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Simple independentsuperannuation  information
SuperGuide is the leadingindependent superannuationwebsite for consumers.            Launched in January 2009 by Trish    ...
SuperGuide reaches  people when they  are thinking about       their financial              future.
You won’tfind a richerenvironmentin which toadvertise yourfinance brand.
Monthly visits                             154,280Monthly unique visits                      119,726Monthly page views    ...
SuperGuide readers are more likely to be           older, affluent and well-educated           Gender                      ...
SuperGuide readers are attractive audiences for   financial planners, products and services        Purchase Decision:      ...
WEEKLY PACKAGES    25% off if booked before end of July 2012
Your ad will be shown to everyState targeting        visitor from a particular state                                      ...
Your ad will be shown to everyState targeting        visitor from a particular state                                      ...
Your ad will be shown to everyState targeting        visitor from a particular state                                      ...
Your ad will be shown to everySMSF targeting            visitor on every page within the                                  ...
For more information please contactRobert Barnesrobert@superguide.com.au0418 203848
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July 2012 weekly packages offer

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Weekly advertising packages for SuperGuide.com.au

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Transcript of "July 2012 weekly packages offer"

  1. 1. Simple independentsuperannuation information
  2. 2. SuperGuide is the leadingindependent superannuationwebsite for consumers. Launched in January 2009 by Trish Power, author of Superannuation for Dummies and other finance books, SuperGuide makes superannuation much easier to understand.
  3. 3. SuperGuide reaches people when they are thinking about their financial future.
  4. 4. You won’tfind a richerenvironmentin which toadvertise yourfinance brand.
  5. 5. Monthly visits 154,280Monthly unique visits 119,726Monthly page views 341,603Average time on site 2:21Newsletter subscribers 9,000 Source: Google Analytics, June 2012
  6. 6. SuperGuide readers are more likely to be older, affluent and well-educated Gender EducationMale 59% Technical College - Certificate / Diploma / Advanced Diploma 14%Female 41% University or other Tertiary - Undergraduate Degree 27% University or other Tertiary - Postgraduate Degree 27% Work statusSelf-employed 22% Age Household incomeFull-time employee 38% 40 and under 20% Below $50,000 18%Part-time employee 11% $50,000 - $99,999 27% 41-50 14%Unemployed 5% $100,000 - $199,999 30% 51-60 33%Home duties 2% Over $200,000 12%Retired 22% Over 60 32% Prefer not to say 13% Sources: Effective Measure, SuperGuide internal surveys, Doubleclick Ad Planner, May 2012
  7. 7. SuperGuide readers are attractive audiences for financial planners, products and services Purchase Decision: Current superannuation balances Finance & Property Less than $50,000 16%Main decision maker 48% $50,001 - $100,000 9%Joint decision maker 47% $100,001 - $250,000 16%Someone else 5% $250,001 - $500,000 29% $500,001 - $1,000,000 22% Considering changing super funds in the next 12 months Over $1,000,000 6%Yes 9% Audience interestsMaybe 18% 3.6 times more likely than the national average to beNo 73% interested in Finance. Sources: Effective Measure, SuperGuide internal surveys, Doubleclick Ad Planner, May 2012
  8. 8. WEEKLY PACKAGES 25% off if booked before end of July 2012
  9. 9. Your ad will be shown to everyState targeting visitor from a particular state - Minimum ad views listed below - Any shortfall refunded pro rataWeekly site packages across the whole site for one week - Any over delivery not charged Leaderboard Dimensions: 728 x 90 Minimum Normal Offer Views price price NSW 30,000 $750 $562 VIC 23,000 $575 $431 QLD 13,000 $325 $243 WA 7,000 $175 $131 SA 4,500 $112 $84 ACT 2,000 $50 $37 TAS 1,000 $25 $18 Minimum booking $300 Prices do not include GST
  10. 10. Your ad will be shown to everyState targeting visitor from a particular state - Minimum ad views listed below - Any shortfall refunded pro rataWeekly site packages across the whole site for one week - Any over delivery not charged Medium Rectangle Dimensions: 300 x 250 Minimum Normal Offer Views price price NSW 30,000 $1,050 $787 VIC 23,000 $805 $603 QLD 13,000 $455 $341 WA 7,000 $245 $183 SA 4,500 $158 $118 ACT 2,000 $70 $52 TAS 1,000 $35 $26 Minimum booking $300 Prices do not include GST
  11. 11. Your ad will be shown to everyState targeting visitor from a particular state - Minimum ad views listed below - Any shortfall refunded pro rataWeekly site packages across the whole site for one week - Any over delivery not charged Mini Rectangle Dimensions: 300 x 150 Minimum Normal Offer Views price price NSW 30,000 $450 $337 VIC 23,000 $345 $258 QLD 13,000 $195 $146 WA 7,000 $105 $78 SA 4,500 $67 $50 ACT 2,000 $30 $22 TAS 1,000 $15 $11 Minimum booking $300 Prices do not include GST
  12. 12. Your ad will be shown to everySMSF targeting visitor on every page within the - Minimum 10,000 ad views - Any shortfall refunded pro rataWeekly section packages DIY super section for one week - Any over delivery not charged Leaderboard Dimensions: 728 x 90 Normal price $375 Offer price $280 Medium Rectangle Dimensions: 300 x 250 Normal price $525 Offer price $393 Mini Rectangle Dimensions: 300 x 150 Normal price $225 Offer price $168 Minimum booking $300 Prices do not include GST
  13. 13. For more information please contactRobert Barnesrobert@superguide.com.au0418 203848
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