Your SlideShare is downloading. ×
0
Understanding the Concept of Repurposing Your Content
Understanding the Concept of Repurposing Your Content
Understanding the Concept of Repurposing Your Content
Understanding the Concept of Repurposing Your Content
Understanding the Concept of Repurposing Your Content
Understanding the Concept of Repurposing Your Content
Understanding the Concept of Repurposing Your Content
Understanding the Concept of Repurposing Your Content
Understanding the Concept of Repurposing Your Content
Understanding the Concept of Repurposing Your Content
Understanding the Concept of Repurposing Your Content
Understanding the Concept of Repurposing Your Content
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Understanding the Concept of Repurposing Your Content

117

Published on

You can save an awful lot of time and money repurposing your old content into something fresh and new. …

You can save an awful lot of time and money repurposing your old content into something fresh and new.
This presentation will show you how to take the content you have and and make it into something amazing.

Published in: Marketing
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
117
On Slideshare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
1
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Understanding The Concept of Repurposing Your Content Susan Harrison Harrison Kenyon Marketing
  • 2. Understanding the Concept of Repurposing Your Content You may have heard about repurposing your content but do you really understand what it is all about? How and why would you want to take one piece of work and change it up and use it again?
  • 3. Understanding the Concept of Repurposing Your Content Well the thing to remember is that you have more than one place to use your content. Of course you want to have content which you can publish on your website. It is also necessary to post content to document sharing sites, YouTube and to have content for your social media sites.
  • 4. Understanding the Concept of Repurposing Your Content How many times did you not know what to post to your Facebook or Google+ page? Here’s how you can remedy that!
  • 5. Understanding the Concept of Repurposing Your Content By simply taking a piece of work, an article or a short report, you can chop it up, mix it up and rearrange paragraphs to come up with a new piece of work. This piece can then be used to populate other sites. This will help bring you more traffic to your site as well as giving you more exposure for your business.
  • 6. Understanding the Concept of Repurposing Your Content No one is going to deny that you need as much traffic to your site as possible.
  • 7. Understanding the Concept of Repurposing Your Content Repurposing your content entails doing a mixture of things. For example you can take a short article and turn it into a slide presentation. You could record an audio version of the article, or you could break down the article into email messages.
  • 8. Understanding the Concept of Repurposing Your Content So immediately you have at least 3 other pieces of content from just one short article. If this isn’t a way to free up your time and save money on buying new content, then I don’t know what is!
  • 9. Understanding the Concept of Repurposing Your Content You can use these methods not just on content which you purchase but for content that you have written yourself. If you have a particular blog post or article that you are proud of, why not change the format and post it in other places online?
  • 10. Understanding the Concept of Repurposing Your Content Longer articles can simply be broken down into two or three shorter ones and posted as blog content for a week. Just add some images or graphics to spruce up the page and to allow people to pin to their Pinterest boards.
  • 11. Understanding the Concept of Repurposing Your Content We are not talking about making duplicate content when we talk about repurposing or reusing content. Instead we are discussing different ways to use your content in multiple ways, by making small changes to them.
  • 12. Understanding the Concept of Repurposing Your Content Want to know more? Head over to www.harrisonkenyon.com

×