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"Before the event, social media helped us correct misinformation and contain speculation, to the extent that we could negotiate with traditional media not to publish any stories in advance as this would enflame the situation and add credibility to rumours.
"On the day, we combined immediate online updates and ongoing liaison with journalists at the scene to ensure reporting was quick, accurate and fair across all communications channels."
Chief Inspector Laurence Taylor “ As a recognised district commander in the local community, I was able to give a personal feel – not just the corporate line.” “ Getting live time experiences from the Twitter operator enabled me to shape my operational response throughout the day”