How to Plan and Build a Research Community
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In this webinar replay from Survey Analytics, Esther LaVielle and John Johnson explain "How to Plan and Build Your Own Research Community." ...
In this webinar replay from Survey Analytics, Esther LaVielle and John Johnson explain "How to Plan and Build Your Own Research Community."
Some Topics Covered Include:
Why Should You Have a Panel/Community?
The Roadmap to Community Success
Building and Customizing Your Community
Community Recruitment Tactics
Engagement Tools and User Segmentation
Demonstration by John Johnson
Live Q&A Session
A hot trend for 2014 in marketing and market research is delivering a more personalized and valuable experience to our customers, consumers and target audience. Do your customers and target audience engage with your brand? Do you really know what drives people and customers back, or are you just guessing? It's time to open the door to two way brand communication.
People are exposed to more information than ever before drawing higher caution of what they are willing to give. Many businesses are not far behind building awesome rewards and loyalty programs for their customers. See how properly planning and building your own community can take your brand to the next level in 2014.
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