Submitted by- Goldie-Chirag Gajwani-240 Sushant Kamble-209
Introduction <ul><li>We are starting a sports mall. It will have all the sports equipments and accessories. We have all th...
Brand strategies <ul><li>We will tie up with just dial so that if anybody is looking for a sports showroom our showroom wi...
Continued… <ul><li>We can have ads on local channels. </li></ul><ul><li>We can sponsor sports events. </li></ul><ul><li>We...
Continued… <ul><li>Pick up and drop service- We will have a pick up and drop service for racket gutting. Customers can cal...
Continued.. <ul><li>We will have vending machines which look like Tendulkar in Mumbai and Dhoni in Chennai and when the co...
Continued… <ul><li>We will have a monthly magazine which will give fitness tips and tell you how to become healthy and upd...
 
Upcoming SlideShare
Loading in …5
×

Sportsville

397 views

Published on

Assignment

Published in: Business, Sports
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
397
On SlideShare
0
From Embeds
0
Number of Embeds
13
Actions
Shares
0
Downloads
5
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Sportsville

  1. 1. Submitted by- Goldie-Chirag Gajwani-240 Sushant Kamble-209
  2. 2. Introduction <ul><li>We are starting a sports mall. It will have all the sports equipments and accessories. We have all the brands like Nike, Reebok, Adidas, Puma, Head, Wilson, Yonex, Babolat, etc. Our sports mall will be called SPORTSVILLE. It will be located in all the metro cities. The speciality about our mall is that everything will be available under one roof. It is a one stop sports showroom. </li></ul>
  3. 3. Brand strategies <ul><li>We will tie up with just dial so that if anybody is looking for a sports showroom our showroom will be given preference. </li></ul><ul><li>We will sponsor a golf cart. </li></ul><ul><li>Inside the showroom we will have a carpet cricket pitch and there will be a ball machine and the balls will have the name of the showroom and there will be a target and anyone can bat and try to hit that target and get a small prize. </li></ul><ul><li>We can also have a small football net inside the showroom with a robot standing to save goals. </li></ul>
  4. 4. Continued… <ul><li>We can have ads on local channels. </li></ul><ul><li>We can sponsor sports events. </li></ul><ul><li>We can put up hoardings. </li></ul><ul><li>We can have a seat like Mcdonalds where Ronaldo sits but we will have Sachin tendulkar and people can click photos on that seat. </li></ul><ul><li>We will have a basket ball net inside the showroom and people can play. </li></ul><ul><li>We will have weighing machines at railway stations and when the weight ticket comes out and if your weight is more than 100 it will say-want to loose weight? Come to Sportsville. </li></ul>
  5. 5. Continued… <ul><li>Pick up and drop service- We will have a pick up and drop service for racket gutting. Customers can call up our showroom and the showroom will send someone to pick up the racket and also give the racket back to the customer after the gutting is done. </li></ul><ul><li>Goal Post- The bus stop should be made like a goal post with the name of the showroom on top. And on the other side of the road we will have a figure kicking the ball. </li></ul><ul><li>Sticker of a golf course on cabs and we will stick it near the petrol tank and the opening of the petrol tank will look like the hole in golf courses and it will have the name of the showroom. </li></ul>
  6. 6. Continued.. <ul><li>We will have vending machines which look like Tendulkar in Mumbai and Dhoni in Chennai and when the cold drink comes out it will look as if Tendulkar and Dhoni are giving colddrinks with their hands. </li></ul><ul><li>We will have a special section for IPL merchandise in the showroom. We can use IPL as a medium. </li></ul><ul><li>We will sponsor local sports events and training workshops. </li></ul><ul><li>We will have the name of the showroom on drink trolleys at matches. </li></ul>
  7. 7. Continued… <ul><li>We will have a monthly magazine which will give fitness tips and tell you how to become healthy and updates about major sports events. </li></ul><ul><li>We can show matches on a big screen in the showroom-Football matches , Cricket matches, etc. There will be a monthly or a yearly membership system. </li></ul><ul><li>One can order shoes or accessories of their favourite sports stars. </li></ul><ul><li>If anybody wants to buy rackets then he/she can play with a racket for a week and then buy it if he/she likes it. </li></ul>

×