феш Orange healthcare m_health drivers and opportunities moscow 02242013
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феш Orange healthcare m_health drivers and opportunities moscow 02242013 феш Orange healthcare m_health drivers and opportunities moscow 02242013 Presentation Transcript

  • 1Orange HealthcareOrange HealthcareOrange HealthcareOrange Healthcare –––– the 24th of April, 2013the 24th of April, 2013the 24th of April, 2013the 24th of April, 2013mHealthmHealthmHealthmHealth drivers, opportunities and trends:drivers, opportunities and trends:drivers, opportunities and trends:drivers, opportunities and trends:the Orange Healthcare experiencethe Orange Healthcare experiencethe Orange Healthcare experiencethe Orange Healthcare experienceAlexandre Faesch
  • The Orange group = our main assets are our strong customerbase and ability to cover all communication fields
  • 3 Orange Business Services RussiaThe Orange Group - key figures45.5billion euros in2012 revenues5.8billion euros in capitalexpenditure170,000employees worldwide View slide
  • 4 Strictly confidential - Internal company use onlyWho we are in Russia?Orange Business Services is the only international telecommunication and integrationservices provider in Russia with its own infrastructureserving 5 000 + 15 000 business customers and operators all over the country with fullset of fixed voice and data licenses and servicespresent in Russia since 1958 through SITAoperating under the Orange Business Services trademark since 200616 000 kmbackbone andaccess networkCIS rep offices:Ukraine, Kazakhstan,Belarus15 sales offices in majorcities1100 employees View slide
  • 5part 1 mHealth drivers
  • 6the context for mhealth…Worldwide, between2010 and 2050, peopleaged 60 and more :+100+100+100+100 %%%%1111People aged 80 andmore : +100+100+100+100 %%%%1111Spending for seniors toSpending for seniors toSpending for seniors toSpending for seniors todouble or more by 2050,double or more by 2050,double or more by 2050,double or more by 2050,says OECDsays OECDsays OECDsays OECDIn India, by 2015, 59% ofthe total deaths wouldbe due to NCDsIn 2010 , in Africa (excl. NorthIn 2010 , in Africa (excl. NorthIn 2010 , in Africa (excl. NorthIn 2010 , in Africa (excl. NorthAfrica) child mortality wasAfrica) child mortality wasAfrica) child mortality wasAfrica) child mortality was1.2%.1.2%.1.2%.1.2%.33334 diseases are responsible for4 diseases are responsible for4 diseases are responsible for4 diseases are responsible for50% of these deaths.50% of these deaths.50% of these deaths.50% of these deaths. 3333~30%~30%~30%~30% of drugsof any givenmedicine can becounterfeitwordwilde21 : accord the WHO, 20112 : according the WHO. (Source: The Times-UK, February, 2009)3: Millenium report4 : Informa WCIS (March 2011) – Telegeography 20135: World Health Statistics 2010 - WHO1- m-health driversEurope &Europe &Europe &Europe &North AmericaNorth AmericaNorth AmericaNorth AmericaFederation ofFederation ofFederation ofFederation ofRussiaRussiaRussiaRussiaAccessAccessAccessAccessMobileMobileMobileMobilePenetrationPenetrationPenetrationPenetration4444Healthcare costsHealthcare costsHealthcare costsHealthcare costs(% GDP)(% GDP)(% GDP)(% GDP)5555118%184%11%5.6%EfficiencyEfficiencyEfficiencyEfficiency
  • 7how can mHealth help?Improve maternalhealth----30%30%30%30%Maternal deaths per 100,000 live births----68%68%68%68%Combat HIV/AIDS, Malariaand other diseasesTuberlocis prevalence per 100,000* * ****Source from BCG The socio-Economic Impact of Mobile Health, April 2012*: As of latest WHO data from 2009 to be comparable across countries.**: Bangladesh Maternal Mortality and Health Care Survey states 322 in 2011 and 194 in 2013. Assuming full -scale roll-out of selected services from 2012Source: WHO; Government of Bangladesh; United Nations; BCG analysis1- m-health drivers
  • 8part 2 success stories from Orange Healthcare
  • 9Orange Healthcare - 2012Orange Healthcare – 2012 Orange HealthcareOrange HealthcareOrange HealthcareOrange Healthcarehosting and sharing of medicalimagingremote monitoring of cardiacarrhythmiadrug authenticationin 2013, Orange offers solutions in 3 areasservices for healthcareservices for healthcareservices for healthcareservices for healthcareprofessionalsprofessionalsprofessionalsprofessionalsremote healthcareremote healthcareremote healthcareremote healthcaremonitoring servicesmonitoring servicesmonitoring servicesmonitoring servicespreventive servicespreventive servicespreventive servicespreventive servicesprofessionals toprofessionals toprofessionals toprofessionals toprofessionalsprofessionalsprofessionalsprofessionalsprofessionals toprofessionals toprofessionals toprofessionals topatientspatientspatientspatientspatientpatientpatientpatient2- Orange success stories
  • 10OrangeOrangeOrangeOrangeValue ChainValue ChainValue ChainValue ChainHealthHealthHealthHealthApplicationsApplicationsApplicationsApplications Healthcare ecosystemHealthcare ecosystemHealthcare ecosystemHealthcare ecosystemHealth“Computing”(hosting)PartnersPartnersPartnersPartnersPartnersPartnersPartnersPartnersPatientsPatientsPatientsPatientsMedicalMedicalMedicalMedicalDevicesDevicesDevicesDevicesConsulting, IntegrationConsulting, IntegrationConsulting, IntegrationConsulting, IntegrationM2M,Internationalbackbones &Last mileGlobalIntegration,Helpdesk,services to endusersSpecificdevelopments(Security,portals)Our value chain is tightly linked with key partners:medical device manufacturers, health apps editors...2- Orange success stories
  • 11mHealthmHealthmHealthmHealth provides worldwide opportunitiesprovides worldwide opportunitiesprovides worldwide opportunitiesprovides worldwide opportunitiesHealthlineHealthlineHealthlineHealthline in BhutanBhutanBhutanBhutanto contact health prosSMS for pharmaciesSMS for pharmaciesSMS for pharmaciesSMS for pharmacieson dutyon dutyon dutyon duty in Ivory CoastIvory CoastIvory CoastIvory CoastRemote monitoringRemote monitoringRemote monitoringRemote monitoring ofcardiac patients inEurope &Europe &Europe &Europe & USAUSAUSAUSASMS appointmentSMS appointmentSMS appointmentSMS appointmentreminderreminderreminderreminder with the NHSin UKUKUKUKDrug authenticationDrug authenticationDrug authenticationDrug authenticationvia SMSvia SMSvia SMSvia SMS in KenyaKenyaKenyaKenyaHealth Pro PackHealth Pro PackHealth Pro PackHealth Pro Packincl. mobile appsin FranceFranceFranceFranceGlycemiaGlycemiaGlycemiaGlycemia monitoringmonitoringmonitoringmonitoringon iPhone in SpainSpainSpainSpainTeledermatologyTeledermatologyTeledermatologyTeledermatology in EgyptEgyptEgyptEgyptand BotswanaBotswanaBotswanaBotswana2- Orange success storiesMedical complianceMedical complianceMedical complianceMedical compliancein FranceFranceFranceFranceHealth data collection on mobileHealth data collection on mobileHealth data collection on mobileHealth data collection on mobilechild and maternity carechild and maternity carechild and maternity carechild and maternity carein Mali and SenegalMali and SenegalMali and SenegalMali and SenegalEpidemiologicalEpidemiologicalEpidemiologicalEpidemiologicalsurveillance and trainingsurveillance and trainingsurveillance and trainingsurveillance and traininginininin SenegalSenegalSenegalSenegalinteractive SMS quizinteractive SMS quizinteractive SMS quizinteractive SMS quizfor prevention & awarenessfor prevention & awarenessfor prevention & awarenessfor prevention & awarenessin CameroonCameroonCameroonCameroon
  • 12case 1:Sanofi and Orange
  • 13Sanofi and Orange use innovation to facilitate themanagement of patients’ diabetes2- Orange success stories
  • 14DiabeTIC: communication between HCP & patientsMobile Computerpatients with BGStar or iBGStarpatients with other BGMsStorage and analysisHCPPATIENTDNEAvailable to all patients (not only i/BGStar patients)2- Orange success stories
  • 15part 3 … examining theissues of mhealth
  • 161st challenge: business modelB2G orB2B2C orB2C?how can consumers be educated about and persuaded to usesuch a drug counterfeit service?how canpharmacist beincentivizedto positivelypromote such aservice?who will fund services?can pharmas government, NGOfinance services? why?does a government need toconstrain the installation of aservice ?Is the system open to abuse – such ascounterfeiters providing bogus SMSchecking numbers themselves?what other kinds ofsimilar servicescould be developed?3- challenges and opportunitieshow to swap from a pilot togeneralize solution?
  • 172nd challenge: dilution of responsibility, value chaincomplexityMobile Computerpatients with BGStar or iBGStarpatients with other BGMsStorage and analysisHCPPATIENTDNEconnectivity3- challenges and opportunities
  • 183rd challenge: regulation3- challenges and opportunities
  • 193- challenges and opportunities4th challenge: data overflow for health professionals
  • 20What are the next steps?What are the next steps?What are the next steps?What are the next steps?4- prospectives
  • 21Orange is launching new services: leveraging SIM cards,and identity association technology, Orange is overcomingsecurity challenges for health data mobilityhealth hostingcompliant with health standardsSIM-based identification solution toaddress mobilitysecurityINTEGRATIONhelpdesk4- prospectives
  • 22Thank youThank youThank youThank you