SuperGuide Directory May 2012

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Information about SuperGuide.com.au Directory advertising packages.

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SuperGuide Directory May 2012

  1. 1. Directoryadvertising packages
  2. 2. SuperGuide is the leadingindependent superannuationwebsite for consumers. Launched in January 2009 by Trish Power, author of DIY Super for Dummies, Super Freedom and other finance books, SuperGuide makes superannuation much easier to understand.
  3. 3. No other website is focused purely on superannuation information
  4. 4. Normally it isvery difficult toget people tothink aboutsuperannuation...
  5. 5. ...but when someone visits SuperGuidethey are in a superannuation frame of mind. Learning the basics, researching how to boost their savings, retirement planning, comparing funds.
  6. 6. Our unique Location Genderaudience has a Australia 92% Male 57% high value Female 43% Education 4.8 times more likely than the national average to have a Bachelor’s degree Audience interests3.6 times more likely than Household incomethe national average to be 1.9 times more likely than the national interested in Finance average to earn $100,000 or more Source: Doubleclick Ad Planner, March 2012
  7. 7. You won’t find a more fertilecontext in which to present your finance brand.
  8. 8. The SuperGuideDirectory waslaunched inJanuary 2011.Since then over 300company listingshave been created,which have beenviewed over 70,000times.
  9. 9. How can your company stand out?
  10. 10. Profiles for Featured Listingsare viewed twice as much as astandard (free) listing.We have also increased the size ofFeatured Listings to make themeven more prominent.
  11. 11. And we now offeradvertising packageswhere you canpromote yourcompany on themain SuperGuideinformation site,which receives over100,000 visits eachmonth.
  12. 12. These adscan also betargeted to aparticularstate, so youcan becertain yourad is reachingpeople inyour area.
  13. 13. ADVERTISING PACKAGE FEATURES
  14. 14. Featured Listings appearprominently on theSuperGuide Directoryhome page
  15. 15. All packages also include state-targeted ads onthe information section of SuperGuide.com.au Silver Ad displayed 10,000 times each month Gold Ad displayed 30,000 times each month Platinum Ad displayed 40,000 times each month
  16. 16. Platinum advertisers are also featured in the monthly SuperGuideemail newsletter (8,500 subscribers)
  17. 17. If you buy anyadvertising package,your SuperGuideDirectory profilecan also displayvideos from youryoutube channel, andyour latest tweets
  18. 18. Featured Silver Gold Platinum Listing package package packageFeatured Listing onSuperGuide Directory Yes Yes Yes YesState-targeted ad on 10,000 views 30,000 views 40,000 viewsSuperGuide.com.au - per month per month per monthProfiles can feature Youtubeand Twitter - Yes Yes YesAd in monthly SuperGuideemail newsletter - - - Yes3 months $150 $400 $700 $1,000Packages available 25 20 10 5All prices exclude GST
  19. 19. For more information contactRobert Barnesrobert@superguide.com.au0418 203848

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