Digital marketing for recruitment companies
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Digital marketing for recruitment companies

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Digital Marketing for Recruitment Companies has taken many twists and turns over the past few years. Since the explosion of digital and social media, recruitment companies are now using these mediums ...

Digital Marketing for Recruitment Companies has taken many twists and turns over the past few years. Since the explosion of digital and social media, recruitment companies are now using these mediums as a way of engaging with both clients and candidates online. Done correctly, content marketing for recruitment companies can be hugely successful.

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Digital marketing for recruitment companies Digital marketing for recruitment companies Document Transcript

  • Superfast Recruitment ~1~ Article Title By Denise Oyston Phone: 0845-257-0073 | Web: www.superfastrecruitment.co.uk Email: support@superfastrecruitment.co.uk
  • Superfast Recruitment ~2~ Digital Marketing For Recruitment Companies – The Three C’s You Must Not Forget If You Want To Get It Right 0 Comments Categories: Digital Marketing, Email Marketing, Recruitment Marketing Tips By Denise Oyston of SuperFastRecruitment Digital Marketing for Recruitment Companies has taken many twists and turns over the past few years. Since the explosion of digital and social media, recruitment companies are now using these mediums as a way of engaging with both clients and candidates online. Done correctly, content marketing for recruitment companies can be hugely successful. Done wrong and it can have a massive impact on your business. Below is the three C’s to remember if you want to get it right. Creativity Using content in Marketing for Recruitment Companies is a relatively new strategy. However, it has gained popularity quickly and is now used by thousands of recruitment companies. To be successful in this technique, it is important to make sure you are creating the right Phone: 0845-257-0073 | Web: www.superfastrecruitment.co.uk Email: support@superfastrecruitment.co.uk
  • Superfast Recruitment ~3~ content and targeting it to the right people. Your content needs to be interesting and relevant to the recruitment industry. The content needs to contain information which is useful and will make that person want to return to your site. People no longer wish to know how great the company is, they read that all the time. Most of the people visiting a recruitment site will want to read content that is appropriate to their job search. Blogs such as ‘Top 10 Interview Tips’ will not only offer readers advice but keep them engaged. Copyright Keeping it original is vital when you are marketing. The Internet is flooded with fresh content in real time. If something is new and trending in the world of recruitment, your followers will want to know about it. What is trending today may not be tomorrow. Creating content to deadlines can be difficult. However, one major issue that any company must be aware of is copyright. If somebody else is writing your content for you, it may be good practice to just check from time to time that they are not reproducing content published by others. This is a huge error that has been made in the past and one that can land you in court. To avoid any legal wrangles, make sure you employ trusted copy writers. Consistency When marketing for recruitment companies, it is important to remember that once you have an audience, you must be consistent. If you are posting regular and relevant blogs, chances are you will have returning traffic. For job seekers, this content could be a very useful source of Phone: 0845-257-0073 | Web: www.superfastrecruitment.co.uk Email: support@superfastrecruitment.co.uk
  • Superfast Recruitment ~4~ information. If you suddenly stop posting for some reason, you can lose your traffic. Your visitors won’t want to see old copy there. Remembering these three simple factors will help. Being as creative as possible will set you apart from others and being aware of legal issues is of the utmost importance. Keeping it regular is important for returning visitors to your site and if the person responsible for creating your content is away, make sure they produce some content in advance to be posted. Phone: 0845-257-0073 | Web: www.superfastrecruitment.co.uk Email: support@superfastrecruitment.co.uk
  • Superfast Recruitment ~5~ ABOUT US WHY SUPER FAST? The Super Fast Recruitment team is different to most marketing companies that help recruitment business owners get more candidates and clients. Our background is sales and marketing. In fact we have spent many years building sales teams and working with recruiters on a different side of the fence. This gives us a real appreciation of the vital role that recruiters play in the current marketplace and how we can help them transform their business growth. What we deliver: Marketing consultancy, services and education that assist recruitment companies to attract more candidates and clients consistently. Here is a small selection of what this can achieve for your organisation.      Increases the number of visitors to your online presence Creates engagement with candidates and clients Increases the number of warm leads flowing into your business Brands you as an authority in your sector Provides a ROI of a minimum of 5:1 Why us? We have launched brands and products that have turned over £350 million in revenue. We have a combined successful track record in sales and marketing of over 50+ years. We can demonstrate consistent results in the services we provide. We have personally delivered sales and marketing training to over 6000 people globally. Over 250,000 have read our sales and marketing content on line (excluding what we have written for our clients). How we work? We call ourselves a ‘boutique’ agency. For us, that means that we work with a smaller number of clients where we strive to provide an exceptional and personal service. We have some ‘package’ options that we provide and Phone: 0845-257-0073 | Web: www.superfastrecruitment.co.uk the majority of our work is bespoke. Some clients like us to be at the end of a phone for them as their Email: are happy to provide that service. outsourced marketing director and wesupport@superfastrecruitment.co.uk
  • Superfast Recruitment ~6~ Want to get in touch? If you have read this far we sense you are interested. We may or may not be a fit and a match for you and your recruitment organisation the only way to know is to have a conversation. You can contact us in a number of ways. support@superfastrecruitment.co.uk Our office: 0845 257 0073 Denise Mobile: 07919593516 Sharon Mobile: 07887 717294 Skype: deniseoyston or s.newey Phone: 0845-257-0073 | Web: www.superfastrecruitment.co.uk Email: support@superfastrecruitment.co.uk