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Lilliput Ppt
 

Lilliput Ppt

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    Lilliput Ppt Lilliput Ppt Presentation Transcript

    • SUPPLY CHAIN MANAGEMENT
      • LILLIPUT
      • Anand International
      Made by: - 25. Pawan Kumar 29. Prashant Bansal 38. Rohit Chawla
      • Lilliput is re-known kidswear manufacturer in india
      • Started in 1991 by Mr.Sanjeev Narula
      • 135 brand outlets in 18 states, 35 cities
      • Tie up with shoppers's stop, pantaloon, lifestyle, reliance etc
      • Stores outside the country Bahrain and China
      COMPANY OVERVIEW
    • Contd………..
      • It has 8 manufacturing units in Delhi & ncr
      • More than 4000 employee
      • Exports to
      • GAP
      • MOTHER CARE
      • WRANGLER
      • & many more
    • ACHIEVEMENTS
      • recently awarded as the ‘Reid & Taylor Retailer of the Year’ 2007 (Kidswear category) by Asia Retail congress
      • Brand of the Year‘ 2007 Award (Kidswear category) by Clothing Manufacturers Association of India (CMAI)
      • Pinnacle Award from Shoppers Stop for the Best Brand in the Kids Segment.
    • COMPANY GROWTH
      • It had an annual turnover of Rs 182 crores in FY 06-07
      • Lilliput is currently growing @ 88.5% YOY
      • FY 06-07 the revenue generated from exports was Rs 111 crores and from retail it was Rs 71 crores
    • FUTURE PLAN
      • Increase no of stand alone outlets from 112 to 500 by 2009
      • 25 outlets in gulf in coming one and half year
      • It will expand by opening 50 stores in the Middle East and 100 stores in China by 2010-11
    • STORE LOCATION IN INDIA
      • DELHI/NCR
      • BANGALORE
      • CHANDIGARH
      • JAIPUR
      • AJMER
      • RAJKOT
      • & many more
    • OBJECTIVES
      • Provide the high quality products
      • Gain the higher market share
      • Compete with the international brand
      • Earn more foreign currency through exports
      • Position itself in international market
    • DEMAND FORCASTING
      • They don’t forecast the demand as such as they have predicted demand throughout
      • Target decided the by owner of company for the year
      • Target given to individual store according to records and sale data
      • Demand for the products decided with this
    • S UPPLY CHAIN
      • PROCUREMENT
      • FABRIC
      • Denim: Arvind mill (Ahmadabad)
      • Velvet: Pioneer textile (Panipat)
      • Canvas: Mandana ltd (Bombay), Vardhman
      • 60’s cambrie: LV Textile (Bombay)
      • OTHER ACCESSORIES
      • Zip: Tax cap ltd (Delhi), Shruti Raj fashion
      • Label: Uni Royal Intel
    • CONTND……..
      • Threads: Pashupati and Verdhman
      • Hangers: Manity
      • Pasting and fussing: Suvi export
      • TRANSPORTATION
      • Done normally by suppliers
      • Used road transportation (truck and tempo)
    • CONTND……….
      • DISTRIBUTION
      • From the Dispatch Unit A-191 (Okhla) distributed to all the stores in India as well as abroad
      • TRANSPORATION COMPANIES USED BY LILLIPUT
      • Omax
      • Vega
      • Andhra cargo
      • Times logistic
      • V - express
    • WAREHOUSING
      • Do not go for long term warehousing
      • Usually done at the dispatch unit for some time
      • It makes 15% % of the total supply chain cost
    • SYSTEM USED BY LILLIPUT
      • ERP SYSTEM (Microsoft Dynamics NAV and LS Retail)
      • Software provider: - Polaris Retail Infotech ltd. used in supply chain
      • BENEFITS
      • Improves efficiency
      • Increase in production and demand
    • Suppliers Transportation Production unit By Sea By Air Dispatch unit Road Transport Stores in Domestic market Stores in international market
      • Thank you