AGENDA
Welcome
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The world we live in
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Key challenge
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Key solution
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Ideal Career Framework (ICF)
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Passion, talent, service & meaning
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Career transformation process
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Conclusion
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Welcome
Congratulations! (80% of success is
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showing up!)
Brief overview of the info session
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My story
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Reality precedes strategy
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The world we live in
The World is Flat
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3 billion new workers from India, China and
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Russia have entered the global workforce
They are educated, highly skilled and
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extremely ambitious
China has discovered capitalism
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India is leveraging the Internet
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Everybody's job is at risk! Example: a North
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American engineer can lose his job to Indian
engineers working for 1/5 the salary

The world we live in
Three major global forces: D.O.A.
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Digitization: knowledge and expertise are
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increasingly captured in digital format,
readily deployable over the Web
Outsourcing: cheap labor in developing
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countries puts pressure on companies to
eliminate or outsource jobs
Automation: repetitive or routine tasks and
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services are delegated to expert systems
and computers

Key challenges
How do I design and build a career that is
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sustainable, given the global trends of
digitization, outsourcing and automation?
How do I make sure my career will be
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sustainable not only today but in the five or ten
years ahead?
How can I survive professionally and
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economically in a world economy where
products and services are increasingly faster,
better and cheaper?

Solutions
Thomas Friedman suggests 4 solutions:
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Special talent (Bill Gates, Michael Jordan,
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etc.)
Specialized professionals (surgeons, etc.)
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Spatial or system-bound workers (hair
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stylists or civil servants)
Serial skillers (self-learning people who can
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quickly pick up new skills and adapt to new
employment conditions)

Solutions
Special talent - realistically, not many
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people have a worldclass talent
Specialized professionals - still vulnerable
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to digitization and expert systems
Spatial or system-bound workers - low
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wages or professionally bound by the
system
Serial skillers – exhausting, no leverage,
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little skill set synergy or long-term focus

Our solution
Be unique and creative!
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“Discover your uniqueness and learn to
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exploit it in the service of others, and you
will have success, happiness and
prosperity.” - Larry Winget
HOW do you discover your uniqueness?
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HOW do you become more creative and
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create solutions that employers or clients
will pay for?

Ideal Career Framework (ICF)
A multidimensional framework that takes
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into account the holistic nature of human
capital
A structured method for visualizing one's
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ideal career (and evaluating one's
current career)
Synthesis of dozens of books on personal
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development, spirituality, psychology,
career counseling and strategic
marketing

Passion, talent, service &
meaning
What turns you on?
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What do you do better than other people?
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And with greater facility and grace?
Who are you trying to serve and what is
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the solution you offer? What is the need
for your solution or service?
What do you believe in?
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Career transformation process
ICF is not something people need. Most
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people need a job.
ICF is something people want. Willpower
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and resolve are required.
But not everybody is ready for ICF.
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Career transformation process
Pre-contemplation: Is there more to life
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than this?
Contemplation: I wonder what else I can
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do to become professionally happy? ICF
Planning: ICF-ICD
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Action: ICD
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Momentum: coaching leading to ideal
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career autonomy

Conclusion
Today, we've covered the new economy
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and the key challenges that everybody
faces: global competition and D.O.A.
We explored the Ideal Career Framework
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The next step is for you to engage in the
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process of getting to know what is TRULY
unique about yourself

Conclusion
We invite you to a unique event that might
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change your life: the ICF workshop
Please reserve your seat today (50%
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discount for payments made today)
Feel free to purchase related products
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that will help you to prepare better for the
ICF workshop
Thank you!
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