ITFT-MEDIA Media & globalization

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Globalization (or globalization) describes the process by which regional economies, societies, and cultures have become integrated through a global network of political ideas through communication, transportation, and trade.
The term also refers to the transnational circulation of ideas, languages and popular culture.
Globalization…refers to the growing interconnectedness of different parts of the world, a process which gives rise to complex forms of interaction and interdependency

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ITFT-MEDIA Media & globalization

  1. 1. THE MEDIA AND GLOBALIZATION
  2. 2. MEDIA • In general, "media" refers to various means of communication. For example, television, radio, and the newspaper are different types of media. • The term can also be used as a collective noun for the press or news reporting agencies. • In the computer world, "media" is also used as a collective noun, but refers to different types of data storage options
  3. 3. TYPES OF MEDIA • Mainly there are two types of mass media: 1. Print Media – newspapers, magazines, journals 2. Electronic Media – radio, television, films, new media
  4. 4. • Globalization (or globalization) describes the process by which regional economies, societies, and cultures have become integrated through a global network of political ideas through communication, transportation, and trade. • The term also refers to the transnational circulation of ideas, languages and popular culture. • Globalization…refers to the growing interconnectedness of different parts of the world, a process which gives rise to complex forms of interaction and interdependency
  5. 5. DEFINITIONS  The United Nations ESCWA has written that globalisation is a widely used term that can be defined in a no of ways. When used in an economic context it refers to the reduction and removal of barriers between national borders in order to facilitate flow of goods, capital, service, labour etc.  The International Monetary Fund defines globalisation as the growing economic interdependence of countries worldwide through increasing volume and variety of cross-border transactions in goods and services.  “The elimination of state-enforced restrictions on exchanges across borders and the increasingly integrated and complex global system of production and exchange that has emerged as a result” Tom G. Palmer
  6. 6. What role do the media play in the rush towards globalization? • To some, globalization means the transfer of ideas and culture from the developed west to the undeveloped world, resulting in a homogenization of consumerist culture across borders that threatens to disrupt and permanently alter indigenous values. Yet others might suggest that the flow of ideas occurs in multiple directions, resulting in less homogenization and more diversification of ideas and lifestyles. • Even these general models mask the true depth and complexity of the global reach of media. What is certain is that globalization has greatly expanded the importance of what information lies within the "public sphere," and the sharing of that information will undoubtedly continue to have an effect both on the lives of private individuals vis-à- vis their relationships with each other, and the nation-states
  7. 7. Cont…. • Most theorists agree that there is practically no globalization without media and communications, as many of the definitions of globalization at least indirectly acknowledge. The role of media and communications is, of course obvious in globalization theories, but it is not necessarily visible. This causes problems in two ways. First the role of media and communications in globalization theories remain vague and unspecified. Secondly media studies missed the „big picture‟ of globalization and have been contributing little to theoretical discussions on globalization.
  8. 8. • The media is basically dominated by five major companies they are. 1Time Warner 2VIACOM 3Vivendi Universal 4Walt Disney 5News Corp These 5 companies own 95% of all the media that we get every day. They own the major entertainment theme parks, entertainment movie studios; television and radio broadcast networks and programming, video news and sports entertainment
  9. 9. • How media influence- For example, after the attacks of 9/11 the media gave a huge coverage of the event and exposed Osama guilty for the attack as they were told by the authorities. This shaped the public opinion to support the war on terrorism, the same happened with the war on Iraq. The problem is that if media received accurate information then the public opinion supported a wrong cause, this is the power of public opinion influence
  10. 10. • Effects of violence in the Media When we watch TV or a movie we usually see many images of violence and people hurting others. The problem with this is that it can become traumatic especially in our children as we see it more and more. Our kids that are starting to grow and are shaping their personality values and beliefs can become aggressive or they can lose a sense of reality and fiction of what they are seeing

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