREADSHEET COLLABORATIONSaturday, July 23, 2011
  • Saturday, July 23, 2011
  • docs.google.com FORMS COLLABORATIONSaturday, July 23, 2011
  • docs.google.com FORMSSaturday, July 23, 2011
  • Saturday, July 23, 2011
  • Saturday, July 23, 2011
  • Saturday, July 23, 2011
  • NEWS ALERTS LET THE INTERNET COME TO YOU!Saturday, July 23, 2011
  • OFFICE NUMBER ELECTION DAY HOTLINESaturday, July 23, 2011
  • Saturday, July 23, 2011
  • Saturday, July 23, 2011
  • CROWDCALLSSaturday, July 23, 2011
  • FREE VERSIONSaturday, July 23, 2011
  • Saturday, July 23, 2011
  • All types of content streamlined into one messaging application: Voice, text, photo, video, SMS, Email, and message forwarding. Share all your content from one place.Saturday, July 23, 2011
  • A DIGITAL TRAILSaturday, July 23, 2011
  • Export Content EverywhereSaturday, July 23, 2011
  • Candidate Explain Issues/BudgetsSaturday, July 23, 2011
  • FIELD STAFFSaturday, July 23, 2011
  • MONITOR YOUR CANDIDATESaturday, July 23, 2011
  • Upload and share your PowerPoint & Keynote presentations, Word & PDF documents and professional videos on SlideShare. Add audio to make a webinar Fundraising Pitches Advocacy Te l l a s t o r y Tr a i n i n g sSaturday, July 23, 2011
  • Saturday, July 23, 2011
  • MOBILESaturday, July 23, 2011
  • SWIFTCURRENTSTRATEGIES.comSaturday, July 23, 2011
  • NICHE SOCIAL NETWORKSaturday, July 23, 2011
  • Saturday, July 23, 2011
  • PRODUCE GREAT CONTENTSaturday, July 23, 2011
  • VIDEOSaturday, July 23, 2011
  • ONLINE ADSSaturday, July 23, 2011
  • MONDAY, JAN 18 TUESDAY, JAN 19 ONLINE ADSSaturday, July 23, 2011
  • thank you R O B @ W I LL ING TO N ROB@SWIFTCURRENTSTRATEGIES.com P A R T N ER URR ENT SWI FTCSaturday, July 23, 2011