Work Professor, Marketing, Sales and Advertising at UALR
Industry Advertising / Marketing / PR
About I have been in marketing and sales since the 1970s, leaving industry to get a PhD in 1992. A few years ago I initiated The Center for Professional Selling at the University of Arkansas, Little Rock and am working towards the production and eventual hiring of professional salespeople. More recently I have been working with international students, finding internships and career positions.
I also consult on strategic marketing issues for B2B firms (primarily tech-related).