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Communications & public relations industry in Vancouver, British Columbia, Canada
Communications & public relations industry in Vancouver, British Columbia, Canada
Communications & public relations industry in Vancouver, British Columbia, Canada
Communications & public relations industry in Vancouver, British Columbia, Canada
Communications & public relations industry in Vancouver, British Columbia, Canada
Communications & public relations industry in Vancouver, British Columbia, Canada
Communications & public relations industry in Vancouver, British Columbia, Canada
Communications & public relations industry in Vancouver, British Columbia, Canada
Communications & public relations industry in Vancouver, British Columbia, Canada
Communications & public relations industry in Vancouver, British Columbia, Canada
Communications & public relations industry in Vancouver, British Columbia, Canada
Communications & public relations industry in Vancouver, British Columbia, Canada
Communications & public relations industry in Vancouver, British Columbia, Canada
Communications & public relations industry in Vancouver, British Columbia, Canada
Communications & public relations industry in Vancouver, British Columbia, Canada
Communications & public relations industry in Vancouver, British Columbia, Canada
Communications & public relations industry in Vancouver, British Columbia, Canada
Communications & public relations industry in Vancouver, British Columbia, Canada
Communications & public relations industry in Vancouver, British Columbia, Canada
Communications & public relations industry in Vancouver, British Columbia, Canada
Communications & public relations industry in Vancouver, British Columbia, Canada
Communications & public relations industry in Vancouver, British Columbia, Canada
Communications & public relations industry in Vancouver, British Columbia, Canada
Communications & public relations industry in Vancouver, British Columbia, Canada
Communications & public relations industry in Vancouver, British Columbia, Canada
Communications & public relations industry in Vancouver, British Columbia, Canada
Communications & public relations industry in Vancouver, British Columbia, Canada
Communications & public relations industry in Vancouver, British Columbia, Canada
Communications & public relations industry in Vancouver, British Columbia, Canada
Communications & public relations industry in Vancouver, British Columbia, Canada
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Communications & public relations industry in Vancouver, British Columbia, Canada

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Information about communications and public relations industry in Vancouver British Columbia, Canada from education to job links to information sources.

Information about communications and public relations industry in Vancouver British Columbia, Canada from education to job links to information sources.

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  • 1. Communications &amp; Public Relations Industry in British columbia, canada<br />Presented by Susan Kirk<br />
  • 2.
  • 3. Many Terms in Industry<br />Marketing<br />Marketing Communications<br />Public Relations<br />Communications<br />Online Marketing<br />Social Media<br />Content Marketing<br />Community Relations<br />Media Relations<br />Investor Relations<br />Crisis Communications<br />Issues Management<br />Branding Communications<br />
  • 4. Education opportunities<br />
  • 5. SFU - PR Certificate Program<br />http://www.sfu.ca/cstudies/pr/<br />
  • 6. Kwantlen - PR Diploma Program<br />http://www.kwantlen.bc.ca/calendar/programs/prel-di.html<br />
  • 7. BCIT - Marketing Communications<br />http://www.bcit.ca/study/programs/63aadiplt<br />
  • 8. UBC - Integrated Marketing Certificate<br />http://www.tech.ubc.ca/integrate/<br />
  • 9. Royal Roads – Communications BA or MA<br />http://www.royalroads.ca/program/professional-communication-ma<br />
  • 10. UBC – Commerce BA, Marketing<br />http://www.sauder.ubc.ca/Programs/Bachelor_of_Commerce/Program_Overview/Options_Specializations/Marketing<br />
  • 11. Industry Associations<br />
  • 12. CPRS – National and Vancouver Chapter<br />http://www.cprs.ca/<br />http://www.cprsvancouver.com/<br />
  • 13. IABC – National and Vancouver Chapter<br />http://www.iabc.com<br />http://www.iabc.bc.ca/<br />
  • 14. BCAMA<br />http://www.bcama.com/<br />
  • 15. HTCE <br />http://www.htce.org/<br />
  • 16. BCAIM<br />http://www.bcaim.org/<br />
  • 17. Job Searches<br />
  • 18. Job Opportunities<br />Organizations “in-house” vs. agency<br />Small organization<br />Entrepreneurial, flexible, variety<br />Large organization<br />Defined role, promotion opportunities, international<br />Agencies<br />Variety of work<br />Government<br />Defined career path<br />Not-for-profit<br />Associations (i.e. BC Heart &amp; Stroke)<br />Hospital Foundations<br />Tides Canada (environment)<br />Specialized<br />Technology<br />Legal<br />Real Estate<br />Hospitality<br />
  • 19. Many, many job titles<br />Chief Marketing Officer<br />Vice President, Public Affairs<br />Vice President, Corporate Communications<br />Vice President, Marketing<br />Director, Marketing Communications<br />Marketing Director<br />Public Relations Manager<br />Account Director or Manager<br />Community Manager<br />Social Media Manager<br />Online Marketing Manager<br />Community Relations Manager<br />Investor Relations Manager<br />Marketing Manager<br />Marketing Communications Manager<br />Communications Officer<br />Graphic Designer<br />Web Designer<br />Technical Writer<br />Corporate Writer<br />Marketing Communications Specialist<br />Marketing Coordinator<br />Communications Coordinator<br />Account Coordinator<br />
  • 20. Job Postings<br />GovernmentCommunications<br />http://www.gov.bc.ca/gcpe/career_overview.html<br />Marketing<br />http://www.bcama.com/database/search_jobs.asp<br />Communications &amp; PR<br />http://members.cprsvancouver.com/postingList.aspx<br />Communications<br />http://jobs.iabc.com/c/search_results.cfm?site_id=65<br />Marketing Communications – Technology<br />http://www.bctechnology.com/scripts/search_form.cfm<br />Marketing, PR, Communications<br />http://vancouver.en.craigslist.ca/mar/<br />Not-for-profit<br />http://www.charityvillage.com/cv/main.asp<br />
  • 21. Recruiters / “Headhunters”<br />http://www.searchwest.ca/<br />http://www.kornferry.com/<br />http://www.britishcolumbia.name/headhunters.htm<br />
  • 22. NETWORKING<br />
  • 23. Linkedin<br />
  • 24. Meetup<br />http://www.meetup.com/<br />
  • 25. Chambers<br />http://www.bcchamber.org/<br />
  • 26. Vancouver Board of Trade<br />http://www.boardoftrade.com/<br />
  • 27. Industry trends<br />
  • 28. Trends<br />24 / 7 news cycle<br />Citizen journalism<br />Social media<br />Twitter<br />Linkedin<br />Facebook<br />Youtube<br />Slideshare<br />Follow subject areas using <br />Google alerts<br />Hootsuite.com<br />Socialmention.com<br />
  • 29. Information Sources<br />Gurus<br />Brian Solis http://www.briansolis.com/<br />Seth Godinhttp://www.sethgodin.com/sg/<br />Beth Kanterhttp://beth.typepad.com/<br />Info Sources<br />6SMarketing http://www.6smarketing.com/<br />Marketingprofshttp://www.marketingprofs.com/<br />Mashablehttp://mashable.com/<br />Marketingsherpahttp://www.marketingsherpa.com/<br />Reputation Institute http://www.marketingsherpa.com/<br />IABC http://www.iabc.com/<br />CPRS http://www.cprs.ca/<br />PRSA http://www.prsa.org/<br />Journalism http://j-source.ca/<br />Consulting http://www.consulting-business.com/<br />
  • 30. Questions<br />Contact me for more information<br />Susan Kirk<br />susandianekirk@gmail.com<br />www.kirkmarketingcommunications.com<br />Twitter: @susandkirkwww.twitter.com/susandkirk<br />Linked: https://ca.linkedin.com/in/susandkirk<br />Cel: 604-315-9959<br />

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