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Communications & public relations industry in Vancouver, British Columbia, Canada
 

Communications & public relations industry in Vancouver, British Columbia, Canada

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Information about communications and public relations industry in Vancouver British Columbia, Canada from education to job links to information sources.

Information about communications and public relations industry in Vancouver British Columbia, Canada from education to job links to information sources.

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    Communications & public relations industry in Vancouver, British Columbia, Canada Communications & public relations industry in Vancouver, British Columbia, Canada Presentation Transcript

    • Communications & Public Relations Industry in British columbia, canada
      Presented by Susan Kirk
    • Many Terms in Industry
      Marketing
      Marketing Communications
      Public Relations
      Communications
      Online Marketing
      Social Media
      Content Marketing
      Community Relations
      Media Relations
      Investor Relations
      Crisis Communications
      Issues Management
      Branding Communications
    • Education opportunities
    • SFU - PR Certificate Program
      http://www.sfu.ca/cstudies/pr/
    • Kwantlen - PR Diploma Program
      http://www.kwantlen.bc.ca/calendar/programs/prel-di.html
    • BCIT - Marketing Communications
      http://www.bcit.ca/study/programs/63aadiplt
    • UBC - Integrated Marketing Certificate
      http://www.tech.ubc.ca/integrate/
    • Royal Roads – Communications BA or MA
      http://www.royalroads.ca/program/professional-communication-ma
    • UBC – Commerce BA, Marketing
      http://www.sauder.ubc.ca/Programs/Bachelor_of_Commerce/Program_Overview/Options_Specializations/Marketing
    • Industry Associations
    • CPRS – National and Vancouver Chapter
      http://www.cprs.ca/
      http://www.cprsvancouver.com/
    • IABC – National and Vancouver Chapter
      http://www.iabc.com
      http://www.iabc.bc.ca/
    • BCAMA
      http://www.bcama.com/
    • HTCE
      http://www.htce.org/
    • BCAIM
      http://www.bcaim.org/
    • Job Searches
    • Job Opportunities
      Organizations “in-house” vs. agency
      Small organization
      Entrepreneurial, flexible, variety
      Large organization
      Defined role, promotion opportunities, international
      Agencies
      Variety of work
      Government
      Defined career path
      Not-for-profit
      Associations (i.e. BC Heart & Stroke)
      Hospital Foundations
      Tides Canada (environment)
      Specialized
      Technology
      Legal
      Real Estate
      Hospitality
    • Many, many job titles
      Chief Marketing Officer
      Vice President, Public Affairs
      Vice President, Corporate Communications
      Vice President, Marketing
      Director, Marketing Communications
      Marketing Director
      Public Relations Manager
      Account Director or Manager
      Community Manager
      Social Media Manager
      Online Marketing Manager
      Community Relations Manager
      Investor Relations Manager
      Marketing Manager
      Marketing Communications Manager
      Communications Officer
      Graphic Designer
      Web Designer
      Technical Writer
      Corporate Writer
      Marketing Communications Specialist
      Marketing Coordinator
      Communications Coordinator
      Account Coordinator
    • Job Postings
      GovernmentCommunications
      http://www.gov.bc.ca/gcpe/career_overview.html
      Marketing
      http://www.bcama.com/database/search_jobs.asp
      Communications & PR
      http://members.cprsvancouver.com/postingList.aspx
      Communications
      http://jobs.iabc.com/c/search_results.cfm?site_id=65
      Marketing Communications – Technology
      http://www.bctechnology.com/scripts/search_form.cfm
      Marketing, PR, Communications
      http://vancouver.en.craigslist.ca/mar/
      Not-for-profit
      http://www.charityvillage.com/cv/main.asp
    • Recruiters / “Headhunters”
      http://www.searchwest.ca/
      http://www.kornferry.com/
      http://www.britishcolumbia.name/headhunters.htm
    • NETWORKING
    • Linkedin
    • Meetup
      http://www.meetup.com/
    • Chambers
      http://www.bcchamber.org/
    • Vancouver Board of Trade
      http://www.boardoftrade.com/
    • Industry trends
    • Trends
      24 / 7 news cycle
      Citizen journalism
      Social media
      Twitter
      Linkedin
      Facebook
      Youtube
      Slideshare
      Follow subject areas using
      Google alerts
      Hootsuite.com
      Socialmention.com
    • Information Sources
      Gurus
      Brian Solis http://www.briansolis.com/
      Seth Godinhttp://www.sethgodin.com/sg/
      Beth Kanterhttp://beth.typepad.com/
      Info Sources
      6SMarketing http://www.6smarketing.com/
      Marketingprofshttp://www.marketingprofs.com/
      Mashablehttp://mashable.com/
      Marketingsherpahttp://www.marketingsherpa.com/
      Reputation Institute http://www.marketingsherpa.com/
      IABC http://www.iabc.com/
      CPRS http://www.cprs.ca/
      PRSA http://www.prsa.org/
      Journalism http://j-source.ca/
      Consulting http://www.consulting-business.com/
    • Questions
      Contact me for more information
      Susan Kirk
      susandianekirk@gmail.com
      www.kirkmarketingcommunications.com
      Twitter: @susandkirkwww.twitter.com/susandkirk
      Linked: https://ca.linkedin.com/in/susandkirk
      Cel: 604-315-9959