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Ts Community And Sl Nr


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    • 1. Title Subtitle SUMMIT 2007 G L O B A L TechSoup Community & The Nonprofit Commons in Second Life
    • 2. The technology place for nonprofits TechSoup is a popular, comprehensive online content and community destination for nonprofits that provides unbiased information and technical know-how to ensure that nonprofits make the best possible use of technology.
    • 3.
    • 4. The TechSoup Community Network
      • 17 Forums
      • Events Calendar
      • Member Spotlight
      • Community Blog
      • Second Life
      • Surveys
      • Soup Recipes
      • Managed by Me, Community Manager and volunteer hosts and stars
      • Profiles and Groups on Facebook (250 members in -2 wks), Meetup,Myspace,, Upcoming, Yelp etc.
    • 5. Nonprofit Commons in Second Life Through the Nonprofit Commons project, TechSoup is assembling a community of nonprofits in Second Life to help lower the barriers of access to this emerging virtual world
    • 6. Nonprofit Commons in Second Life
      • Through this community, we provide free office space to qualifying groups, hold meetings, create a cooperative supportive learning environment and foster outreach, education, fundraising, all in a virtual space.
      • Our goal is to create a learning community of practice for nonprofits to explore and learn about the virtual world, and to investigate the many ways in which nonprofits can utilize this unique environment.
    • 7. REACH Key Performance Metrics
      • 300+ Total Members
      • Over 60 Countries represented among NPC participants
      • 1300 people attended 40 meetings in world
      • 144 unique avatars attended since Mar 2006
      • 32 NPC Tenant Organizations
      • 2208 unique visitors to the NPC Blog
      • 100 avatars in world and 70 people in the RL room at the Mixed Reality Event
      • Volunteers have donated an estimated 470 hours to this project in the last year.
    • 8. 22% of Nonprofits in NPC are non-US
      • Organization Country
      • RoSa Library Belgium
      • Humanbe France
      • White Ribbon Campign, Yorkshire UK
      • Disability Info Resource Center Australia
      • Toronto Philharmonica Canada
      • Bridges for Others Canada
      • Sri Lanka Foundation Sri Lanka
      • Alzheimer’s Society if Ontario Canada
      • PC Donation Project Japan
    • 9. Leadership and assistance through virtual community organizing
      • In-world Meetings
      • Wiki
      • Website/community blog
      • NPSL tag
      • Management steering committee group
      • Directory of Nonprofits in SL
      • Branding as NPO experts and advisors to all new orgs in-world
    • 10. Community Blog: NPSL
    • 11. Community Wiki
    • 12. Best Practices: What we have learned
      • Holding events is a great way to bring avatars to our offices, and builds friendships and connections among our members.
      • In-world fundraising was our initial goal, but it hasn't worked out for most.
      • It’s important to maintain a presence on the mainland, for foot-traffic, versus being on our own private island
      • Freebies/branded tools are a great way to draw traffic, and can spread your message far and wide.
    • 13. Raising public awareness of Nonprofits in Second Life through the media . . .
      • New York Times
      • Contribute Magazine – Sept/Oct Issue
      • New Scientist – September Issue
      • Launch Squad
      • KQED Radio - California Report
      • Nonprofit Times- 2 September Issues
    • 14. . . . and at Conferences across the country
      • SuperNova, San Francisco 2007
      • Games4Change, New York 2007
      • SLCC, San Francisco 2006 & Chicago 2007
      • BlogHerSL Conference, 2007
      • Online Community UnConference, Silicon Valley 2007
      • Northern California Grantmakers Briefing, San Francisco, 2006
      • California Association of Nonprofits Conference, Upcoming Fall 2007
      • Council on Social Work Education's annual convention, Fall 2007
    • 15. Real wealth, virtual philanthropy, and the birth of the Nonprofit Commons
      • The Commons was generously donated by Anshe Chung, the first person to become a millionaire in RL, by selling virtual goods and services. 
      • Guntram Graef, Anshe's partner, attended the SLCC last year and saw my talk on NPOs and SL.
      • Following the talk, he offered me the management and ownership of the Nonprofit Commons, provided we select the groups and keep the space active. 
      • Launched in August 2007,
      • 32 organizations currently building out their free office spaces.
      • $40,000 in-kind Donation of sim and designers
      • We have a plan to grow and expand!
    • 16. NPC provides virtual offices to 32 organizations in a community setting
    • 17. A Valuable tool for Nonprofits
      • It costs virtually nothing to build a location in Second Life.
      • Nonprofits can use the tool to raise funds (for example, the American Cancer Society's virtual Relay 4 Life just raised $115,000
      • Second Life offers a safe and anonymous means of self-expression.
      • Second Life provides a space for the impossible to happen (for example, Simon Stevens, Community liaison and SL group Wheelies (disability nightclub) [June issue of newsweek] a group of adults with disabilities use SL interact in an environment without the physical constraints they experience in the real world).
      • By meeting people in world you are reducing emissions and your carbon footprint
    • 18. NPC tenants in Action: Information, Communication, and Inspiration
      • Support Groups (for ex.AA,NA,Transgender Resource ctr.)
      • Awareness-building
      • Fundraising
      • Teaching/Learning new graphics/building skills
      • Demonstrating the impossible (A human heart sim built as a proof of concept experiment by Jeremy Kemp the host of SimTeach, a comm. for educators using virtual environments )
      • Creating Community far and wide w/International orgs
    • 19. Opportunities for Partnership
      • Increase NPC capacity
      • Build Branded Reusable Tools
      • Conduct 2 Awareness and Action Campaigns
      • Organize Events both Virtual and Mixed Reality
      • Foster a SL Developer Network for Nonprofits
      • Evaluate Impact of Virtual Community in NPC
    • 20. Goal 1: Increase NPC Capacity
      • Develop additional sims
      • Build office space for 100-300 organizations.
      • Recruit new members
      • Already got second sim
      • Continue to refine weekly meetings and how-to workshops (as currently)
    • 21. Goal 2: Build Repeatable tools
      • Virtual Volunteer Tour HUD and Kiosks
      • Further Develop Nonprofit Starter-Kit “Office in a Box”
      • Provide Resource Lists, How-tos, and Best practice Guides
    • 22.
      • Organize at least 2 Campaigns with Nonprofit Commons Participants
      • Campaigns should raise awareness of important issues
      • Campaigns should provide means for immediate action
        • Example: Virtual Gitmo,
        • Bali conference, on climate change in December, working with and One Climate island
      Goal 3: Organize Action & Awareness Campaigns
    • 23.
      • Hold Virtual Events in-world
      • Help Nonprofits produce events
      • Hold Mixed Reality Events at RL conferences such as Netsquared or Council on Foundations
      Goal 4: Host Virtual and Mixed Reality Events
    • 24.
      • Spur innovation by providing honorariums to volunteer SL Developers
      • Support special scripting and SL development
      Goal 5: Foster a SL Developer Network for Nonprofits
    • 25. Goal 6: Evaluate Impact of virtual community in NPC
      • Mine existing data such as extensive meeting transcripts, usage data, interviews.
      • Conduct discourse analysis to determine how people are communicating, what strategies work well in which situations
      • Conduct Open ended interviews
      • Conduct Random surveys
      • Sandy Anderson of ASU conduct discourse analysis to document impact of virtual community in NPC
    • 26. Contact Susan Tenby Senior Manager -Online Community Development, TechSoup Network (415) 633-9333 SL avatar: Glitteractica Cookie http://