Digital footprints fetc13






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  • Have users go through and create a google alert for their school or their name.
  • Explains how Google and other sites use the data that they collect from visitors. It also offers suggestions on how to manage your digital footprint.

Digital footprints fetc13 Digital footprints fetc13 Presentation Transcript

  • Digital Footprints { Managing your online reputation Edmodo Group Code: WW4129
  • Let’s Get Started!1. Log into Edmodo www.edmodo.com2. Join our Edmodo Group with codeWW41293. Post a response to the question: Why didyou sign up for this workshop?
  • What are DigitalFootprints? { The trail left by your interactions in a digital environment – including TV, internet, mobile phone, and other digital devices.
  • Your Digital Dossier
  • The Footprint you don’t always see: The Data Miners
  •  As you surf the internet, tracking cookies are saved in your browser by a variety of companies.  If you are logged into facebook or google while surfing, they track your activities also.  This information is collated and analyzed to create online profiles of your interests, family status, etc.Tracking
  • Zombie Cookies An cookie that returns even after being deleted by the user. Hides in Adobe Flash player. To learn how to delete flash cookies, see link below. disable-and-delete-flash-cookies
  • Data Brokers: Who are they?Primary data brokers –Collect information from public records - i.e. InteliusSecondary data brokers -Aggregate information from primary data brokers and adddata collected from social networks and other online sources
  • Helpful Browser ExtensionsCollusion – forChrome and Firefox
  • Do Not Track Me -for Chrome andFirefoxBlocks companiesfrom following you
  • Can I Opt Outfrom the DataBrokers?Yes, if you are willing topay $$ or do a lot ofpaperworkInstructions for optingout: someone to do it:Delete Me
  • The Footprint you do see:
  • Google yourself…often
  • Google Image Search
  • Google Video Search
  • Google Alerts
  • Bing, Yahoo,
  • Facebook: Year in Review
  • My TweetCloud
  • LinkedIn Maps
  • Creating your digital footprintStart by building Professional Social Media profiles
  • Other Profile Sites • •
  • Blog Commenting platforms • • • OpenID • Intensedebate.comThink Before you Post!
  • Things to consider: • Professional headshot This: NOT This!Don’t be an EGG! Or a blank avatar!
  • • Professional bio OK to show some personality, just don’t over do it!• Disclaimer If you are not speaking on behalf of your employer, say so.
  • Thinking ahead:Start a blog
  • Brandyourself.comFree/paid Search Engine Optimization (SEO)
  • “Most of the harm doesn’t come from dumb stuff you’ve done yourself. Someone could have taken a photo of you, put it online, and tagged you in it and it’s there forever.” -Michael Fertik, Reputation.comTalk to your friends and family.What they post about you matters!
  • How do we help our students? Have you tried Kik? Have you tried Snapchat ?
  •  In 2010, one in five college admissions officials Googled applicants  In 2011, that percentage jumped to one in four  35% of college admissions officers reported finding something that negatively impacted an applicant’s chances via social media searchesKaplan Survey – Fall 2012
  • Cautionary tales… 2 Olympic athletes tossed off their respective Olympic teams for inappropriate twitter posts Congressman Anthony Weiner – Twitter Texting isn’t private – ask Tiger Woods Photos that others post can be the most damaging – i.e. Michael Phelps
  • Way Back Machine
  • Common Sense MediaK-12 Digital Literacy and Citizenship Curriculum
  • Google Good to Know
  • YouTube and Digital Citizenship
  • As the geeky father of a 9-year-old son and an 11-year-old daughter,one of my worst fears as they grow older is that they wont beGoogled well. Not that they wont be able to use Google well, mindyou, but that when a certain someone (read: admissions officer,employer, potential mate) enters "Tess Richardson" into the searchline of the browser, what comes up will be less than impressive.That a quick surf through the top five hits will fail to astound withexamples of her creativity, collaborative skills, and change-the-world work. Or, even worse, that no links about her will come up atall. I mean, what might "Your search did not match anydocuments" imply? -Will Richardson
  • Connect with me! 1. Google Me! Susan M Bearden OR:Blog: www.susanmbearden.comTwitter: @s_beardenLinked In: Plus:
  • Fill out the session evaluation! FETC Session code: WW4129 Thank you!