DEVELOPMENT AND EVOLUTION OF RETAIL Traditional Daily Reach Govt. Support Modern Formats Weekly Markets Village Fairs, Melas Local Kiranas PDS Cooperatives Hypermarkets, Supermarkets, Departmental Stores etc Shopping & entertainment Neighborhood & Convenience Low Price Shopping experience& efficiency Rural Retail Adhaar, Hariyali etc New Experience
TRADITIONAL MARKET DESTINATION FOR BOTH SHOPPING AND ENTERTAINMENT
DAILY REACH- KIRANA AND NEIGHBOURHOOD STORES NEIGHBOURHOOD & CONVENIENCE
ORGANISED RETAIL IN INDIA Increase in per capita retail Space Entry, Growth, Expansion, Topline Focus 2000 2006 2008 Range, Formats, Portfolio Supply Chain, Strong Backend support, Technology', Sourcing 2010 M & A and Consolidations PHASE I PHASE II PHASE III PHASE IV Phase III and IV are merging at this point of time.
…… .With a choice of around 1,70,000 products and discounts ranging from 6 to 60 %, Big Bazaar has managed to bring in both masses and classes. The reason it has emerged as India’s largest hypermarket, while so many other stores have floundered, is due to clarity of the company’s mission and the soundness of its strategy. Store format, location, layout, merchandizing policies, and a host of other elements of the company’s offer to the customer reflect a deep appreciation of the customers preferences and purchase behaviour.