Pinterest is a social network that allows you to “pin” things online, just as you would pin them on a real life bulletin board. People save images of things they like, organized on boards such as: home design ideas, favorite recipes, places they’ve been, things they want to see, anything that inspires them and says a little bit about who they are. 80% of the sites users are women, but men are also starting to join.
Pinterest for real estate agents:
Buyers spend more money, more often, on more items on Pinterest than any of the other top 5 social media sites.
Pinterest generates 4x more revenue (per click) than Twitter, and 27% more per click than Facebook.
And finally, 80% of total Pinterest pins are repins.
The stats speak for themselves. Real estate agents don’t have to be rocket scientists to acknowledge the potential of Pinterest.
Full article here: http://supernovamedia.ca/pinterest-for-real-estate-agents/