Data Collection AnywhereDitch the penand pad and save trees !<br />
Uses the SurveyAnalytics survey & data analysis platform.<br />Data is collected and stored until there is an internet connection.<br />Enables data collection anywhere using iPads and iPhones.<br />Available only on Apple IOS platform only<br />One platform: on & offline data collection.<br />The ONLY offline survey field tool with branching/skip<br />logic available to field researchers!<br />
SurveyPocket vs. Traditional Field Research<br /><ul><li>Takes 1+ days for data input and </li></ul>formatting results<br /><ul><li>Clients have to wait for results instead </li></ul>of close to real-time data<br />- Harder to track field team efforts<br />- Edits and changes harder roll out<br />- Difficulty reading written results<br />+ Be able to review overall results quicker<br />+ More accurate than paper results<br />+ Make edits to surveys on the fly<br />+ Allow clients to review results through<br />Dashboards.<br />+ GPS Tracking : Allow field Managers to <br />change field strategies improve <br />completion rates.<br />
Online Panel Landscape<br />Virtually nonexistent 10 years ago<br />Significant growth in the MR sector<br />85% of online research spending is supported by panels<br />Industry is still dominated by a handful of providers who account for more than 50% of panel revenue<br />Increase internet penetration will result in the creation of more panels <br />
Advantages of online panels<br />Quick research turn around<br />Control over data quality<br />High response rate<br />Extensive profile information<br />Reduce project cost<br />
MicroPaneladvantage<br />Affordable software licensing fees (small, medium, large firms)<br />Unlimited surveys(no additional data collection charge)<br />No up front development charge (panels can be created in minutes)<br />Unified platform (Surveys, reporting, analytics, mobile, panel, polls)<br />Custom reward solution (points, cash, gift cards)<br />
MAIN ADMINISTRATOR UPDATES: Managing Sub-Accounts<br /><ul><li>Main Admin of license can down add/delete and change their own sub-accounts</li></ul> - You will not be charged to add more accounts unless you exceed the agreed upon <br />Number of admin/dashboard accounts. The Account Manager (ERL/JJ) will notify you <br />And send you an invoice if required.<br />-Access this by clicking on your email on top right-hand corner of screen.<br />-Accounts are not to be shared: 1 license per email!<br />Live Survey Demo<br />
Main Administrator Update/Changes:<br /> FTP SYNC<br /><ul><li>Main Admin can now view ALL of the reports being sent from ALL accounts!
View all scheduled reports from Sub accounts and Dashboard
Keep Track of all reports that are being generated by your organization</li></ul>Live Survey Demo<br />
QR CODES<br /><ul><li>A QR code (short for Quick Response) is a specific matrix barcode (or two-dimensional code), readable by dedicated QR barcode readers and camera phones. </li></ul>-Access this by clicking on your email on top right-hand corner of screen.<br /><ul><li>Use in Surveys to give out
QR reader: Free on all APP stores</li></ul>Live Survey Demo<br />
CONSOLIDATE/COMBINE & EXPORT REPORTS<br /><ul><li>If you have two different surveys with exactly similar structure, you can Consolidate Reports for such surveys. Consolidating Reports will give you an excel file with combined data analysis.
Structure for the surveys should exactly be same. Consolidated Reports will not be generated if the structure is not same.</li></ul>Live Survey Demo<br />
Developer API<br /><ul><li>The Integration API allows developers to write integration applications through a single set of object-oriented interfaces.</li></ul>-Integrate your existing ERP or CRM .<br /><ul><li>Build highly customized, integrated, company-specific data-collection systems.</li></ul>Live Survey Demo<br />
Web Analytics<br /><ul><li>Google Analytics is the web analytics solution that gives you insights into your website traffic and marketing effectiveness.
Omniture SiteCatalyst is a web analytics product that provides marketers with one place to measure, analyze, and optimize integrated data from all online initiatives across multiple marketing channels.
Using the integration to understand offline influences and</li></ul>whether or not they are completing key site goals. <br /><ul><li>Use the integration to help segment your website data. </li></ul>- Ex: When a visitor indicates they are “very likely to purchase”<br />you can compare the content consumption and website <br />activity to the average visitor to understand the high value segment<br />- Also tie together the reason for visit with site activity.<br />
Web Analytics: Set up in SurveyAnalytics<br />To get started you must have an existing GA/Omniture account:<br />1-Select Integration Tab<br />2-Click Web Analytics/Enable GA or <br />Omniture<br />3- Field Map the 5 variables to<br />Survey questions<br />4- Enable Debugging<br />5- Save Changes<br />
Web Analytics: Example of Google Analytics Report<br />