Cauvesoft Industrial Design Studio
www.cauvesoft.com/engineering

X-Factor
Well planned research
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Strong aesthetics
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Part design experience
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Manufacturing knowledge
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Cauve-Engg. Styli ng for
Styling for sustainability
www.cauvesoft.com/engineering Cauvesoft Technologies Pvt. Ltd

About Us
Established in 2004
Clients have saved cost,
design lead time and Heterogeneity of
increased their competencies
market share
Cauve
Engg.
Successfully developed Designers from IIT Kanpur
products for domestic & (Aesthetics/technical)
European markets
Watchful of trend
changes
www.cauvesoft.com/engineering Cauvesoft Technologies Pvt. Ltd

Services
Product
-Capital goods
-Office appliances
-Home appliances
-Home security
-Fire and Safety
-Consumer
electronics
www.cauvesoft.com/engineering Cauvesoft Technologies Pvt. Ltd

Approach-Brief
Design Brief
Trendsetter? One of Best!
- Aesthetics, functionality - Follow the present
trends
- Involves extensive
consumer research
- Styling should act as
benchmarking for other
brands
www.cauvesoft.com/engineering Cauvesoft Technologies Pvt. Ltd

Approach-Research
Task analysis of product,
user Functionality, usability
Study of likes/dislikes of
Target segment Persona identification
Parallel product
Study Relevant design language
Understand
competitor
products
Competitor Design Language
www.cauvesoft.com/engineering Cauvesoft Technologies Pvt. Ltd

Approach-Research
Competitor Design Language
www.cauvesoft.com/engineering Cauvesoft Technologies Pvt. Ltd

Approach-Research
Parallel product - Design Language
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Approach-Research
Persona Study – Mood boards
www.cauvesoft.com/engineering Cauvesoft Technologies Pvt. Ltd

Approach-Research
Task Analysis – Product and User
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Approach-Styling possibilities
Internal Ergonomics
External
Functional
Concept
Value
addition Accessories
Safety/ Modular
protection
www.cauvesoft.com/engineering Cauvesoft Technologies Pvt. Ltd

Approach-Design space
Mfg./prdn
Sustaina
Brand -bility
position
Style
sp ace
research
sign Packing/
De transport
Cost
Usability/
Functiona
-lity
www.cauvesoft.com/engineering Cauvesoft Technologies Pvt. Ltd

Approach-Conceptualization
Creativity methods
Analogy
Brainstorming
Reversal
sp ace
SCAMPER n
sig
Attribute listing De
PO
Random word Concepts
/ image
www.cauvesoft.com/engineering Cauvesoft Technologies Pvt. Ltd

Approach-Conceptualization
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Concept development
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Prototyping and Testing
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Manufacturing support
-Drawings in iges.
-3D models in Pro-E
-2D Mfg. Drawings
-Neutral file formats
www.cauvesoft.com/engineering Cauvesoft Technologies Pvt. Ltd

Industrial Design Studio
www.cauvesoft.com/engineering